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Instagram Gets New Engineering, Design Chiefs

Elisabeth Diana, who was previously a Facebook corporate communications executive, is Instagram’s new communications chief

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Instagram
Instagram app logo is displayed on a mobile screen in Los Angeles. VOA

Facebook-owned Instagram has quietly appointed new executives to head its design, engineering and communications teams, the media reported.

The new hires come at a time when CEO Mark Zuckerberg is working to more closely integrate Facebook’s suite of apps, including Messenger and WhatsApp, video news network Cheddar reported on Friday.

Nam Nguyen, who has been at Facebook since 2011, is now Instagram’s Head of Engineering. Nguyen fills the role left vacant by ex-engineering chief James Everingham who was earlier transferred to Facebook’s secretive blockchain group.

Instagram
Kevin Systrom, CEO and co-founder of Instagram, prepares for Wednesday’s announcement about IGTV in San Francisco, June 19, 2018. (VOA)

The design team will now be led by Luke Woods as the photo-messaging app’s longtime design chief Ian Spalter is moving to Japan to lead Instagram’s first office in that country, said the Cheddar report published in Medium. Woods was previously head of design for the Facebook app.

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Elisabeth Diana, who was previously a Facebook corporate communications executive, is Instagram’s new communications chief. Diana replaces Kristina Schake, who left the company a couple of months ago for a role in politics. (IANS)

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Instagram Adding Support for Videos Shot in Landscape Mode

Earlier in February, the app added previews of IGTV videos as part of the main feeds on the home page

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Instagram
Instagram app logo is displayed on a mobile screen in Los Angeles. VOA

In yet another attempt to keep its long-video supporting IGTV feature afloat, Facebook-owned photo-messaging app Instagram has added support for videos shot in landscape mode.

“We’ve heard from creators who want to upload landscape videos for IGTV. Similarly, we’ve heard from viewers who come across landscape videos in IGTV but want to watch them in a more natural way. That’s why we’re announcing support for landscape videos in addition to vertical,” the company wrote in a blog-post on Thursday.

According to Instagram, the step was required to make IGTV more free of a platform for creators to express themselves however they want.

instagram
With a 1-billion user-base worldwide, the app still does not allow web users to post Stories from the desktop. Pixabay

“Landscape has its strengths, especially when it comes to formats like dance and sports which are high motion and often feature a handful of people in frame,” the post said.

Launched in 2018, the long-form video hub IGTV that lives inside both a homescreen button in Instagram as well as a standalone app, has failed to gather the expected response.

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Recently, the Instagram copied TikTok and Snapchat in terms of their use of Artificial Intelligence (AI) and interface design on IGTV.

Earlier in February, the app added previews of IGTV videos as part of the main feeds on the home page. (IANS)