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Instagram Returns After Worldwide Outage

Founded in 2010, Instagram was bought by Facebook for $1 billion in 2012

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Instagram
Instagram. Pixabay

Facebook-owned photo sharing platform Instagram on Wednesday suffered a global outage as the application and website both were hit by unknown issues for over one billion users.

According to the Down Detector portal, there was a huge spike in complaints on Wednesday afternoon.

The users were greeted with empty profiles and a message that the app “cannot refresh feed”.

Users took to Twitter to complain about the outage. The micro-blogging site was flooded with memes and jokes when the Facebook-owned photo-sharing platform went down.

A Twitter user who goes by the name of @FarziCricketer tweeted: “Instagram down.. Insta celebs must be feeling nameless for now.”

Instagram
Representational image. Pixabay

Another @De9011 tweeted: “#instagramdown. Instagram people: Where we should go !! Twitter !! Facebook !!?”

Almost half of the outage reports were related to Instagram’s News Feed not working properly while an additional 30 per cent users complained about log-in issues, according to The Sun.

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18 per cent of users complained that the website was not loading correctly.

Founded in 2010, Instagram was bought by Facebook for $1 billion in 2012. (IANS)

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Instagram Now Copying TikTok, Snapchat to Promote its IGTV Feature

However, the photo-messaging app is still trying out ways to make the feature work as intended

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FILE - The Instagram icon is displayed on a mobile screen in Los Angeles. VOA

Desperate to promote its IGTV feature for posting longer videos, Facebook-owned photo-video sharing app Instagram is now copying TikTok and Snapchat with their use of Artificial Intelligence (AI) and interface design.

Depending on the tried and tested methods of the two apps, Instagram’s IGTV has ditched its category-based navigation system’s tabs like “For You”, “Following”, “Popular”, and “Continue Watching” for just one central feed of algorithmically suggested videos — much like TikTok, TechCrunch reported on Monday.

With its new design, IGTV has also moved on from its awkward horizontal scrolling design to a Snapchat Discover-like vertical “infinity grid” layout of recommended clips.

The new design showed up in last week’s announcements for Instagram Explore’s new Shopping and IGTV discovery experiences.

“The idea is this is more immersive and helps you to see the breadth of videos in IGTV rather than the horizontal scrolling interface that used to exist,” the report quoted Will Ruben, Instagram’s product lead on Explore as saying.

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TikTok has over 54 million monthly active users (MAUs) in India. Pixabay

Launched in 2018, the long-form video hub that lives inside both a homescreen button in Instagram as well as a standalone app, has failed to host lengthier must-see original vertical content.

TSensor Tower estimates that the IGTV app has just 4.2 million installs worldwide, with just 7,700 new ones per day – implying less than half a per cent of Instagram’s billion-plus users have downloaded it. IGTV does not even rank on the overall charts and hangs low at number 191 on the US – Photo and Video app charts, according to App Annie, the report added.

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However, the photo-messaging app is still trying out ways to make the feature work as intended.

Recently, Instagram started showing IGTV videos as part of the usual news feed, in order to boost user-engagement with the longer video clips. (IANS)