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Domestic Phone Brand Lava Doubles Market Share in Feature Phone Market

The domestic brand also became the top feature phone brand in the country in February, according to Cyber Media Research (CMR)

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The 2GB RAM variant of the phone would be launched in August, the company said in a statement.
Lava unveils new feature phone. IANS

Domestic phone brand Lava has more than doubled its market share to 13 per cent, becoming the second brand in the country in the 2G feature phone segment.

The brand registered over 100 per cent growth in its market share from 6 per cent to 13 per cent in the first quarter of 2019, according to Counterpoint Research.

In the 2G feature phone segment, Lava was second to Samsung with a difference of only 2 per cent in market share.

new phone, lava
The mobile phone supports English, Hindi, Tamil, Bengali, Gujarati and Punjabi. Wikimedia

“Over the years, we have been building capabilities within India in product design and manufacturing — in order to make valuable technologies accessible and provide reliable products to our customers,” Sunil Raina, President and Business Head, Lava International Ltd, said in a statement on Tuesday.

He said that Lava is the only brand to have complete end-to-end control on the product value chain within the country.

Also Read- Samsung Profits Falls 60%: Report

The domestic brand also became the top feature phone brand in the country in February, according to Cyber Media Research (CMR). (IANS)

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LAVA Launches New Budget Smartphone Z62 in India

Connectivity options on the device include Wi-Fi and GPS. Sensors on the phone include accelerometer and fingerprint sensor

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The 2GB RAM variant of the phone would be launched in August, the company said in a statement.
Lava unveils new feature phone. IANS

Domestic smartphone manufacturer Lava on Friday launched its new budget smartphone Lava Z62 for Rs 6,060 in India.

The phone comes with a 6-inch touchscreen display and is powered by a 3,380 mAh battery.

“The device also comes with a dedicated Google Assistant key, thus, allowing users to use a variety of apps and features at the click of a button using their voice command,” the company said in a statement.

new phone, lava
The mobile phone supports English, Hindi, Tamil, Bengali, Gujarati and Punjabi. Wikimedia Commons

As far as the cameras are concerned, the device on the rear packs an 8MP camera and a 5MP camera on the front.

Also Read- Tech Giant Apple Working on New MacBook, Suggests Registrations

Connectivity options on the device include Wi-Fi and GPS. Sensors on the phone include accelerometer and fingerprint sensor. (IANS)

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