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Lawsuit alleges Apple violated consumer fraud laws which was filed in Chicago

Iphone users are unhappy with apple
FILE - A customer is seen setting up his new iPhone 7 Plus (R) as he switches from the iPhone 6 at an Apple Store in Chicago, Illinois, during the release of the Apple iPhone 7, Sept. 16, 2016. VOA

IPhone owners from several states sued Apple Inc. for not disclosing sooner that it issued software updates deliberately slowing older-model phones so aging batteries lasted longer, saying Apple’s silence led them to wrongly conclude that their only option was to buy newer, pricier iPhones.

The allegations were in a lawsuit filed Thursday in Chicago federal court on behalf of five iPhone owners from Illinois, Ohio, Indiana and North Carolina, all of whom say they never would have bought new iPhones had Apple told them that simply replacing the batteries would have sped up their old ones. The suit alleges Apple violated consumer fraud laws.

A similar lawsuit was filed Thursday in Los Angeles. Both suits came a day after Apple confirmed what high-tech sleuths outside the company already observed: The company had deployed software to slow some phones. Apple said it was intended as a fix to deal with degraded lithium-ion batteries that could otherwise suddenly die.

“Our goal is to deliver the best experience for customers, which includes overall performance and prolonging the life of their devices,” an Apple statement said. It said it released the fix for iPhone 6, iPhone 6s and iPhone SE and later extended it to iPhone 7. Apple didn’t respond to a message Friday seeking comment.

The Chicago lawsuit suggests Apple’s motive may have been sinister, though it offers no evidence in the filing.

“Apple’s decision to purposefully … throttle down these devices,” it says, “was undertaken to fraudulently induce consumers to purchase the latest” iPhone.

Plaintiff Kirk Pedelty, of North Carolina, contacted Apple as his frustration grew. However, the lawsuit says: “Nobody from Apple customer support suggested that he replace his battery to improve the performance of his iPhone. … Frustrated by slowdowns and intermittent shutdowns of his iPhone 7, Pedelty purchased an iPhone 8.”

The lawsuit seeks class-action status to represent thousands of iPhone owners nationwide.

Creative Strategies analyst Carolina Milanesi said she believes the tech giant was seeking to help consumers extend the lives of the older phones — though it would have been better to disclose what it was doing and why right away.

“Even if you are trying to do something good for your customers, it is going to be perceived as you are sneaking around behind their backs if you don’t tell them about it first,” she said. (VOA)

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Android Outpaces iOS In Smartphone Loyalty: Report

iPhone owners were found to be more loyal than Android users in 2013 but the trend shifted the following year and Android has risen ever since

Apple got lukewarm response for iPhone X. Pixabay
Apple registers more self-driving cars. Pixabay
  • Android has more loyal users than iOS
  • The loyalty is at an all-time high
  • The highest loyalty rate is 91%

Android continues to have more loyal users than the ones using the iOS Operating System (iOS), a new report by Consumer Intelligence Research Partners (CIRP) said on Friday.

“Loyalty for both Android and iOS increased in 2015 and into 2016, when it levelled off for both Operating Systems,” Mike Levin, Partner and Co-Founder of CIRP, was quoted as saying by MacRumors.

91 is the highest ever loyalty rate achieved by any OS. Pixabay

Android OS saw a 91 percent loyalty rate in 2017 compared to 86 percent for iOS, with loyalty rates for the two Operating Systems remaining largely steady since early 2016.

“Loyalty is also as high as we’ve ever seen, really from 85-90 per cent at any given point. With only two mobile Operating Systems at this point, it appears users now pick one, learn it, invest in apps and storage and stick with it,” Levin added.

The report is based on quarterly surveys with a sample of 500 subjects each.

Also Read: Apple fans finding iPhone X ‘too expensive’ for upgrade

Android loyalty has hovered at 89 to 91 percent since January 2016, while iOS loyalty has been between 85 and 88 percent.

Both Google and Apple have now become focused on services as they try to extract larger revenues from their respective user bases, according to TechCrunch.

Android has more loyal users that iOS.
iOS loyalty rate has decreased through the years here its counterpart’s has only increased.

OS loyalty for the year was measured by the percentage of customers that remained with each OS when activating a new phone over the 12 months ending in December 2017.

iPhone owners were found to be more loyal than Android users in 2013 but the trend shifted the following year and Android has risen ever since.

Meanwhile, the iPhone maker has been regularly aiming to lure Android users to iOS through trade-in options and a “Switch” website dedicated to explaining all of the reasons why the iPhone is better than competing smartphones, according to CIRP. IANS

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