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LG Uplus to Create More 5G-based AR Content: Report

The company expressed the hope that the high-quality entertainment content will draw more users to its 5G service as it plans to build 80,000 5G base stations nationwide by the end of 2019

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LG logo. Wikimedia Commons
LG Uplus Corp. on Friday said it will invest 10 billion Won ($8.4 million) to create a wide range of augmented reality (AR) content based on its 5G network to attract more premium service users.
As 5G networks can handle heavy data volume with little latency, the telecom operator has focused on creating augmented and virtual reality videos to offer “killer content” available on 5G smartphones.
As part of its efforts, LG Uplus has opened its AR studio in Seoul and plans to open a second one later in 2019.
LG
LG unveiled V40 ThinQ with 5 cameras few months back. Flickr
LG Uplus said it has signed a deal with US start-up 8i, which creates 360-degree holograms, to make 3-D videos simultaneously captured from cameras with 4K resolution, which refer to new standards for high definition resolution for displays.
The company said it aims to double the number of AR content to 1,500 by the end of 2019, including K-pop dance, home training and sports videos, to cater to varied consumer needs.
The company expressed the hope that the high-quality entertainment content will draw more users to its 5G service as it plans to build 80,000 5G base stations nationwide by the end of 2019. (IANS)

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Launch of 5G Technology may help Smartphone Markets to Flourish Well

The impact of the launch of 5G devices and services will fully reflect in 2020

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Initially, operators providing subsidies on high-cost 5G devices, in order to poach in early users, will help push 5G device shipments. Pixabay

Launch of 5G devices and services, as well as growing demand in emerging markets like India, Russia, Indonesia, will help the global smartphone market return to growth in 2020, says a new forecast by Counterpoint Research.

This is after another year of slow sales in 2019 due to a slowdown in the developed markets due to a longer replacement cycle, increasing sales of refurbished devices, the lack of 5G iPhones, and the US trade ban on Huawei.

“We estimate that smartphone shipments in 2019 will decline by 3 per cent year-on-year (YoY). So far, in 2019, the mobile phone market faced a slowdown as many developed markets have broadly transitioned to 4G networks and smartphones.

“The launch of 5G services in 2019 will bring some relief to OEMs and reduce the quantum of market decline in 2019. However, the impact of the launch of 5G devices and services will fully reflect in 2020,” Shobhit Srivastava, Research Analyst, COunterpoint Research, said in a statement.

The decline in 2019 is attributable to growing average sale price (ASPs) of the premium tier with higher quality hardware, which will continue to increase holding periods.

Initially, operators providing subsidies on high-cost 5G devices, in order to poach in early users, will help push 5G device shipments. The prices of such devices are estimated to decline in 2020 and will further increase the adoption.

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Launch of 5G devices and services, as well as growing demand in emerging markets like India, Russia, Indonesia, will help the global smartphone market return to growth in 2020, says a new forecast by Counterpoint Research. Pixabay

“Looking closely at the other factors that hindered smartphone sales in 2019, we see that the untimely ban on Huawei has left a big mark on the global smartphone market. However, Huawei has been aggressively increasing its market share in China to counter the decline in overseas markets,” Srivastava added.

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The Chinese smartphone giant has already shipped over 115 million smartphones in the first half of (H1) 2019, and the push in China will help it post annual growth in 2019, the market research firm estimates. (IANS)