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By Siddhi Jain
Two months of lockdown has turned many Indians into avid gardeners. As people explore their green side by growing a variety of plants, sales of gardening products on an e-commerce site seem to have shot up notably in this period.
As per Snapdeal, the overall sale in the gardening category for mid-March and mid-May 2020 is more than double the sale in the same time-frame last year.
“Over the last two months, users have bought seeds to grow a range of vegetables including brinjals, bottle gourd, bitter gourd, chilli, coriander etc. Seeds of everyday-use items like lemon and tomato were the most searched for seeds on Snapdeal. Combo vegetable seeds pack with multiple varieties of seeds priced under Rs 300 was another popular pick amongst Snapdeal shoppers,” the online marketplace told IANSlife.
What made it to e-carts and search bars?
As kitchen gardens blossomed, so did a collective desire to build immunity against the novel Coronavirus.
Since late April, Moringa (drumstick) seeds remained high in demand for immunity-boosting properties.
For those looking at summer flowers, Roses, Zinnia, Petunia and Marigold have been a top pick, since they grow well in summers.
Enthusiastic gardeners also bought a range of supplies including garden tool kits comprising trowels (‘khurpi’), clippers and weeding forks, green net to save plants from birds, spraying can, and seedling trays, Snapdeal shared.
Apart from greening lawns and balconies, people also bought indoor plants like money plant, areca palm, rubber plant, and fiddle-leaf fig. Succulents were also widely searched and liked but seldom bought due to its high maintenance nature and difficulty to survive Indian weather conditions, the e-commerce platform said.
When it came to pots, plastic pots in a variety of shapes, colour and sizes were in high demand and the popular price range of these were Rs 50-250. Most users bought multi-packs of 4-12 pots. Traditional terracotta pots were also searched for but were not available due to difficulty in transporting the same. Grow bags which are a cheaper alternative to pots were a hit too, Snapdeal said.
“Gardening is a fun and relaxing way to get in touch with nature. In the lockdown period, we saw increased interest from our shoppers in this category, as they spent more time at home. From the nature of buying, we can infer that users are attempting to grow everyday use fruits and vegetables at home. Our sellers also received queries for bulk supplies from those users who intend to grow organic produce for regular commercial sale. Seeing the demand, we have onboarded new sellers in this category to ramp up supplies,” a Snapdeal spokesperson told IANSlife.
Seaweed solution bottles were popular gardening picks among the metro audiences to save the trouble of keeping packets of compost. The non-metro audience, on the contrary, continued to buy compost. Cocopeat, which can absorb water for longer than normal soil, was widely bought in north India to beat the sun.
Shoppers from Tier 2 cities bought most of the gardening supplies. Most orders came from Bhopal, Chandigarh, Nagpur, Dehradun, Gurgaon, Jamnagar, Lucknow, Mysore, Ranchi and Raipur.
Orders for some of these items were placed mostly when deliveries of these products were prohibited and are now being delivered post the lockdown restrictions being removed, the brand said. (IANS)
Designer Payal Singhal launched her first ever shop in New Delhi at Aza, Ambawatta One, Mehrauli. At this new location, she also unveiled "Suroor" her Winter Festive' 2021 collection for Women that stays true to the brand's DNA of deconstructing and reimagining traditional Indian silhouettes for the modern aesthete.
The collection is replete with hybrid lehenga with cut-outs, sharara sets, kaftan kurtas and anarkalis; all enhanced with intricate mukaish, zardozi, gota, nakshi, pitta and mirror work. Statement yokes, the latest take on the House's signature back-tie choli, and a new burst of #PSPrints are also an integral part of the collection. For the first time, Payal has worked with bandhanis developed in Jaipur, but with her inimitable twist - using the technique on tussar instead of silks. (IANS/ MBI)
Keywords: Winter, Suroor, New Delhi, Designer, Payal Singhal, shop
Today marks the 114th birth anniversary of Harivansh Rai Bachchan, a renowned Indian poet. He is popularly known for his poem ‘Madhushala’.
Early life of Harivansh Rai Bachchan
Harivansh Rai Bachchan was born on the same date in 1907 in the village of Bahupatti, United Provinces of Agra and Oudh in British India. From the year 1941 to 1957, he taught English at the Allahabad University, and after that, Bachchan spent the next two years at St. Catharine’s College, Cambridge, completing his PhD W.B. Yeats. Interestingly, when Harivansh Rai started writing, instead of using his real surname, Shrivastava, he started using Bachchan.
Career of Harivansh Rai Bachchan
It must be noted that Harivansh Rai Bachchan was well fluent in many languages including Hindustani and Awadhi. Though, Bachchan did not know how to read Persian script, still he was very much influenced by Persian and Urdu poetry. Omar Khayyam was one such personality who influenced Bachchan big time. Some of the most celebrated works of this stalwart are Madhushala (1935-36), Agneepath, Khadi Ke Phool (1948), Dhaar Ke Idhar Udhar (1957), Jal Sameta (1973), etc. Bachchan was awarded with the esteemed Padma Bhushan in the year 1976.
So, on the occasion of 114th birth anniversary of one of the greatest poets of India, we must pay a heartfelt tribute to the legendary Harivansh Rai Bachchan for leaving behind his golden words!
Keywords: India, Artists, Poets, Harivansh Rai Bachchan, Literature.
The Yogi Adityanath government in Uttar Pradesh is setting up industrial corridors along both sides of Lucknow-Faizabad-Gorakhpur four-lane national highway within the 65 km periphery of the Ayodhya Development Authority's (ADA) jurisdiction.
The industry hub, spread over 100 acres, will form part of Ayodhya Master Plan-2031 that is being prepared by the ADA.
According to ADA Vice Chairman Vishal Singh, the master plan is expected to be finalised next month and will be sent for state government's approval.
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Unlike other development projects, the ADA will not acquire land from farmers.
"Industrialists will directly buy plots from land owners and ADA will provide infrastructure. The industrial hub will cover an area of 100 acres," he said.
The new master plan extends from the Ring Road with proposed industrial corridors along both sides. Around 114 development projects approved by the state government have been incorporated in the master plan.
Amid construction of the Ram temple, Ayodhya is undergoing a makeover with modern infrastructure and facilities. The town soon will have grand gates called 'Ram Dwaars' at all entry points along with gardens with invoking the ambience of 'Treta Yug'.
another proposal to include villages of Basti and Gonda districts under the ADA.Unsplash
Also read: Ram Mandir to be built in Ayodhya by 2022
Principal secretary, housing and urban development Deepak Kumar said that project deadlines will be met on a war footing.
There is another proposal to include villages of Basti and Gonda districts under the ADA. (IANS/PR)
Keywords: Ayodhya, Industrial area, Development projects