Monday January 27, 2020
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MakeMyTrip, ASI Partner for Convenient Online Bookings for 116 Historical Monuments across India

The ASI currently offers online ticketing on Zoonga, CityWalkers and Westland platforms

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MakeMyTrip, ASI, Historical Monuments
The agreement, signed on Sunday, entails listing and offering an online booking gateway to the ASI protected heritage monuments such as Taj Mahal, Red Fort. Pixabay

In a bid to promote India as a heritage tourism destination, online travel company MakeMyTrip Ltd. has signed a Memorandum of Understanding (MoU) with the Archaeological Survey of India (ASI) for convenient and hassle-free online bookings for 116 historical monuments and sites across India, MakeMyTrip announced in a statement on Monday.

The agreement, signed on Sunday, entails listing and offering an online booking gateway to the ASI protected heritage monuments such as Taj Mahal, Red Fort, Qutub Minar, Humayun’s Tomb, Khajuraho group of monuments, Charminar, Golconda Fort and so on.

The ASI currently offers online ticketing on Zoonga, CityWalkers and Westland platforms. A similar collaboration with Cleartrip, another travel company, is in the pipeline.

MakeMyTrip, ASI, Historical Monuments
In a bid to promote India as a heritage tourism destination, online travel company MakeMyTrip Ltd. has signed a Memorandum of Understanding (MoU) with the Archaeological Survey of India. Pixabay

“India has so much to offer in terms of its rich cultural heritage and there is a long distance that we have to cover to showcase the best that India has to offer to the world. This partnership will help make it convenient for travellers to plan and book their visit to these heritage monuments online.

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“It will provide world-class e-ticket booking service to help travellers plan in advance and eliminate the hassle of standing in long queues, saving time and effort by booking online through our platform,” Deep Kalra, Founder and Group CEO, MakeMyTrip said in a statement. (IANS)

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Emergence of New Digital Platforms Drives Growth: MakeMyTrip

Mobile-centric approach drives growth, says MakeMyTrip

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smartphone, sex life
Smartphones in bed can ruin your sex life for sure. Pixabay

A mobile-centric approach and the emergence of new digital platforms fuelling greater adoption of e-commerce has driven reach and growth of MakeMyTrip, the online travel company said in a presentation to investors.

With 28.1 per cent growth, the platform’s gross bookings reached $5.4 billion in the 2019 financial year compared to the previous year.

In the first half of fiscal year 2020, gross bookings reached $3.2 billion, a growth of 22.3 per cent year-over-year.

Its adjusted revenue grew 17.3 per cent year-over-year to reach $379.6 million during the first half of this fiscal.

The platform experienced 13.5 per cent growth in air ticketing segment, 13 per cent growth in standalone online hotel bookings and 37.4 per cent year-over-year growth in bus tickets sold.

MakeMyTrip
MakeMyTrip is an online travel company and offers its customers travel services. Wikimedia Commons

Increasing use of Artificial Intelligence, Machine Learning and Big Data is driving better user experience, MakeMyTrip claimed.

Low penetration of hotels booked online presents large opportunities of growth in India, according to the presentation.

While the current online hotel booking penetration rate is just 15 per cent in India, it is about 30 per cent in China, 41 per cent in European Union and 46 per cent in the US.

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MakeMyTrip offers its customers with access to all major domestic full-service and low-cost airlines operating in India and all major airlines operating to and from India, over 66,500 domestic accommodation properties in India and more than 500,000 properties outside India, Indian Railways and all major Indian bus operators. (IANS)