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Microsoft Integrates ‘Adblock Plus’ into Edge for Android Beta Users

Previously, Google had unveiled its own ad blocking in Chrome for Android but that has not been able to block ads on the majority of sites

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Microsoft
Hackers bleeding large Indian firms by $10 mn on average each year: Microsoft. (Wikimedia commons)

Microsoft is reportedly building the content-filtering and ad blocking extension “Adblock Plus” into its Edge browser for Android beta users.

“The adblocker is available in the Microsoft Edge settings and does not require a separate add-in to download and install,” The Verge reported on Monday.

The tech giant has reportedly partnered with “Adblock Plus”, to build this functionality straight into the browser.

“Once you have enabled ‘Adblock Plus’ in Edge, advanced options are listed to configure the content blocker. The available options are limited to managing a whitelist and disabling acceptable ads,” added a report from tech website ghacks.com.

Logo of Microsoft outside it's office
Logo of Microsoft outside it’s office, Pixabay

Previously, Google had unveiled its own ad blocking in Chrome for Android but that has not been able to block ads on the majority of sites.

Microsoft released Edge, a new web browser for Windows 10 when it released the first version of Windows 10 to the public. The browser was made available available for Android tablets only recently.

Also Read: Microsoft Brings AI-powered Visual Search to Bing

According to The Verge, the company plans to roll out the adblock-integrated browser version “more broadly to all Edge for Android users soon”.

The browser has reportedly reached over 5 million installs already on the Google Play Store. (IANS)

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Tata Communications Partners Microsoft for Connected Car Applications

There will be additional capability to equip vehicles with encrypted vehicle-to-cloud connectivity globally through the Tata Communications' "MOVE" platform to address key challenges that complicate the creation of vehicle-to-everything (V2X) applications

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Microsoft, Taiwan AI
A man walks past a Microsoft sign set up for the Microsoft BUILD conference at Moscone Center in San Francisco, April 28, 2015. VOA

Tata Communications has announced it is working with Microsoft to help speed up the development of new innovative connected car applications.

By combining the IoT connectivity and network intelligence capabilities of Tata Communications’ “MOVEa platform with Microsoft’s “Connected Vehicle Platform”, the companies will enable automotive manufacturers to offer consumers seamless and secure driving experiences.

“In the not-too-distant future, you won’t view your car as a mode of transportation, you’ll view it as a mode of entertainment – and the opportunities that this opens up in areas like video streaming, retail, advertising and insurance are immense,” Anthony Bartolo, Chief Product Officer, Tata Communications, said in a statement late Wednesday.

technology
Tata Communications joins Microsoft in connected car space. IANS

Microsoft’s “Connected Vehicle Platform” combines Cloud and edge services with a strong partner network to empower automotive companies to build connected driving experiences.

There will be additional capability to equip vehicles with encrypted vehicle-to-cloud connectivity globally through the Tata Communications’ “MOVE” platform to address key challenges that complicate the creation of vehicle-to-everything (V2X) applications.

Also Read: Here’s Why CEO Jeff Bezos Decided Books to be Amazon’s First Product

This integration means that players within the connected car ecosystem – from manufacturers, dealerships, insurers to fleet operators and others – will be able to bring to market new value-added services more quickly and cost-effectively, and ensure that they offer drivers reliable, consistent user experiences, anywhere in the world.

“The integration will make analysing data from vehicles easier for car manufacturers across all services and allow them to complete software updates quickly. It will also help service centres maintain vehicles more effectively,” said Tara Prakriya, Partner Group Program Manager, Microsoft Connected Vehicle Platform and Mobility, Microsoft. (IANS)