Tuesday March 19, 2019
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Modi Kashmir package: 80k crore for infrastructure, education, health and ICT


Srinagar: PM Narendra Modi during his landmark addresses at Sher-i-Kashmir stadium declared a bonanza Rs 80,000 crore for the development of Jammu and Kashmir. The Modi Kashmir package was focussed in the areas of employment generation through skill development and education, road and information infrastructure, health and rehabilitation.

Promising of a new and stronger Kashmir, Prime Minister called upon the people of the Himalayan state especially the youth to work unitedly for the development of the state.

Declaring that the financial package is just a beginning, Modi said Delhi’s treasury and heart are  for Jammu and Kashmir.

Here are the 10 takeaways from Modi’s address:

  1. We need to develop road infrastructure. Rs 34000 crore for road revamp, bolster rail tracks and reduce the distance between important places.

2. IIT will be set up for honing Kashmiri youths

3. We need to have highways, but that’s not the only need. We also need i-ways (optical fibre enabled information network) to improve human resource.

4. Need to improve tourism infrastructure to bring more tourists to Kashmir. There is a huge scope for adventure tourism, eco-tourism and site-seeing.

5. We will walk on the footsteps of Atalji, we do not need any advice from foreign entities

6. Generate employment opportunity for Kashmiri and Ladakhi youths

7. Love of Jammu and Kashmir people instigates me to work more

8. Jammu and Kashmir will regain its lost glory

9. I want to do in Kashmir what I did in Gujrat after the earthquake

10. India is incomplete without Jammu and Kashmir






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Jammu And Kashmir’s Ad Film Wins Gold At IAA Awards

Conceptualised by J. Walter Thompson, it was directed by filmmaker Amit Sharma

JAmmu and Kashmir
Sanasar, Jammu and Kasmir- wikimedia commons

A short film on Jammu and Kashmir tourism, launched by the state government, has won “gold” at an award ceremony organised by the India chapter of International Advertising Association (IAA) here.

The ad film titled “Warmest Place on Earth” launched by the state’s Tourism Department in September 2017 has been declared the winner in the ‘Travel and Tourism Category’ at IndiAA awards held here on Friday, according to an official statement.

The ad film titled “Warmest Place on Earth” launched by the state’s Tourism Department in September 2017 Flickr

IndIAA Awards is the intellectual property of the IAA India chapter, and was instituted in 2015. The award recognises mainstream creative advertising campaigns.

The film highlights the hospitality of Jammu and Kashmir. The 5-minute film was the first such big campaign launched by the Kashmir government.

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Conceptualised by J. Walter Thompson, it was directed by filmmaker Amit Sharma

In 2014, the Union Ministry of Tourism had launched a campaign and won the ‘Blue Elephant’ at ‘Kyoorius Creative Awards’. (IANS)