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Facebook States PM Narendra Modi As The Most Popular World Leader

In early February, German Chancellor Angela Merkel deleted her personal Facebook Page, which had 2.5 million fans, after stepping down as leader of the Christian Democratic Union.

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As of March 1, the Facebook Pages have a combined total of 345 million likes and published 449,739 posts in the past 12 months which have garnered a total of 767 million interactions (comments, likes and shares), said the study. Pixabay

Prime Minister Narendra Modi, with over 43.5 million likes on his personal Page and 13.7 million likes on his official Page on Facebook, is the most popular world leader on the social network as more world leaders are now paying to promote their posts, a new report said on Thursday.

US President Donald Trump is at the second place with more than 23 million likes on his personal Facebook Page and Jordan’s Queen Rania is third with 16.9 million likes, said the “2019 World Leaders on Facebook” report — part of the annual “Twiplomacy” study — prepared by the leading global communications agency BCW (Burson Cohn & Wolfe).

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The study, using aggregate data from Facebook’s “CrowdTangle” tool, analysed the activity of 962 Facebook pages of heads of state and government and foreign ministers. 
Pixabay

Brazil’s new President Jair Bolsonaro, who took office on January 1, is the most engaged world leader on Facebook. His Facebook page has registered more than 145 million interactions, almost twice as many as Trump who has 84 million total interactions.

To counter the recent changes in Facebook algorithms, several world leaders are now promoting their posts and Pages with Facebook ads. In early March 2019, 50 pages had been running ads according to Facebook’s Ads Library.

“Our latest ‘Twiplomacy’ study confirms that even among political figures who easily attract the attention of the public in social media, a paid strategy is still essential to secure reach and make a serious impact,” said Chad Latz, Chief Innovation Officer, BCW.

“Additionally, we see how some leaders are very successful by being personal and approachable on the platform using all the tools at their disposal, from Facebook Live to Facebook Stories, to engage their audiences,” Latz added.

Trump’s Facebook Page has posted more than 50,000 ads since its inception, while UK Prime Minister Theresa May’s Page posted 74 paid ads in December 2018 to promote her ‘Brexit’ plan.

The study, using aggregate data from Facebook’s “CrowdTangle” tool, analysed the activity of 962 Facebook pages of heads of state and government and foreign ministers.

facebook
To counter the recent changes in Facebook algorithms, several world leaders are now promoting their posts and Pages with Facebook ads. In early March 2019, 50 pages had been running ads according to Facebook’s Ads Library. Pixabay

As of March 1, the Facebook Pages have a combined total of 345 million likes and published 449,739 posts in the past 12 months which have garnered a total of 767 million interactions (comments, likes and shares), said the study.

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“Followers of world leaders’ Facebook pages grew by 10 per cent (year on year) but the interactions on their Pages have dropped significantly. While world leaders registered 1.1 billion interactions in 2016, that number has decreased by 32.3 per cent compared to their interactions in 2018,” the findings revealed.

In early February, German Chancellor Angela Merkel deleted her personal Facebook Page, which had 2.5 million fans, after stepping down as leader of the Christian Democratic Union. (IANS)

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By Advancing Interdependence, India will Bring New Dawn for Democracy in 21st Century

All citizens must be active participants in shaping the future of India

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Interdependence can be achieved by creating a country in which there is a shared understanding of the value of each citizen and a reliance on one another to eliminate discrimination. Pixabay

In his first speech after winning the election for his second term, Prime Minister Narendra Modi proclaimed that “…we have to win ‘sabka vishwas’ (everyones trust).” What will be required to win that trust is establishing a true state of interdependence. Interdependence can be achieved by creating a country in which there is a shared understanding of the value of each citizen and a reliance on one another to eliminate discrimination, hostility, and prejudice and to provide equality and opportunity for all. All citizens must be active participants in shaping the future of India. They must be equal partners in Indias inclusive economic mobility and in Indias shared prosperity.

Independence Day is the perfect day to highlight the importance of and advance the concept of interdependence. This can be accomplished by promoting the need for a unified India on this national holiday.

The need for doing this is critical. Unfortunately, in the period since the Prime Minister called for winning “trust” in his speech, some Indians have engaged in actions destroying it.

Sadly, the heinous crimes at the beginning of Modi’s second term are nothing new. There were several lynchings and numerous attacks on Muslims during his first term.

Interdependence, India, Democracy
In his first speech after winning the election for his second term, Prime Minister Narendra Modi proclaimed that “…we have to win ‘sabka vishwas’ (everyones trust).” Pixabay

Modi did not speak out vigorously then. He must do so now to demonstrate the essential leadership that will be required to create a state of interdependence. There are other serious conditions that must be addressed as well. To name just a few: sexual violence and subjugation of females continues; the caste system still exists; and, the problematic conditions of those in the weaker sections persist.

By speaking out, Prime Minister Modi can bring the country together to confront the matters that are hardening India’s democratic arteries. He cannot do that alone, however. He will need buy in and support from across the country and the citizenry.

A first step should be to “find our spiritual common ground”. That step can be initiated by recognizing that spirit is the invisible force that brings us together regardless of our caste, race, religion, region or political predisposition. The goal in discovering that common ground should be to create one nation under God. That nation would be an interdependent one and its God would be ecumenical and non-denominational. Its God would be welcoming to all.

As one nation, India would celebrate and embrace the richness of religious diversity

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As one nation, India would be inclusive and accepting unity over division and hope over fear

As one nation, India would elevate citizenship above angry and mindless partisanship and bring people together to pursue the common good

As one nation, India would be the place known for sharing and caring as opposed to blaming and shaming

As one nation, India would emphasize building bridges instead of constructing boundaries and barriers

Interdependence, India, Democracy
What will be required to win that trust is establishing a true state of interdependence. Pixabay

As one nation, India would ensure that all its people are literate and equipped with the skills to succeed in the 21st century

As one nation, India would extend life lines instead of drawing battle lines

As one nation, India would be a land of big dreams, small treasures, brave people, kind deeds, and tender mercies

As one nation, India would ensure the importance of the freedom of the free press, not to bury it

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As one nation, India would be a role model and exemplar for other democracies to emulate

Everyone must play a role in establishing India as one nation. Each citizen should engage in small acts of kindness by reaching out to those less fortunate and to the downtrodden by extending a helping hand and a hand up.

Some people can make special contributions. Religious leaders should promote interfaith dialogue. They should bring people together followers of different persuasions for meaningful conversations. They should promote a dialogue of understanding and a shared sense of community with other faiths. They should call the fact that attack on one faith is attack on all faiths. Political leaders should promote a framework of unity and civility. Civic and community leaders should promote collaboration in problem-solving. They should toil together their creeds to plant the seeds for doing good deeds.

There is no better day on which to resume our journey than Independence Day. There is no better way to make that journey than to chart a course to interdependence. By reaching that destination, India will establish itself as the beacon of hope for democracy worldwide. By realizing that potential, India will bring a new dawn for democracy in this 21st century. (IANS)