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My Little Genius: A Campaign To Focus On Kids’ Creativity

P&G introduces a campaign that focuses on kids' creativity

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Campaign
The P&G campaign focuses on the unique and hidden talents of children. Pixabay

In the run-up to children’s day, ‘My Little Genius’, a campaign by a leading brand seeks to celebrate the creative streak in children.

As part of the campaign, P&G’s heritage brand Seven Seas will launch a virtual museum titled ‘The Museum of Genius’ on children’s day on November 14.

“Children have so many unique qualities and hidden talents such as those depicted in our campaign films released on various digital channels. We call on parents to send in stories of their little geniuses at the earliest and see their child’s talent celebrated on the museum,” the brand’s MD Milind Thatte said in a statement.

Creativity campaign
The campaign includes launching a virtual museum to exhibit the talents of children. Pixabay

‘The Museum of Genius’ featuring the entries of the little geniuses, will be digitally unveiled by Bollywood actress and celebrity mother Raveena Tandon around November 14. Tandon will also reveal the museum on-ground in Mumbai’s BKC during the Krazy Kids Karnival.

Notably, in India, children’s day is celebrated to commemorate the birthday of the country’s first prime minister Jawaharlal Nehru.

Also Read- Parents With Only Child More Likely To Tackle Obese Kids

To be part of the digital initiative, upload a video or photo of your child’s unique creation on Facebook or Instagram using the hashtag #MyLittleGenius. (IANS)

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11 mn Saplings Were Simultaneously Planted in Turkey During Mass Campaign

Despite the initial target of 11 million, nearly 14 million saplings were adopted for the campaign

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Saplings
The planting started precisely at 11.11 a.m. lwith a view to carrying Turkey into the Guinness Book of Records by planting the highest number of Saplings in an hour and creating the largest digital photo album of the event. Pixabay

Eleven million Saplings were simultaneously planted on Monday across Turkey as part of a mass campaign aimed at contributing to the agriculture while establishing a greener landscape for future generations.

The campaign is dubbed “Breath Into the Future”, Xinhua news agency quoted Minister of Agriculture and Forestry Bekir Pakdemirli as saying.

“We ensured that 11 million saplings were planted in three hours at 2,023 different points in 81 provinces,” he said.

The planting started precisely at 11.11 a.m. lwith a view to carrying Turkey into the Guinness Book of Records by planting the highest number of saplings in an hour and creating the largest digital photo album of the event.

Saplings
Eleven million Saplings were simultaneously planted on Monday across Turkey as part of a mass campaign aimed at contributing to the agriculture while establishing a greener landscape for future generations. Pixabay

Despite the initial target of 11 million, nearly 14 million saplings were adopted for the campaign, with 212,000 in Istanbul, Turkey’s biggest city, and nearly 340,000 in the capital Ankara.

ALSO READ: Talent Is Gender Neutral: Nawazuddin Siddiqui

Last week, President Recep Tayyip Erdogan declared November 11 as National Forestation Day. (IANS)