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Unlike Netflix, Apple TV+ to Focus More on Handful Top-Tier Shows

Earlier in March, it was announced that Apple's on-demand subscription service will start in over 100 countries this fall

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Apple TV service began rolling out in over 100 countries, including India which comes bundled with Apple TV+, the company's original video subscription service. Wikimedia Commons

Unlike Netflix’s content quantity, Apple has indicated that TV+ service would only focus more on a handful of top-tier shows. According to Eddy Cue, Apple’s Senior Vice President of Internet software and services, Apple would not create the most number of shows, but create the best of them, Engadget reported on Monday.

Eddy did not think that Netflix’s emphasis on quantity was bad, but he said it was just not Apple’s intended model.

As part of its TV services, the iPhone-maker is planning to release new movies and shows every month, with the first one most likely to be Jennifer Aniston and Reese Witherspoon starrer “The Morning Show”, the report added.

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Eddy did not think that Netflix’s emphasis on quantity was bad, but he said it was just not Apple’s intended model. Flickr

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Other shows would include Steven Spielberg’s “Amazing Stories” and the “Little America” series from Big Sick creators Kumail Nanjiani and Emily Gordon. Earlier in March, it was announced that Apple’s on-demand subscription service will start in over 100 countries this fall.

Later in May, the Apple TV service began rolling out in over 100 countries, including India which comes bundled with Apple TV+, the company’s original video subscription service. (IANS)

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Apple TV Plus Launches in More Than 100 Countries

TV shows that are available at launch include "See," "The Morning Show," "Dickinson," "For All Mankind," "Helpsters," "Snoopy in Space," "Ghostwriter," and Oprah Winfrey's Book Club. "The Elephant Queen," a documentary, is also available

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apple tv+
Apple TV service began rolling out in over 100 countries, including India which comes bundled with Apple TV+, the company's original video subscription service. Wikimedia Commons

Apple’s new streaming television service ‘Apple TV Plus’ is now available in the TV app on iPhone, iPad, Apple TV and Mac, along with other devices like Smart TVs, Roku, Amazon Fire TV sticks and the web at tv.apple.com.

The service is available in more than 100 countries around the world and the content is subtitled or dubbed in close to 40 languages, CNET reported on Thursday.

The Cupertino-based company, which has a reported budget of $6 billion to rope in some of Hollywood’s biggest stars, is staking the most on The Morning Show, its marquee drama starring Reese Witherspoon and Jennifer Aniston.

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Amazon has also made its Music app available on the Apple TV. (Representational Image). Pixabay

If you buy a new iPhone, iPad, Apple TV, Mac or iPod touch, you can enjoy one year of Apple TV+ for free.

Once the free period is over, customers will still pay Rs 99 a month. Through family sharing, up to six family members can share one Apple TV+ subscription.

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TV shows that are available at launch include “See,” “The Morning Show,” “Dickinson,” “For All Mankind,” “Helpsters,” “Snoopy in Space,” “Ghostwriter,” and Oprah Winfrey’s Book Club. “The Elephant Queen,” a documentary, is also available. (IANS)