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Content Streaming Leader Netflix Intensifies OTT Price War in India

SonyLIV app has a monthly subscription plan of Rs 99 while ZEE5 has monthly packs starting from Rs 49

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Netflix.

The price war among various OTT players in India has intensified, with content streaming leader Netflix experimenting a weekly mobile-only plan for Rs 65 a month in the country.

Netflix is also charging Rs 250 per month for mobile users but it still costs more than Amazon Prime which costs Rs 129 a month or Hotstar’s Premium pack at Rs 199.

The Netflix mobile-only plan allows users to watch content on just one smartphone or tablet screen at a time.

The new plans appearing on Netflix India’s website lists the weekly mobile-only plan for Rs 65, basic plan for Rs 125, standard plan (two screens allowed) for Rs 165, and ultra plan for Rs 200 (four screens in 4k).

However, the mobile-only plan does not support shows in HD or 4K quality.

Netflix
The test in India makes sense, given that Netflix has already expressed interest in the country, the report said.
Pixabay

Being the world’s second-largest smartphone market with cheapest data rates, India has become a major focus point for international content and music streaming platforms.

Recently, Apple Music slashed down its previous Rs 120 per month pack rate to Rs 99.

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Major over-the-top (OTT) players have slashed their subscription prices to widen their consumer base with a two-pronged strategy: offering packages for shorter time periods and allowing consumers to choose their content.

SonyLIV app has a monthly subscription plan of Rs 99 while ZEE5 has monthly packs starting from Rs 49. (IANS)

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Panasonic Boosts Smart Factory Business in India

Panasonic also plans to open a technical centre for its smart factory solutions which will act as a strategic base that validates smart factories with customers and be used as a training centre

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panasonic
Panasonic also launches mobile computing devices in India. Flickr

Targeting Rs.1,000 crore in revenue in India from its Smart Factory solutions in the next three years, Japanese electronics major Panasonic has announced it has integrated its welding business and SMT (Surface Mount Technology) equipment business into one Smart Manufacturing Solutions company.

The smart factory solutions proposition will enable Panasonic to deliver high value-added smart solutions and services along with world-class hardware to the manufacturing industry, the company said in a statement late on Wednesday.

The company targets to achieve Rs 1,000 crore in revenue from its smart factory business in the next three years in India, with solutions and digital manufacturing expected to contribute 15 per cent to the total smart factory business revenue.

“India is adopting new-age technologies such as 5G, IoT, AI and others at a rapid pace and we will only see more investment in these technologies as we move forward,” said Hiroyuki Aota, President and CEO, Global Panasonic Smart Factory Solutions.

“To be able to cater to these growing demands, having the right and smart capabilities in manufacturing will be key, and this is what we are addressing today,” he added.

The smart factory solutions mean integrated line management system (ILNB), automated process tracker, digital reporting system and more.

panasonic
Panasonic. IANS

Panasonic’s recently introduced solution ILNB can communicate with the entire line of machinery and can automate up to 70-80 per cent of manual processes.

The digital reporting system allows real-time access to information, helping build agility and overall transparency of systems.

Also Read- Apple Accused of Fraud for Hiding Dop in iPhone Sales: Report

“The key technology to realise a Smart Factory is to connect various equipments through the Internet of Things (IoT), synchronize them and collect and control data in real time for entire production processes,” said Manish Sharma, President & CEO Panasonic India.

Panasonic also plans to open a technical centre for its smart factory solutions which will act as a strategic base that validates smart factories with customers and be used as a training centre. (IANS)