Wednesday December 12, 2018
Home Lead Story Chinese Smart...

Chinese Smartphone Maker OnePlus Among Top 5 Premium Android OEMs: Report

Sale of Apple and Samsung devices were driven by developed markets like the US, China, Japan, Korea and countries in western Europe

0
//
OnePlus
There's no standard 3.5-mm headphone jack this time but that isn't much of a deal-breaker.
Republish
Reprint

Driven by strong sales in India, China and the UK, Chinese smartphone maker OnePlus entered the top five premium Android Original Equipment Manufacturers (OEMs) globally, in the second quarter of 2018, said a report on Wednesday.

According to Hong Kong based Counterpoint Research’s “Market Monitor Q2 2018” report, OnePlus was one of the fastest growing brands in the $400-$600 price segment as the global premium smartphone segment grew faster (+7 per cent) than the overall smartphone segment (-1 per cent) in the second quarter of 2018.

The premium segment, which consists of devices above $400, accounts for one-fifth of the global smartphone market.

“In India, it (OnePlus) surpassed Apple and Samsung to become the number one premium smartphone OEM during the quarter with a strong 40 per cent market share. It was also amongst the top five premium smartphone OEMs in France, Germany, Italy, the Netherlands, Sweden and the UK on account of strong initial sales of OnePlus 6,” the market research firm said in a statement.

Around 40 OEMs compete in the premium smartphone segment worldwide, out of which the top five players account for almost 88 per cent of the sales.

OnePlus
The premium segment, which consists of devices above $400, accounts for one-fifth of the global smartphone market. (IANS)

Meanwhile, Cupertino-based Apple led the global premium smartphone segment and captured 43 per cent share of the segment, followed by Samsung (with 24 per cent) and OPPO (10 per cent).

In the $800+ price segment, Apple dominated with 88 per cent share during the second quarter.

“In the $600-$800 segment, Apple and Samsung alone contributed to 85 per cent of shipments, while Huawei trailed by a big margin,” Counterpoint added.

You May Also Like to Read About- Google Introduces New Tool For Admins to Monitor More Smoothly

Sale of Apple and Samsung devices were driven by developed markets like the US, China, Japan, Korea and countries in western Europe.

“Samsung’s share in the $600-$800 price segment declined due to fewer than expected sales of the Galaxy S9 series,” the research firm noted. (IANS)

Click here for reuse options!
Copyright 2018 NewsGram

Next Story

OnePlus May Launch its First 5G Smartphone in 2019

Samsung, which has already showcased its 5G device, is also planning to launch the device in the first half of 2019

0
OnePlus
OnePlus planning to release first 5G smartphone in first half of 2019. Flickr

Joining the top players hoping to launch a 5G smartphone in 2019, Chinese handset maker OnePlus has said that its first such commercial device, which could release in the first of next year, would be powered by Qualcomm Snapdragon 855 chipset.

OnePlus will release a commercial 5G smartphone with carrier network EE in UK in 2019, the company’s CEO Pete Lau said on Wednesday at the Qualcomm Snapdragon Technology Summit 2018 in Hawaii, US.

“OnePlus only makes flagship smartphones, and we believe that the Snapdragon 855 is the best and only choice. We are thrilled by its powerful performance and 5G capabilities,” Pete Lau said at the event.

Lau told CNET that OnePlus is expecting to launch the 5G phone by the end of May this year.

Since its establishment five years ago, OnePlus has only made flagship smartphones powered by the Snapdragon 8 Series mobile platforms.

The company recently launched its latest flagship device – the OnePlus 6T, powered by the Snapdragon 845.

OnePlus, smartphone
By 2022, smartphones will account for 44 per cent of total Internet traffic, up from 18 per cent in 2017.. Flickr

“We are proud to work with OnePlus to continue to bring breakthrough mobile experiences to consumers,” said Alex Katouzian, Senior Vice President and General Manager, Mobile, Qualcomm Technologies, Inc.

Also Read- Nokia Launches Nokia 8.1 With ‘Pure Display’ Screen Technology

“Snapdragon 855 is designed to deliver multi-gigabit 5G, industry leading AI and immersive extended reality (XR) ushering in a new decade of wireless experiences to come,” Katouzian said.

Samsung, which has already showcased its 5G device, is also planning to launch the device in the first half of 2019. (IANS)