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OPPO Grabs the Position of 3rd Most Trusted Smartphone Brand in India

In addition, while Dell has emerged as the most trusted brand in India this year, OPPO has also secured an overall 28th rank in TRA’s Brand Trust Report, 2019

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Innovation, OPPO Reno 10x Zoom
The pop-up selfie mechanism itself is, however, not new. Wikimedia Commons

Chinese smartphone player OPPO on Tuesday announced that the brand has secured third spot in the most trusted smartphone brand in India, according to a report by Mumbai-based analytics firm Trust Research Advisory (TRA).

According to TRA’s Brand Trust Report 2019, OPPO climbed up seven ranks to secure this year’s third spot in the top 10 smartphone brands in India.

Incorporating advanced technologies like motorised camera, 10X Hybrid Zoom, fast charging, in-display fingerprint scanner and bezel-less display even in the budget segment, smartphones have helped the company retain its spot in the top brands, the company said in a statement.

With one of its biggest Research and Development centres in Hyderabad, OPPO plans to intensify its business in India.

Innovation, OPPO Reno 10x Zoom
Chinese handset maker OPPO, which has been known to be experimental with its smartphone designs has just launched its flagship smartphone Reno 10x Zoom. Wikimedia Commons

The company also houses its state-of-the-art manufacturing facility in Greater Noida.

In addition, while Dell has emerged as the most trusted brand in India this year, OPPO has also secured an overall 28th rank in TRA’s Brand Trust Report, 2019.

Also Read- Laptops from Huawei Re-appear on Microsoft Store

OPPO was recently recognised as the most-preferred innovative handset brand in the premium segment, as per an independent study conducted by the analyst firm CyberMedia Research (CMR), the company added. (IANS)

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Flipkart Revamps its Seller Onboarding Process to Help MSMEs: Report

These regional teams, based in cities such as Lucknow, Coimbatore and Jaipur, cater to sellers in over 4,30 pin codes

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Flipkart on Monday announced it has revamped its seller onboarding process to ease the first-time e-commerce experience for medium and small businesses (MSMEs).

The e-tailer has also stationed 13 regional teams across the country to help onboard sellers in person, by meeting with them at their premises.

These changes to the onboarding process will make it easier for small sellers, who may not have prior digital expertise, to list their products on the platform and access Flipkart’s pan-India base of over 150 million customers.

“By revamping our onboarding process and simplifying the number of steps, we are making it easier for any seller, no matter the size, to list on our platform and get started from day one,” said Nishant Gupta, Head of Flipkart’s Marketplace business.

Flipkart Buys Back Shares Worth $350 mn.
New e-commerce norms to impact e-tailers: Flipkart. 

Currently, e-commerce accounts for less than three per cent of India’s overall retail industry. Government estimates suggest there are roughly 60 million MSMEs in India, many of whom are restricted to their local markets due to difficulties in accessing resources.

Flipkart has also added regional teams in various Tier II and beyond cities to help sellers sign onto the platform.

Also Read: Redmi Teases First 64MP Smartphone with Camera Sample

These regional teams, based in cities such as Lucknow, Coimbatore and Jaipur, cater to sellers in over 4,30 pin codes.

“As a home-grown company, we know that the future of e-commerce lies in bringing more MSMEs and smaller businesses online which, in turn, will generate employment and investment, and will meaningfully contribute toward the country’s socio-economic development,” added Gupta. (IANS)