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Paytm and SHEROES Brings Special Social Community Platform for Women

Paytm, SHEROES join hands for women's only platform on app

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Paytm, Business, Travel, innovation, money
The company has chosen Bengaluru as the base of operations for its travel Business with a teame of over 300 members. Pixabay

The Paytm app will now have a special social community platform where women can engage with each other on topics like health, careers, relationships, and cooking as well as share their life stories and achievements.

One97 Communications Ltd, which owns brand Paytm, has tied up with women’s community platform SHEROES to build this community for women on its Paytm Inbox feature, which has registered over 30 million monthly visitors for content-based services.

Paytm’s Senior Vice President Deepak Abbot said that this exclusive social community feed for women builds on the significant traction Paytm Inbox is enjoying among its users

“This is an important initiative towards women’s empowerment as it provides specially curated content and various communities that they can participate in as per their interests. This social platform will provide a powerful forum for them to express, learn and share while educating themselves,” he added,

Paytm and SHEROES shared vision to create more value for millions of women Internet users. Pixabay

SHEROES Chief Product Officer Avinash Hindupur said that the joint venture takes forward their “shared vision to create more value for millions of women Internet users”.

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“SHEROES has been a champion for women using the Internet, to craft their growth stories. Leveraging Paytm’s depth and reach, millions of women Internet users can now access over 1000 communities offering advice, a platform for visibility and conversations. This partnership is a strategic step towards our goal of taking the community ecosystem to 100 million women.” (IANS)

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Paytm To Invest Rs.250 Crores For Its Travel Business

Digital payments firm Paytm on Thursday announced to invest Rs 250 crore in its travel business over the next six months to scale up product and technology team for new business

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Paytm, Business, Travel, innovation, money
The company has chosen Bengaluru as the base of operations for its travel Business with a teame of over 300 members. Pixabay

Digital payments firm Paytm on Thursday announced to invest Rs 250 crore in its travel business over the next six months to scale up product and technology team and set up new business verticals.

According to the company, owned by One97 Communications, it has sold over 100 million tickets within just three years of operations.

“We continue to witness strong growth in tier 2 and 3 cities, which accounts for over 65 per cent of our new customers. This investment will help us further bolster our position as a dominant player in the travel booking space,” said Abhishek Rajan, Senior Vice President at Paytm Travel.

The company claimed that it sells more than six million travel tickets every month and is targeting to grow by 100 per cent in the current financial year.

Paytm, Business, Travel, innovation, money
Paytm Travel has launched several product innovations like free cancellation that starts as low as Rs 99 for flights and Rs 9 for bus. Wikimedia Commons

With a customer base of more than 15 million and annual GMV of $1 billion, Paytm has quickly risen to become a leading online travel booking destination in India.

Since its inception, Paytm Travel has launched several product innovations like free cancellation that starts as low as Rs 99 for flights and Rs 9 for bus, zero cancellation-processing fee on flight tickets and instant refunds among others.

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“Our users have saved more than 60 crore from our free cancellation feature on flight and bus ticket bookings,” added Rajan.

The company has chosen Bengaluru as the base of operations for its travel Business with a teame of over 300 members. (IANS)