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The People for the Ethical Treatment of Animals (PETA) India, along with other organizations and businesses, on Thursday urged the Food Safety and Standards Authority of India to withdraw a proposed amendment prohibiting vegan-focused companies from using the word “milk” to describe dairy-free kinds of milk made from oats, soy, almonds, coconut, and other plant foods.
According to PETA, Amul has admitted that it urged the FSSAI to allow the word “milk” to be used only in relation to animal secretions. “The FSSAI’s proposed amendment aims to deny India’s vegan-focused businesses fair opportunity to make the nation a world leader in eco-and animal-friendly food and beverages,” warns PETA India Vegan Outreach Coordinator Dr. Kiran Ahuja.
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She added, “PETA India is calling on the FSSAI to withdraw this proposed amendment which appears intended to harm businesses making delicious, healthy products from nature’s bounty: Indian plants.”
Along with PETA India, Humane Society International India, and People for Animals, other animal protection organizations and businesses have submitted their comments to the FSSAI urging it to withdraw the proposed amendment.
The Vegan Outreach Coordinator further said that the increased national and global consumer interest in plant-based products offers tremendous business opportunities for farmers in India, as crops used for vegan milk – such as soy, nuts, coconuts, and oats – are abundant in India.
Want to read more in Hindi? Checkout: “नागा साधु बनना आसान नहीं”
An ever-increasing number of consumers in India are seeking out vegan kinds of milk for many reasons, including animal welfare, the environment, and health concerns. Three out of four Indians are lactose intolerant — unable to digest milk properly beyond the age of weaning — because cow and buffalo milk is formulated for baby bovines, not humans.
The consumption of dairy has been linked to cardiovascular disease, childhood-onset diabetes, higher rates of certain types of cancer, and other ailments in humans, PETA said, adding that a United Nations report has urged a global move towards vegan eating in order to save the world from the worst effects of climate change. (IANS)
Clean beauty products are making inroads and have gained a significant share of the beauty market, with more more people becoming aware of the their benefits. With each passing year thanks to technology, research and development natural ingredients have finally regained their place in the spotlight. Don't take our word for it, beauty icons Kriti Sanon and Shanaya Kapoor also believe in natural and clean beauty products, and associate with the 'Naturali' range launched by RP-Sanjiv Goenka Group. The new age nature-inspired personal care brand aims to provide a one-of-a kind experience to their customer infused with trendy natural ingredients delivering quick visible results.
Hair care ambassador Kriti Sanon said, 'I am extremely thrilled to be associating with Naturali haircare range that is infused with modern, trendy natural ingredients which are free from harmful chemicals. I have always been an ardent supporter of the 'no nasties' proposition when it comes to my hair care needs, hence this association came very naturally to me. Everyone knows that natural products are supposed to be good for you, but they are often believed to be slow in giving results. Naturali changes this, as the range has a unique SuperBlend of complementary natural ingredients, that are optimized to give you quick visible results. As a woman myself, I strongly believe that no woman should ever have to compromise especially with respect to her beauty choices. So, it is extremely fulfilling to see a brand that is not only good for you being free from harmful chemicals but also makes you look good.'
Clean beauty products are making inroads and have gained a significant share of the beauty market, with more more people becoming aware of the their benefits. | Photo by Brooke Lark on Unsplash
Bollywood debutante and skincare ambassador Shanaya Kapoor said, 'It is exhilarating to be associated with Naturali Skincare range. It's a brand that I feel complements my personality and I'm sure, just like me, a lot of young women are going to instantly connect with it. It's trendy, unapologetic, true to its claims, and most importantly takes charge. What resonated with me the most was the fresh take Naturali offers on nature-based skincare, the exciting ingredients - Avocado, Tea Tree, Red Raspberry coupled with the free from harmful chemicals promise. As someone who's had to deal with her fair share of skin problems like pimples while growing up, I am certain this range is going to be very useful for girls out there and I can't wait for them to try it out!'
Shashwat Goenka, Sector Head, Retail & FMCG said, 'There has been a paradigm shift in how Indian consumers, especially the younger, more conscious generation, engage with beauty products today. They are looking for a holistic and transparent approach towards beauty and wellness that is result-oriented. However, despite there being a burgeoning rise in the demand for natural beauty products, the personal care 'free from nasties' segment is still underpenetrated in terms of mass, affordable players. And that's where we come in - Naturali, a personal care brand infused with natural ingredients that are efficacious and free from harmful chemicals. The range is also available at pocket-friendly price points to the masses, a first for the segment."
He further added, 'We are very glad to announce Kriti Sanon as the face of the Naturali haircare range while Shanaya Kapoor represents the skincare offerings. We are a new, bold, and trendy brand and we wanted to associate with individuals who could help bring out and advocate these values. Kriti and Shanaya are a perfect choice as both are young, vivacious, and personally, resonates with our natural first proposition.'
The brand is backed by a SuperBlend technology that offers a combination of two modern, efficacious, natural ingredients like Avocado and Charcoal, Moringa and Avocado, Red Onion and Bhringaraj, Tea Tree & Avocado amongst others.
(Article originally published by: N. Lothungbeni) (IANS/ MBI)
Keywords: Beauty, skincare, Kriti Sanon, Shanaya Kapoor, clean beauty
Children are often seen running around singing "London Bridge is Falling", and making a face of sadness when they reach the last line. Most people assume that the Fair Lady referred to in the rhyme is the Queen of England, and the current queen at that. But the history behind this rhyme goes farther back in time than we realize.
Speculation associated with this rhyme has to do with a process call immurement. Immurement was when a person was enclosed in a room with no exit points. This was more an act of superstition than punishment. It was believed to bring sturdiness to the structure if people were imprisoned behind the walls. London Bridge falling down was something that people at the time associated with weakness. But there is no evidence to substantiate the idea of immurement.
The Bridge of yesteryear London Image source: wikimedia commons
A more historical account states that the bridge fell as a result of a Viking attack. Vikings of Norway have a similar set of rhymes that associate their role in bringing down the Bridge of London. They sing of conquest and gold, and blessings from Odin, in Norse, which refers to the Bridge. King Olaf II is credited with this feat.
Most historians, unable to properly supply evidence of the above claims, state that perhaps the Thames River is the reason this rhyme came into existence. The original London Bridge had 19 arches that went deep into the river. This caused difficulty in navigation. The Bridge was taken down and reconstructed to accommodate boats and ships. Perhaps, it was this historical reconstruction that is being sung about. The London Bridge is the only one that directly refers to a historical event, and yet has no plausible evidence to support it.
Keywords: Rhymes, London, Bridge, History, Viking, Immurement
Atop the Vindhyagiri hills in Karnataka, a 57-foot-tall statue stands. This is the statue of Lord Gomateshwara, or Bahubali, as he is known to the local patrons. The surrounding area is filled with temples where each of the many Jain Tirthankaras sits.
Sharavanabelagola is named after a pond that is located at the foothills. 'Bel' in Kannada means white, and 'kola' means pond. This is a sacred water body to the activities of the temples. It is a tourist attraction and a pilgrim destination located 85 kilometres from Mysore, and 145 kilometres from the capital, Bangalore.
The pond that Sharavanabelagola is named after Image source: wikimedia commons
Since the statue is placed at such a great height, pilgrims are made to make a journey to the top of the hill by foot. They are required to climb the stone steps barefoot as an act of piety and devotion. Palanquins are offered only to senior citizens who wish to worship at the temple.
In 3 B.C, when India was ruled by the Mauryan Dynasty, Chandragupta Maurya became a Jain monk and took up residence in the Chandragiri and Vindhyagiri hills. He is supposedly responsible for the establishment of the temple complex at Shravanabelagola, where he lived till he died. Later on, his grandson, Ashoka made some additional changes to the place.
A shop in the tourist section that sells handmade items Image source: wikimedia commons
Every twelve years, a Mahamastabhisheka is conducted, and Jains from every part congregate to witness it. The statue is washed with water, rice flour, sugarcane juice, saffrom, sandalwood paste, gold, and silver flowers, curd, ghee, milk, and turmeric, and all the monks offer special prayers. The surrounding temples and rocks are preserved as archaeological wonders owing to the 800 edicts and inscriptions found here which span 600 to 1830.
Keywords: Shravanabelagola, Jainism, Chandragupta Maurya, Ashoka, Karnataka