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Study: Playing Video Games can Help in Increasing Creativity

For example, players may create a character and story for role-playing games or be rewarded for creative strategies in competitive games, said researchers

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video games
Many young people reacting to the most recent mass shootings in the U.S. are rejecting the idea that violent video games motivate shooters. Wikimedia Commons

Playing video games may not be as bad as we always thought and certain games that foster creative freedom can help in increasing creativity, researchers say. In the experimental study published in the Creativity Research Journal, the researchers analysed 352 participants. They compared the effects of playing Minecraft, with or without instruction, to watching a TV show or playing a race car video game.

After 40 minutes of play or watching TV, the participants completed several creativity tasks. To measure creative production, they were asked to draw a creature from a world much different than Earth. More human-like creatures scored low for creativity and those less human-like scored high.

It was found that those given the freedom to play Minecraft – a game that allows players to explore unique worlds and create anything they can imagine – without instructions were the most creative while those instructed to be creative while playing Minecraft were the least creative.

video game, creativity
After 40 minutes of play or watching TV, the participants completed several creativity tasks. Wikimedia Commons

“It’s not just that Minecraft can help induce creativity. There seems to be something about choosing to do it that also matters,” said Douglas Gentile, Professor at the Iowa State University. There is no clear explanation for this finding but there could be some possible reasons why the instructed Minecraft group scored lower, said study lead author Jorge Blanco-Herrera from the varsity.

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“The instructions may have changed subjects’ motivation for play. Being told to be creative may have actually limited their options while playing, resulting in a less creative experience. “It’s also possible they used all their ‘creative juices’ while playing and had nothing left when it came time to complete the test,” he said.

Most video games encourage players to practice some level of creativity. For example, players may create a character and story for role-playing games or be rewarded for creative strategies in competitive games, said researchers. (IANS)

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My Little Genius: A Campaign To Focus On Kids’ Creativity

P&G introduces a campaign that focuses on kids' creativity

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Campaign
The P&G campaign focuses on the unique and hidden talents of children. Pixabay

In the run-up to children’s day, ‘My Little Genius’, a campaign by a leading brand seeks to celebrate the creative streak in children.

As part of the campaign, P&G’s heritage brand Seven Seas will launch a virtual museum titled ‘The Museum of Genius’ on children’s day on November 14.

“Children have so many unique qualities and hidden talents such as those depicted in our campaign films released on various digital channels. We call on parents to send in stories of their little geniuses at the earliest and see their child’s talent celebrated on the museum,” the brand’s MD Milind Thatte said in a statement.

Creativity campaign
The campaign includes launching a virtual museum to exhibit the talents of children. Pixabay

‘The Museum of Genius’ featuring the entries of the little geniuses, will be digitally unveiled by Bollywood actress and celebrity mother Raveena Tandon around November 14. Tandon will also reveal the museum on-ground in Mumbai’s BKC during the Krazy Kids Karnival.

Notably, in India, children’s day is celebrated to commemorate the birthday of the country’s first prime minister Jawaharlal Nehru.

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To be part of the digital initiative, upload a video or photo of your child’s unique creation on Facebook or Instagram using the hashtag #MyLittleGenius. (IANS)