Monday September 16, 2019
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Here’s Why Private Instagram Posts Aren’t Private

This is reportedly also applicable to a private Instagram story, which are meant to last for only 24 hours, expires or is deleted

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Instagram
Instagram app logo is displayed on a mobile screen in Los Angeles. VOA

A security flaw makes it extremely easy for anybody to view posts of private accounts on Facebook-owned Instagram.

A series of mouse clicks on any web browser can expose the persistent URL of private posts and stories cached on Facebook servers, thus making the private posts of users visible.

The hack — which works on Instagram stories as well — requires only a rudimentary understanding of HTML and a browser. It can be done in a handful of clicks.

instagram
With a 1-billion user-base worldwide, the app still does not allow web users to post Stories from the desktop. Pixabay

A user simply inspects the images and videos that are being loaded on the page and then pulls out the source URL. This public URL can then be shared with people who are not logged in to Instagram or do not follow that private user, BuzzFeed News reported.

This is reportedly also applicable to a private Instagram story, which are meant to last for only 24 hours, expires or is deleted.

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Quartz had discovered a similar loophole for private Instagram content in 2015 wherein tests it conducted showed that a photograph posted to Instagram when a user’s account was set to public remained publicly viewable on the web, even if the user’s account was later made private. (IANS)

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Facebook Business Pages Have More Negative Posts Than Positive Ones

Researchers have found out that the number of negative posts on Facebook business pages vastly outweigh the positive ones

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Facebook, Business Page, Negative, Posts
Complaints about social issues receive more likes, but fewer comments, than complaints about quality or money issues," Pixabay

Researchers have found out that the number of negative posts on Facebook business pages vastly outweigh the positive ones by a ratio of nearly two to one.

There are more than 60 million business pages on Facebook and that number is from 2017 and with those pages come scores of positive and negative posts generated by Facebook users.

The researchers have seen that companies have very little control over what customers post, and negative ones can severely damage brands.

“We also found positive and negative posts get more likes than neutral ones, but negative posts get the most comments,” said study researcher Mochen Yang, Professor at the University of Minnesota.

Facebook, Business Page, Negative, Posts
The number of negative posts on Facebook business pages vastly outweigh the positive ones by a ratio of nearly two to one. VOA

“Complaints about social issues receive more likes, but fewer comments, than complaints about quality or money issues,” Yang added.

The study, published in the journal Information Systems Research, analyses this user-generated content to understand the impact of what users post and how it impacts the brand.

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Engagements depend not only on the type of post, but also in the specific ways the post is positive or negative.

The study looked at data from 12,000 posts from 41 Fortune 500 companies in six industries in 2012.

“Though increased engagement has been linked to increases in brand loyalty, purchase expenditures, and profitability, companies should carefully consider whether Facebook business pages are an appropriate venue to interact with customers,” Yang added. (IANS)