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Report: Google Needs to do More on Bridging Gender Gap

In February this year, the US National Labour Relations Board (NLRB) said that Google did not violate labour laws when it fired Damore

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Google's new Search feature gives single result to certain queries. Pixabay

Although the percentage of women in leadership roles at Google has increased from 20.8 to 25.5 per cent in the last four years, women still make up only 30.9 per cent of its global workforce while men 69.1 per cent, the tech giant has revealed.

In its annual diversity report released on Thursday, Google said it has made some progress in leadership ranks by gender and ethnicity.

“The data in this report shows that despite significant effort, and some pockets of success, we need to do more to achieve our desired diversity and inclusion outcomes,” said Danielle Brown, VP-Chief Diversity and Inclusion Officer.

In 2017, women hires in tech positions rose to 24.5 per cent, although overall hiring of women dropped from 31.4 per cent to 31.2 per cent.

“Since 2014, women hires in tech have increased from 20.8 per cent to 24.5 per cent, which shows that our focus on hiring more women into technical positions is having impact,” said Brown.

The diversity report came after a year when an employee named James Damore sent out a long anti-diversity memo and was later fired.

Damore’s memo, titled “Google’s Ideological Echo Chamber”, claims that when it comes to technology, there is a biological difference between men and women.

Representational image.
Google on a smartphone device, Pixabay

In February this year, the US National Labour Relations Board (NLRB) said that Google did not violate labour laws when it fired Damore.

According to the new diversity report, in terms of race and ethnicity (US data only), 2.5 per cent of Google’s workforce is Black, 3.6 per cent is Hispanic/Latin, 36.3 per cent is Asian and 53.1 per cent is White.

“Our gains in women’s representation have largely been driven by White and Asian women. Representation of Asian women increased considerably to 12.5 per cent of Google’s workforce, up from 10 per cent overall in 2014,” the report noted.

This is lower than the increase for Asian men who make up 25.7 per cent of Google, up from 21.4 per cent in 2014.

Also Read: Google: Fully Responsible For Securing Customers’ Data

Attrition rates in 2017 were highest for Black Googlers followed by Latin Googlers, and lowest for Asian Googlers.

“Black Googler attrition rates, while improving in recent years, have offset some of our hiring gains, which has led to smaller increases in representation than we would have seen otherwise.”

“We’re working hard to better understand what drives higher attrition and taking focused measures to improve it,” Brown added. (IANS)

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Google Will Start Giving EU Smartphone Users a Choice of Browsers and Search Apps on Android

Android users who open the Google Play store after the update will be given the option to install up to five search apps and five browsers, Gennai said

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FILE - A woman walks past the logo for Google at the China International Import Expo in Shanghai, Nov. 5, 2018. VOA

Google said Thursday it will start giving European Union smartphone users a choice of browsers and search apps on its Android operating system, in changes designed to comply with an EU antitrust ruling.

Following an Android update, users will be shown two new screens giving them the new options, Google product management director Paul Gennai said in a blog post.

The EU’s executive Commission slapped the Silicon Valley giant with a record 4.34 billion euro (then $5 billion) antitrust fine in July after finding that it abused the dominance of Android by forcing handset and tablet makers to install Google apps, reducing consumer choice.

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Android users who open the Google Play store after the update will be given the option to install up to five search apps and five browsers, Gennai said. Pixabay

The commission had ordered Google to come up with a remedy or face further fines. The company, which is appealing the ruling, said the changes are being rolled out over the next few weeks to both new and existing Android phones in Europe.

ALSO READ: Measles Spread in Google’s Headquarters, Employees Discussing Ways To Protect Themselves

Android users who open the Google Play store after the update will be given the option to install up to five search apps and five browsers, Gennai said. Apps will be included based on their popularity and shown in random order. Users who choose a search app will also be asked if they want to change the default search engine in the phone’s Chrome browser.

Android is the most widely used mobile operating system, beating even Apple’s iOS. (VOA)