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Report: Google Needs to do More on Bridging Gender Gap

In February this year, the US National Labour Relations Board (NLRB) said that Google did not violate labour laws when it fired Damore

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Although the percentage of women in leadership roles at Google has increased from 20.8 to 25.5 per cent in the last four years, women still make up only 30.9 per cent of its global workforce while men 69.1 per cent, the tech giant has revealed.

In its annual diversity report released on Thursday, Google said it has made some progress in leadership ranks by gender and ethnicity.

“The data in this report shows that despite significant effort, and some pockets of success, we need to do more to achieve our desired diversity and inclusion outcomes,” said Danielle Brown, VP-Chief Diversity and Inclusion Officer.

In 2017, women hires in tech positions rose to 24.5 per cent, although overall hiring of women dropped from 31.4 per cent to 31.2 per cent.

“Since 2014, women hires in tech have increased from 20.8 per cent to 24.5 per cent, which shows that our focus on hiring more women into technical positions is having impact,” said Brown.

The diversity report came after a year when an employee named James Damore sent out a long anti-diversity memo and was later fired.

Damore’s memo, titled “Google’s Ideological Echo Chamber”, claims that when it comes to technology, there is a biological difference between men and women.

Representational image.
Google on a smartphone device, Pixabay

In February this year, the US National Labour Relations Board (NLRB) said that Google did not violate labour laws when it fired Damore.

According to the new diversity report, in terms of race and ethnicity (US data only), 2.5 per cent of Google’s workforce is Black, 3.6 per cent is Hispanic/Latin, 36.3 per cent is Asian and 53.1 per cent is White.

“Our gains in women’s representation have largely been driven by White and Asian women. Representation of Asian women increased considerably to 12.5 per cent of Google’s workforce, up from 10 per cent overall in 2014,” the report noted.

This is lower than the increase for Asian men who make up 25.7 per cent of Google, up from 21.4 per cent in 2014.

Also Read: Google: Fully Responsible For Securing Customers’ Data

Attrition rates in 2017 were highest for Black Googlers followed by Latin Googlers, and lowest for Asian Googlers.

“Black Googler attrition rates, while improving in recent years, have offset some of our hiring gains, which has led to smaller increases in representation than we would have seen otherwise.”

“We’re working hard to better understand what drives higher attrition and taking focused measures to improve it,” Brown added. (IANS)

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‘Doodle 4 Google’ Opens Public Voting

The first edition of "Doodle 4 Google India" was held in 2009 and the theme was "My India"

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A Google logo is displayed at the entrance to the internet based company's offices in Toronto. VOA

Google on Tuesday opened public online voting for 20 children shortlisted for its annual ‘Doodle 4 Google’ competition.

The annual competition, announced early in August, encouraged creative, art-loving students across India to bring their imagination to life for the search engine giant’s logo.

This year’s theme was “what inspires you”. The doodle, incorporating letters G-o-o-g-l-e, were to be created using crayons, clay, water colours and graphic design.

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Representational Image of ‘Doodle for Google’. Flickr

From a beautiful sight at the beach to nature’s tiny creatures; India’s farmer community to the Indian folk music; space exploration to learning from animals; children drew their inspiration using crayons, clay and graphic designs, the tech giant said in a statement.

Of the 75,000 students, from Class 1 to 10, across the country who sent in their entries, more than 55 per cent were from non-metro cities, including Visakhapatnam, Bhopal, Jabalpur, Bareilly, Kottayam and Bhubaneswar.

Out of these, Google shortlisted 20 from five categories: Group 1 comprising students from Class 1 to 2; Group 2 with students from Class 3 to 4; Group 3 with students from Class 5 to 6; Group 4 with students from Class 7 to 8 and Group 5 with students from Class 9 to 10.

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A Google logo is seen at the company’s headquarters in Mountain View, California, VOA

The online voting, which began on Tuesday, will continue till November 6 (until 10 a.m.). People can cast their votes on the Doodle 4 Google 2018 voting page.

The doodle with the maximum votes will get featured on Google’s home page on Children’s Day that falls on November 14.

Also Read: Customers Having Airtel-Related Queries Will Now Be Answered By Google Assistant

The national winner would win a Rs 5 lakh college scholarship, a Rs 2 lakh technology package for their school, as well as a trip to the Google office in India, among other prizes, the company said.

The first edition of “Doodle 4 Google India” was held in 2009 and the theme was “My India”. (IANS)