Sunday December 15, 2019
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Samsung Electronics Co.’s First Foldable Device Finally Hits the Shelves

The phone is set to be released in South Korea on Thursday with a price tag of nearly $2,000

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Samsung, Apple, Manufacturing, India
Apple and Samsung are very big players, they can change scenarios for private sector manufacturing. LifetimeStock

Creating a “whole new smartphone category” is easier said than done, and it was especially so for Samsung Electronics Co.’s first foldable device, which will finally hit the shelves after months of delay.

Samsung said it will take the wraps off its revamped Galaxy Fold to allow visitors to the IFA Berlin technology expo slated for September 6-11 to try out its new device. The phone is set to be released in South Korea on Thursday with a price tag of nearly $2,000.

The South Korean tech giant had initially planned to launch the device in the US in late April but postponed it over durability issues discovered by early reviewers, Yonhap news agency reported on Thursday.

The Galaxy Fold has a 7.3-inch display that becomes a 4.6-inch screen when folded and is designed to enhance multitasking experiences. It is 6.9 mm thick when unfolded and 17 mm thick when folded.

Samsung, Electronic Devices, Foldable Device
Creating a “whole new smartphone category” is easier said than done, and it was especially so for Samsung Electronics Co.’s first foldable device, which will finally hit the shelves after months of delay. Pixabay

The premium smartphone packs a next-generation AP chipset and 12 gigabytes of RAM, as well as six cameras, the firm said.

Samsung said it extended the top protective layer of the display beyond the bezel, making it hard for users to peel it off. The top and bottom of the hinge area have been strengthened with new protection caps, and additional metal layers underneath the display have been included to reinforce the protection of the display, it noted.

With this first generation model only available in a 5G version in South Korea, Samsung said it will expand its foldable device line-up to meet the varying demands of customers.

It is Samsung’s fourth 5G smartphone, following the Galaxy S10, Note 10 and A90, reinforcing its product portfolio for the ultra-fast network.

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Samsung said the top-of-the-line device will be available in select markets, including the US, China and India, in the initial stage, and it will decide its marketing strategy based on feedback from early adopters.

The world’s largest smartphone maker brought the innovative phone to the market amid diminishing phone sales as consumers wait longer to upgrade their phones and cheaper Chinese brands expand their clout in emerging markets.

Though Samsung expressed hope that its most expensive phone could rev up its mobile business, market watchers said it will have a limited impact due to its high price and lingering concerns over durability issues for the first-generation device.

Its Chinese rival Huawei had planned to release a more expensive foldable phone, the Mate X, earlier this year, but it once again delayed its launch to November, illustrating the difficulties of perfecting a durable, flexible display. (IANS)

Next Story

Samsung in a Deal to Supply 4G and 5G Network Equipment to Canada

It marks the first time for Samsung Electronics to supply telecom equipment to Canada, Yonhap news agency reported

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Samsung
Samsung Electronics accounted for 11 per cent of the global market for telecom equipment in the third quarter, rising sharply from 5 per cent posted at end-2018, according to the data compiled by industry tracker IHS Markit. Wikimedia Commons

Samsung Electronics Co. said that it has won a deal to supply fourth-generation (4G) and fifth-generation (5G) network equipment to Videotron, a Canadian telecom firm.

“Starting in early 2020, Samsung will deliver 4G LTE-A solutions across Quebec and Ottawa,” the company said in a statement.

“Samsung will increase efficiency in accelerating the expansion of 5G service coverage to match the pace with Canada’s 5G commercial launch, which is expected to take place in late 2020,” it added.

It marks the first time for Samsung Electronics to supply telecom equipment to Canada, Yonhap news agency reported.

Samsung
Samsung Electronics Co. said that it has won a deal to supply fourth-generation (4G) and fifth-generation (5G) network equipment to Videotron, a Canadian telecom firm. Wikimedia Commons

Samsung Electronics accounted for 11 per cent of the global market for telecom equipment in the third quarter, rising sharply from 5 per cent posted at end-2018, according to the data compiled by industry tracker IHS Markit.

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The company is anticipated to post sales of 6.2 trillion won (or $5.29 billion) from the segment this year, marking a whopping 50 per cent growth from 4.2 trillion won recorded in 2018, market watchers said. (IANS)