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Samsung India Launches 2019 AC Line-Up with ‘Triple Inverter’ Technology

The new ACs come with "triple inverter" technology that consumes less electricity and gives faster cooling in temperatures as high as 54 degrees, the company said

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To get ahead in the fast-changing tech industry, Samsung said it will expand investment in burgeoning tech segments to propel growth. Wikimedia Commons

Samsung India on Monday launched the 2019 line-up of its air conditioners (ACs), with prices ranging from Rs 45,400 to Rs 75,000 and long-term warranties on different parts.

The new ACs come with “triple inverter” technology that consumes less electricity and gives faster cooling in temperatures as high as 54 degrees, the company said.

“Besides cooling comfort with optimum energy efficiency, people will also get offers like unlimited gas recharge free of cost for five years; a two-year warranty on Printed Circuit Board (PCB) and reduced cost of installation among others,” said Ankur Kapoor, Deputy General Manager, Consumer Electronics Business, Samsung India.

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It has also added a new “convertible mode” that allows the ACs to convert and adjust cooling capacities according to the number of users inside a room. Wikimedia

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It has also added a new “convertible mode” that allows the ACs to convert and adjust cooling capacities according to the number of users inside a room.

The 36 variants of the line-up are available across retail stores, Samsung stores and on online platforms in three-star and five-star versions, the company added. (IANS)

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Samsung India Grabs Top Position in Refrigerator Market With 33.9% Market Share

Catering to the need for varied designs and patterns, the line-up will be available in new design patterns, in 253-litre capacity

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Samsung on Wednesday introduced India's first frost-free refrigerator with base stand drawer, in which people can store non-perishable itels, and five-star direct cool single door refrigerator lineup based on new 2020 Star Ratings. Pixabay

Samsung India on Wednesday said that it grabbed 33.9 per cent market share in the second half of 2019 (July-December period) to become the top refrigerator player in India and aims to secure 35 per cent market share in the first half of this year.

According to Raju Pullan, Senior Vice President, Consumer Electronics Business, Samsung India, the feat has been achieved across models and the new range of refrigerators provides meaningful ‘Make for India’ innovations that not only offer more storage space but are engineered to consume less energy.

“We achieved the top slot in the Indian market in H2, 2019 with securing 33.9 per cent market share. With the new range, we expect to garner 35 per cent market share in the first half of this year,” Pullan told IANS.

The company on Wednesday introduced India’s first frost-free refrigerator with base stand drawer, in which people can store non-perishable itels, and five-star direct cool single door refrigerator lineup based on new 2020 Star Ratings – apart from the Curd Maestro refrigerator that will not just preserve food but also prepare it.

“We now see great demand coming from smaller towns where people want more storage in refrigerators. Our new range is an attempt to address those needs,” said Pullan. The frost-free refrigerator with base stand drawer gives it a tall-boy design preferred by Indian consumers.

Catering to the need for varied designs and patterns, the line-up will be available in new design patterns, in 253-litre capacity. The five-star direct cool single door refrigerators are in line with new 2020 Energy norms with capacity of 198-litres.

A solution to long power cuts, the model comes equipped with digital inverter technology allowing the refrigerator to run on a home inverter as well as solar energy with reduced power consumption. The new lineup comes with 10-year warranty on the compressor and digital inverter technology with stabilizer free operations.

Samsung
Samsung India on Wednesday said that it grabbed 33.9 per cent market share in the second half of 2019 (July-December period) to become the top refrigerator player in India and aims to secure 35 per cent market share in the first half of this year. Wikimedia Commons

“The 2020 line-up is uniquely designed for extra space and also sports the next-gen horizontal curve door design along with the ‘GARO’ handle, a first for the Indian market,” informed Pullan.

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The new refrigerator line-up is available across retail channels and on Samsung Shop and will range from Rs 17,990 for the new 198-litre direct cool single door refrigerator and Rs 45,990 for the smart convertible 5-in-1 model. Curd Maestro models will be priced between Rs 30,990 and Rs 45,990, said the company. (IANS)