Sunday December 8, 2019
Home Lead Story Samsung Tops ...

Samsung Tops The List of Most popular Brands in India

Global beverage major Coca-Cola is positioned seventh, while the ninth and the 10th positions were held by Big Bazaar and Colgate respectively

0
//
Samsung, speaker
Samsung files new patent application for 3D displays.

Samsung Mobile tops the list of most popular brands in India, according to a report released on Tuesday.

The latest entrant in the Indian telecom scenario, Reliance Jio, which hit the existing telecom firms with unprecedented low tariffs, has been ranked eighth in the list of top 10 brands in the country, the Brand Asia Survey 2018 said here.

“Jio has entered the top 10 as it has brought out about 180 degree shift in the telecom sector, giving its competitors a run for their money by offering free voice calls and cheap 4G services that changed the way Indian users consumed data,” said the report.

Samsung Mobile, the mobile phone brand, is followed by the electronics and IT brand Samsung, from the same company.

In the third rank stood WhatsApp, the mobile messaging app.

Samsung
Samsung Mobile, the mobile phone brand, is followed by the electronics and IT brand Samsung, from the same company.

“The free of cost messaging service has ranked high among consumers ever since its acquisition by Facebook and has continued to beat its competitors,” the report said.

Social network major Facebook ranked sixth in Brand Asia survey, after Amul and Pepsi which stood in the fourth and fifth positions respectively.

Global beverage major Coca-Cola is positioned seventh, while the ninth and the 10th positions were held by Big Bazaar and Colgate respectively.

Also read- OnePlus Makes its Entry into US With T-Mobile

Brand Asia survey is conducted in many Asian countries and in India the survey had a sample size of 6,780 people. The parameters on which the survey is based are friendliness, convenience, innovation and how outstanding a company is, it said.

Commenting on the findings, Ashwani Arora, Senior Vice President of Market Xcel Data Matrix, the agency which performed the Brand Asia survey in India, said: “No longer consumer talks about FMCG brands alone as the advertising spends are increasing across spectrum and consumer is finding relevance in offerings meted through different verticals.” (IANS)

Next Story

The Challenges, Growth and Prospects of Olive Oil Industry in India

Discussing the growth, prospects of olive oil in India

0
Olive oil
For the first time in the country, experts in India will hold a panel discussion about the olive oil industry. Pixabay

BY PUJA GUPTA

For the first time in the country, experts in India will hold a panel discussion on the challenges, growth and prospects of the olive oil industry on the 13th of December at PHD Chamber of Commerce & Industry.

Rahul Upadhyay, President and Akshay Modi, Vice-President at The Indian Olive Association (IOA) will be hosting the Annual Public at the Lakshmipat Singhania Auditorium. The session will discuss the transition of olive oil from being a foreign oil to a homegrown oil with which the citizens of India can now reckon with.

The panel moderated by senior food and travel writer Rupali Dean will spearhead the session on Olive Oil In India-2.0. The panel of speakers will include noted restaurateurs, chefs, nutritionists, food researchers and biologists, entrepreneurs, retailers, food, health and fitness experts.

Olive oil india
The Indian Olive Association focuses on the problems confronting the emerging sector of olive oil and table olives in India. Pixabay

Upadhyay said, “The Indian Olive Association focuses on the problems confronting the emerging sector of olive oil and table olives in India. With Annual Public Session, we attempt to bring together the doyens from the food and health industry to discuss the problems and offer solutions that will accelerate the growth of olive oil in India.”

Akshay Modi, Vice-President at The Indian Olive Association (IOA). “The Annual Public Session is a platform that brings together all the diverse stakeholders to speak a unified voice for the greater good of the category of olive oil in India.”

Also Read- 6 DIY Home Decor Ideas and Tips for Indian Homes

The Indian Olive Association (IOA), the national apex association of olive oil producers, growers, distributors, importers, users and consumers in India works to promote consumption and expand the market for olive oil and table olives. The association focuses on the problems confronting this emerging sector in India. Macro-economic factors like GST, Import Duty and issues with respect to the import of both table olives and olive oil are taken up by IOA with multiple authorities to streamline the import process and ensure a steady growth for this category. (IANS)