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Samsung Launches First Smartphone With 4-Rear Camera System

The device comes in Caviar Black, Lemonade Blue and Bubblegum Pink colours and a 3D Glass-curved back

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Samsung, speaker
Samsung files new patent application for 3D displays.

Upping the ante in the camera department, South Korean tech giant Samsung on Tuesday brought Galaxy A9, its first smartphone with quadruple primary (rear) camera system, to India.

This is the world’s first device with quad camera system at the rear and the first from the company to feature dual tone, reflective gradient design.

The 6GB RAM and 8GB RAM variants of Galaxy A9 cost Rs 36,990 and Rs 39,990, respectively.

“Our final launch of the year has brought out four-camera phone to India,” Asim Warsi, Global Vice President, Samsung India, told reporters here.

Samsung has already launched a three-camera Galaxy A7 in the country.

Prospective buyers can pre-book the smartphone starting Thursday. The device will be available across all channels starting November 28.

Samsung
The 6GB RAM and 8GB RAM variants of Galaxy A9 cost Rs 36,990 and Rs 39,990, respectively.

A major highlight of the device is its vertically-stacked four cameras consisting of an 8MP ultra-wide sensor, a 24MP main sensor, a 5MP depth sensor and a 10MP telephoto sensor at the back.

On the front, the smartphone features a 24MP camera.

There’s a rear-mounted fingerprint sensor, face recognition support and a 3800mAh battery with Quick Charge 2.0 technology.

The Samsung Galaxy A9 sports a 6.3-inch full-HD+ sAMOLED display with a 19:9 aspect ratio.

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The handset is backed by a Qualcomm Snapdragon 660 processor, coupled with 128GB internal storage that can be further expanded.

The Galaxy A9 features digital assistant Bixby, Samsung Pay and Samsung Health.

The device comes in Caviar Black, Lemonade Blue and Bubblegum Pink colours and a 3D Glass-curved back. (IANS)

Next Story

Samsung Aiming to Make Galaxy A Series a $4-bn Brand

India is the second largest smartphone market in the world after China. It has just surpassed 430 million smartphone users

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Samsung, speaker
Samsung files new patent application for 3D displays.

South Korean giant Samsung which ended 2018 at second place with a 22.4 per cent share in the India smartphone market is gearing up to launch one Galaxy A smartphone every month — beginning March till June — and aims to make Galaxy ‘A’ a $4-billion brand in the country, a top company executive said on Thursday.

The price range of the all new Galaxy A smartphones will be between Rs 10,000 and Rs 50,000 — practically taking on every Chinese smartphone maker in India, from Xiaomi to OnePlus. Chinese brand Xiaomi with a 28.9 per cent market share led the Indian smartphone market in 2018.

“Starting March, we will launch one new Galaxy A every month in the first half of 2019. We want to make Galaxy A series a $4-billion brand in India this year,” Ranjivjit Singh, Chief Marketing Officer and Senior Vice President, Samsung India, told IANS.

“Galaxy A is meant for Gen Z and young millennials. India is one of the first few markets where the all-new Galaxy A will be launched,” said Singh.

According to Tarun Pathak, Associate Director at Counterpoint Research, eventually everything goes down to product comparison around the current Indian market where $150 is a sweet spot.

“For anything above that demands a dedicated portfolio targeting specific users, channels and price points. Samsung with ‘A’ series would like to target users who are willing to upgrade and spend beyond the current sweet spot of the market,” Pathak told IANS.

Samsung led the premium smartphone segment in India in 2018 with a 34 per cent share, followed closely by OnePlus at 33 per cent which was the best-selling device of the year, said Counterpoint Research in its recent report.

Samsung
Samsung last month launched the M10 and M20 and is now slated to unveil the M30 smartphone this month at a starting price of Rs 14,990.

Samsung captured 26 per cent share of the premium segment and its shipments grew 72 per cent (YoY) in Q4 2018.

However China-based Xiaomi, Vivo, Realme and OPPO emerged among the top five smartphone vendors in terms of market share in Q4 2018 in the country, according to the International Data Corporation (IDC).

Singh said the newly-launched Galaxy M series has also received a good response in the affordable and mid-price segment. “It’s a really exciting time for us. We got off to a really good start with the M series. The market has given us a tremendous response,” Singh noted.

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Samsung last month launched the M10 and M20 and is now slated to unveil the M30 smartphone this month at a starting price of Rs 14,990.

“Going forward, we expect brands to consolidate their positions by driving multi-channel and aggressive product strategies in a bid to target users beyond Tier-2 and Tier-3 cities,” said Anshika Jain, Research Analyst at Counterpoint Research.

India is the second largest smartphone market in the world after China. It has just surpassed 430 million smartphone users. (IANS)