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Samsung Announces its ‘Super 6’ TV Line-up in India

Samsung's "Super 6" TV line-up would be available for purchase from Wednesday on Flipkart, Amazon India and Samsung's online store

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Samsung, Apple
Samsung's retail presence in the US was marked only by pop-up stores and dedicated spaces in franchisees like Best Buy. Pixabay

Samsung on Tuesday announced its “Super 6” Ultra-high-definition (UHD) TV line-up with smart features including live cast, tune station, screen mirroring, gaming, real 4K resolution and over 60,000 titles.

The online exclusive line-up is priced at Rs 41,990 for 43-inch, Rs 51,990 for 50-inch and Rs 61,990 for 55-inch television size variants.

“These beautifully designed TVs are also equipped to meet the changing content consumption needs, in sync with their lifestyle demands,” said Raju Pullan, Senior Vice President, Consumer Electronics Online Business, SamsungIndia.

Samsung, Home, Privacy
Arvin Baalu, vice president of product management at Harman International, talks about the Samsung Digital Cockpit during a Samsung news conference at the 2019 CES in Las Vegas, Jan. 7, 2019. VOA

While smart features like the tune station could turn the TV into a virtual music system and screen mirroring could allow users to screen mirror the content from phone to TV, the live cast feature would enable users to broadcast any live moment from any location on to the TV using their smartphones, the company said.

With 60,000 titles, the company claims to offer national as well as international content as per users’ choices.

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Samsung’s “Super 6” TV line-up would be available for purchase from Wednesday on Flipkart, Amazon India and Samsung’s online store. (IANS)

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Sony Mobile Exit India Market Owing to Hyper- Competition

Sony Mobile would continue to monitor the market situations and business feasibility in the country

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Sony Mobile, India
the pressure from Chinese brands and Samsung in the major price segment resulted in continuous decline of sales for Sony. Pixabay

Facing stiff competition from Chinese and South Korean players, Japanese conglomerate Sony Corporation has announced to quit the Indian smartphone market.

Sony had less that 0.01 per cent of the total Indian smartphone market share in the first quarter of 2019, according to Counterpoint Research.

Sony Mobile, however, said that it would continue to monitor the market situations and business feasibility in the country.

“Our focus markets are Japan, Europe, Hong Kong and Taiwan to drive profitability and future prospects in the 5G era,” Sony Mobile said in a statement on Wednesday.

Sony Mobile, India, Market
Sony Corporation has announced to quit the Indian smartphone market. Pixabay

“We have ceased sales in Central and South America, the Middle East, South Asia, Oceania, etc. in FY 18,” it added.

The company assured that it would continue its customer support operations including after sales support and software updates for existing customers in India.

The India smartphone market is currently dominated by Chinese players like Xiaomi, OPPO, Vivo and OnePlus among others, besides South Korean tech giant Samsung.

According to Shobhit Srivastava, Research Analyst, Mobile Devices and Ecosystems, Counterpoint Research, the pressure from Chinese brands and Samsung in the major price segment resulted in continuous decline of sales for Sony.

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“With declining sales in India and other markets, Sony took the right decision to focus on the high ASP (average selling price) markets such as Japan,” Srivastava told IANS.

Sony India in July last year brought its flagship “Xperia XZ2” smartphone for Rs 72,990 to India that turned out to be its last launch.

“In a cut-throat market like India where Chinese smartphone brands rule the roost with industry-leading specs and having over 60 per cent market share, it’s tough for other brands to garner a meaningful revenue share. Sony has had a very miniscule market share in India,” Prabhu Ram, Head, Industry Intelligence Group (IIG), CMR, told IANS.

For Sony, the performance of its mobile business has lacked the sheen, and has been a clear outlier compared to its other divisions.

Sony Mobile, India, Market
Sony had less that 0.01 per cent of the total Indian smartphone market share in the first quarter of 2019. Wikimedia Commons

“It makes sense for it to cut its losses and refocus on other verticals,” Ram added. (IANS)