Sunday September 22, 2019

Social Media Stress May Lead to Online Addiction: Study

As a result, they embed themselves in the social network environment rather than get away from it and thus an addiction is formed

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Conference, Privacy, Social Media
FILE - Silhouettes of mobile users are seen next to logos of social media apps Signal, Whatsapp and Telegram projected on a screen in this picture illustration. VOA

Social media users tend to tackle stress from one platform by hopping on to another leading to the risk of becoming more and more addicted to such platforms, says a new study co-conducted by Indian-origin professor.

Facebook and Instagram are known to cause stress in users. Faced with these technostress, users however refuse to shut down their device and instead shuttle between Social networking sites (SNS).

When faced with such stress, instead of switching off or using them less, people move from one aspect of the social media platforms to another, says Monideepa Tarafdar, Professor at the Lancaster University.

“While it might seem counter-intuitive, social media users are continuing to use the same platforms that are causing them stress rather than switching off from them, creating a blurring between the stress caused and the compulsive use,” Tarafdar said.

Published in the Information Systems Journal, the research conducted on the habitual profile of 444 Facebook users revealed they switched between chatting to friends, scanning news feeds and posting updates as each began to cause stress.

This leads to an increased likelihood of technology addiction, as they use the various elements of the platform over a greater timespan.

facebook, instagram
Facebook, Messenger and Instagram apps are displayed on an iPhone, March 13, 2019, in New York. VOA

Researchers found that users were seeking distraction and diversion within the Facebook platform as a coping mechanism for stress caused by the same platform, rather than switching off and undertaking a different activity.

Even when users are stressed from social networking sites use, they continue to use the same platforms to cope with that stress, diverting themselves through other activities on the platforms and ultimately building compulsive and excessive behaviour.

As a result, they embed themselves in the social network environment rather than get away from it and thus an addiction is formed.

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The research team looked at various forms of technostress that invade personal life of users — in trying to adapt to their social networking site; to conform to that of their friends; experience excessive social demands and too much social information — thus facing constant changes and updates on the platforms.

“We found that those users who had a greater social media habit needed less effort to find another aspect of the platforms, and were thus more likely to stay within the SNS rather than switch off when they needed to divert themselves,” said study researcher Sven Laumer. (IANS)

Next Story

Pakistan’s Fake Social Media Accounts Spreading Lies on Kashmir

Pakistan has adopted the strategy of giving a religious colour to its propaganda campaign, posing a fake threat from India, while reminding India of the consequences of the rise of extremist forces

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fake, media, behaviour, artificial intelligence
Social Media Icons. VOA

Fake social media accounts, often emanating from Pakistan, continue to paint a grim picture of Jammu and Kashmir following the abrogation of Article 370.

From passing off a High Court-ordered drive to clear illegal encroachments on forest land in Himachal Pradesh as “barbarism” in the Kashmir valley to terming mobile phone restrictions in the region as “siege in Kashmir”, a false narrative propagated by Pakistanis’ propaganda machinery finds many takers on social media, partly due to relentless promotion by fake accounts.

“Pakistani terror & proxy war paraphernalia burning vehicles, attacking fruit growers & merchants, killing & threatening shopkeepers, enforcing shutdown and calling this SIEGE,” Imtiyaz Hussain, a top IPS officer in Jammu and Kashmir, said in a tweet on Thursday.

“For all those ‘SIEGE’ obsessed reporters. There’s no SIEGE in Kashmir except some restriction on mobile phones which’s being lifted soon. Post 5th August except initially for few days, there hasn’t been any restriction imposed by Govt. Roads & streets are full of people, vehicles,” Hussain said in an earlier tweet.

Fact-checking website BOOM on Wednesday reported that a two-year-old video of clashes between protesters and security personnel in Kashmir is now being shared as the reaction of Kashmiris following the scrapping of Article 370.

Article 370, New, Kashmiris
The end of Article 370 heralds a new beginning for many Kashmiris, despite the doom and gloom in some quarters over its revocation. Pixabay

For more than one month now, the Inter-Services Public Relations (ISPR), the public relations wing of the Pakistan armed forces, is busy spreading fake news related to Kashmir in a bid to sow seeds of discord among security forces and fuel hatred among citizens in India.

As part of its information warfare, Pakistan has resorted to spreading propaganda, fake news, threatening statements and manipulating the social media.

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Pakistan has adopted the strategy of giving a religious colour to its propaganda campaign, posing a fake threat from India, while reminding India of the consequences of the rise of extremist forces. (IANS)