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Spotify Acquires Podcast Network Parcast: Report

The transaction is expected to close in the second quarter of 2019, and subject to customary closing conditions

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Spotify Music still leads outside of the US, tallying 75 million subscribers as part of its first earnings report in May.
Spotify Music still leads outside of the US, tallying 75 million subscribers as part of its first earnings report in May. Pixabay

Swedish music streaming giant Spotify has announced it is acquiring Parcast — a premier podcast storytelling studio which specialises in crime, mystery and science fiction shows for an undisclosed amount.

Founded in 2016, Parcast has till date launched 18 premium podcast series including Serial Killers, Unsolved Murders, Cults and Conspiracy Theories and the studio’s first fiction series, Mind’s Eye.

Parcast would bring to Spotify its curated library of highly produced shows and its engaged and loyal audiences.

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“The addition of Parcast to our growing roster of podcast content will advance our goal of becoming the world’s leading audio platform,” Dawn Ostroff, Spotify Chief Content Officer, said in a statement late on Tuesday.

“Crime and mystery podcasts are a top genre for our users and Parcast has had significant success creating hit series while building a loyal and growing fan base. We’re excited to welcome the Parcast team to Spotify and we look forward to supercharging their growth.”

The transaction is expected to close in the second quarter of 2019, and subject to customary closing conditions. (IANS)

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Spotify Launches a ‘Lite’ Version of its App in India

Spotify has 217 million monthly active users and 100 million of these users are Spotify Premium subscribers. The platform adds approximately 40,000 new tracks globally each day

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Spotify Music still leads outside of the US, tallying 75 million subscribers as part of its first earnings report in May.
Spotify Music still leads outside of the US, tallying 75 million subscribers as part of its first earnings report in May. Pixabay

Swedish music streaming app Spotify on Tuesday launched a “Lite” version of its app for the Indian market that is just 10MB in size and helps people control listen songs while controlling data and storage on low-end Android smartphones and in areas with poor Internet connectivity.

With Spotify Lite, users in India would be able to search and play favourite songs and artistes, save them, share with others, discover new music and enjoy playlists with extra features for older devices and operating systems, the company said in a statement.

“We announced the availability of Spotify Lite Beta in India a couple of months ago to gauge user interest, which was high. As a result, Spotify Lite is now out of test mode, and available as an app for all users in the country,” said Amarjit Singh Batra, MD-India, Spotify.

Lite can be downloaded separately, both for free and Spotify Premium users, and used either alongside or independently from the main Spotify app on all Android phones running version 4.3 or higher.

The small yet fast app will make millions of free songs more accessible to anyone who may have an older mobile device, limited storage on their phones, are in poor Internet connectivity areas, or just don’t want to spend excess data on listening to music.

“We are committed to the long-term development of the music streaming industry, and the launch of Spotify Lite is another strong step in that direction,” Batra added.

Spotify Lite also comes with the ability to set a data limit and get a notification when users reach it.

spotify, testing, first, hardware
Spotify is testing it’s new feature. Pixabay

The app also allows users to control cache and clear it with a single tap.

“Spotify Lite was built from the ground up based on user feedback from around the world, allowing millions more to enjoy the world’s best music experience — especially in areas with limited bandwidth and phone storage”, informed Kalle Persson, Senior Product Manager at Spotify.

Spotify Lite is now available in 36 markets across Asia, Latin America, Middle East and Africa on Google Play with more markets and features to follow.

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The main Spotify app came to India is February and amassed one million followers within the week of its launch.

Spotify, offering more than five crore songs and 300 crore playlists for music fans in the country, is available across 79 markets.

Spotify has 217 million monthly active users and 100 million of these users are Spotify Premium subscribers. The platform adds approximately 40,000 new tracks globally each day. (IANS)