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Story of Snapchat Soon to Make its Way as ‘Web Series’ Called “Frat Boy Genious”

The founders plan to introduce a new series on interesting topics every other Monday

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The content streaming platform is expected to make its debut in April against established competitors like YouTube, HBO, Netflix, Amazon, Facebook and Apple. Pixabay

The story of the beginning of Snapchat and its co-founder Evan Spiegel will soon make its way as a web series called “Frat Boy Genius” on an upcoming streaming service named “Quibi” (quick bites).

Quibi founder Jeffrey Katzenberg and CEO Meg Whitman revealed this at the South by Southwest (SXSW) Conference in Austin, Texas, on Saturday.

“We want to tell the story of Evan and of the creation of Snapchat as compellingly and interestingly as The Social Network did for Facebook,” CNET quoted Katzenberg as saying.

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The founders plan to introduce a new series on interesting topics every other Monday, the report said. Pixabay

With $1 billion funding from Hollywood studios, Quibi is being advertised as a short form video service that would serve HBO-quality shows in YouTube-like snippets for viewing on phones. The founders plan to introduce a new series on interesting topics every other Monday, the report said.

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Previously announced shows,expected to be part of Quibi, include a “modern zombie story” directed by “Shape of Water” filmmaker Guillermo del Toro and an anthology called “50 States of Fear” helmed by “Spider-Man” director Sam Raimi.

The content streaming platform is expected to make its debut in April against established competitors like YouTube, HBO, Netflix, Amazon, Facebook and Apple. (IANS)

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Instagram Now Copying TikTok, Snapchat to Promote its IGTV Feature

However, the photo-messaging app is still trying out ways to make the feature work as intended

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FILE - The Instagram icon is displayed on a mobile screen in Los Angeles. VOA

Desperate to promote its IGTV feature for posting longer videos, Facebook-owned photo-video sharing app Instagram is now copying TikTok and Snapchat with their use of Artificial Intelligence (AI) and interface design.

Depending on the tried and tested methods of the two apps, Instagram’s IGTV has ditched its category-based navigation system’s tabs like “For You”, “Following”, “Popular”, and “Continue Watching” for just one central feed of algorithmically suggested videos — much like TikTok, TechCrunch reported on Monday.

With its new design, IGTV has also moved on from its awkward horizontal scrolling design to a Snapchat Discover-like vertical “infinity grid” layout of recommended clips.

The new design showed up in last week’s announcements for Instagram Explore’s new Shopping and IGTV discovery experiences.

“The idea is this is more immersive and helps you to see the breadth of videos in IGTV rather than the horizontal scrolling interface that used to exist,” the report quoted Will Ruben, Instagram’s product lead on Explore as saying.

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TikTok has over 54 million monthly active users (MAUs) in India. Pixabay

Launched in 2018, the long-form video hub that lives inside both a homescreen button in Instagram as well as a standalone app, has failed to host lengthier must-see original vertical content.

TSensor Tower estimates that the IGTV app has just 4.2 million installs worldwide, with just 7,700 new ones per day – implying less than half a per cent of Instagram’s billion-plus users have downloaded it. IGTV does not even rank on the overall charts and hangs low at number 191 on the US – Photo and Video app charts, according to App Annie, the report added.

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However, the photo-messaging app is still trying out ways to make the feature work as intended.

Recently, Instagram started showing IGTV videos as part of the usual news feed, in order to boost user-engagement with the longer video clips. (IANS)