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Stressing on Safety to Provide Sense of Security- CARHP.

CARHP is a forthcoming startup catering to the US automobile market. It serves as an online automobile information site that provides in-depth car reviews, ratings, comparisons and local listings for new and old cars.

CARHP is in its beta stage, however, their inventory already boasts a collection of over 2000 car reviews from 2016 to present.


CARHP is funded and incubated by Collegedunia.com – India’s premier college search portal. The team brings together young talent that is passionate about automobiles, and relevant industry experience in content, data and digital marketing.

A marvelous dealership experience wouldn’t be sufficient for building a good relationship with the prospective buyers. An increasing number of vehicle buyers spend a considerable amount of time on online research. In-depth car reviews published by CARHP use a unique approach to inform the users about their prospective buy. The car that is being reviewed is stacked against four closely matched competitors. In-depth tables which list out specifications are used along with reviews that accurately pit the car against the competition.


CARHP uses a unique approach to inform the users about their prospective buy. Image: CARHP

An article by Business Insider states the increasing problem of distracted driving as young drivers are always into their smartphones. Consequently, automobile safety features become very important as manufacturers increasingly stress on autonomous safety technology. CARHP particularly understands safety concerns and focuses on them providing detailed safety ratings and reviews by National Highway Traffic Safety Administration and Insurance Institute for Highway Safety which are top safety agencies in the US. With these safety reviews we want our audience to have a sense of security when they are buying a car.

CARHP will reserve special space and attention for vehicles that are environment friendly. A report from United States Environmental Protection Agency (EPA) mentions that transportation accounted for the largest portion of total U.S. GHG emissions in 2016. All vehicles that use renewable energy sources significantly reduce the carbon footprint and ease the demand on consumption of fossil fuels as primary energy source. At CARHP we advocate for usage of such vehicles in a extensive manner.


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Photo by Brian Kostiuk on Unsplash

Traditional players are very strong in the consumer laptop market.

By Md Waquar Haider

When popular smartphone brands like Xiaomi and realme entered the laptop market in India last year, they were expected to shake the existing giants, specifically under the Rs 50,000 category. However, chip shortage and supply crunch have somewhat dented their plans to make a significant mark to date. According to industry experts, the issue with smartphone makers entering the laptop category is two-fold. The first one is a massive supply crunch in the laptop component market and only big brands are able to get volume and supplies.

The other factor is that the traditional players are very strong in the consumer laptop market. Top 3 players control more than 70 per cent of the market and strong portfolio, distribution, and channel reach as well as brand marketing has helped them massively. "New brands can surely make a dent in the consumer laptop market but are challenged by supply issues right now. Watch out for them in 2022 as and when supply situation eases up," Navkendar Singh, Research Director, Client Devices & IPDS, IDC India told IANS.

Dominated by HP Inc, Lenovo and Dell, the traditional PC market (inclusive of desktops, notebooks, and workstations) in India continued to be robust as the shipments grew by 50.5 per cent year-over-year (YoY) in the second quarter (Q2), according to IDC. Notebook PCs continue to hold more than three-fourth share in the overall category and grew 49.9 per cent YoY in 2Q21, reporting a fourth consecutive quarter with over 2 million units. Desktops also indicated a recovery as shipments grew 52.3 per cent YoY after recording the lowest shipments of the decade in 2Q20.

According to Prabhu Ram, Head, Industry Intelligence Group, CMR, driven by the pandemic and the associated accelerated pivot to remote work, learn and unwind culture, PCs have been witnessing heightened demand. "Despite the current supply chain constraints, PCs are here to stay in the new never normal. In the run-up to the festive season, established PC market leaders will continue to leverage their brand salience and gain market share," Ram told IANS.

a computer chip close up According to industry experts, the issue with smartphone makers entering the laptop category is two-fold. | Photo by Manuel on Unsplash

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