Tuesday November 12, 2019
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Swiggy Launches ‘Daily’ App to Give Consumers Access to Homestyle Meals

The app allows users to schedule their meals in advance or opt for a daily, weekly or monthly subscription

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swiggy daily
Swiggy said the app will list over 30 options for every meal. Wikimedia Commons

Homegrown food delivery start-up Swiggy on Monday launched “Swiggy Daily”, an app to give consumers access to a variety of simple homestyle meals prepared by home chefs, tiffin service providers and organised vendors.

Launched in Gurugram, the service will expand to Bengaluru and Mumbai in the coming months, Swiggy said. The app allows users to schedule their meals in advance or opt for a daily, weekly or monthly subscription.

“There is a growing demand for quality and affordable everyday meals. With a mix of organised vendors and home chefs, Swiggy Daily will cater to this latent demand for homestyle meals that are an affordable, long-term solution for our daily food needs,” said Sriharsha Majety, CEO, Swiggy. Swiggy said the app will list over 30 options for every meal.

swiggy daily
The app allows users to schedule their meals in advance or opt for a daily, weekly or monthly subscription. Wikimedia Commons

The platform will include meal options from a mix of organised vendors like Homely, Lunchly, Fig, iDabba and Caloriesmart, popular tiffin services like Dial a Meal and Dailymeals.in that specialise in food fit for daily consumption and expert home chefs like Sumita’s Food Planet, Mrs. Ahmed’s Kitchen and Shachi Jain.

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“The daily meal subscription market in India is highly unorganised with multiple tiffin services and home chefs operating independently with the help of local chat groups and word of mouth,” said Alok Jain, Entrepreneur in Residence at Swiggy.

“Daily is the first homestyle hyperlocal food subscription service in the country that will offer a world-class platform to these food service providers and help solve the key issues of discovery, flexibility and taste fatigue,” Jain added. (IANS)

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Swiggy Expands its Services to 500 Cities in India

“Our growing fleet of over 2.1 lakh active delivery partners have more income opportunities due to the scale and offerings of Swiggy,” Sunder said

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Swiggy
Swiggy will use the funds to bring more quality food brands closer to consumers.

From Gujarat’s Himmatnagar to Assam’s Jorhat, food delivery platform Swiggy has expanded its services to 500 cities in India, matching rival Zomato’s reach in the country.

Unveiling its plan on Monday, Swiggy, which has added 60,000 new restaurants in the past six months, said it would expand to 600 cities by December 2019.

“With presence in 500 cities and 75 universities, Swiggy already has the widest reach in the country. We will further expand this to 600 cities and 200 universities by December 2019,” Swiggy’s Chief Operating Officer Vivek Sunder said in a statement.

“Swiggy’s vision is to elevate the quality of life of consumers by offering unparalleled convenience. As we work towards enabling this for a billion Indians, expanding to tier-3 and tier-4 cities is a critical step,” Sunder said.

Swiggy has progressed from launching in one city every two months in early 2018 to launching in four cities a day in the month of September.

Swiggy
Founded in 2014, Swiggy claims to have 50,000 restaurant partners

With this expansion, over 350 million or one in four Indians can now access the food delivery platform in the country, Swiggy said.

Since April 2019, Swiggy has increased the number of restaurant partners by almost 1.8 times to 1.4 lakh restaurants currently.

In tier-3 and tier-4 cities specifically, Swiggy has onboarded over 15,000 restaurants in the last six months.

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“Our growing fleet of over 2.1 lakh active delivery partners have more income opportunities due to the scale and offerings of Swiggy,” Sunder said.

In addition to expanding to smaller towns, Swiggy also announced that it has expanded its service to over 75 universities including IIT Roorkee, NIT Kurukshetra, IIT Kharagpur, NIT Calicut, BITS Pilani and Lovely Professional University among others. (IANS)