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Healthcare startups in India have brought about an uberisation of the secondary care surgery market in the country with a focus on specialist care, personal attention and affordability.
Surgeries are the biggest part of healthcare expenditure with secondary care surgery a growing market.
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Healthcare startups like Pristyn Care, Practo and Mirascare have thus created tech platforms which connect doctors, customers and hospitals at cheaper prices.
These startups offer online medical consultations and thereafter if required non-critical minimally invasive surgeries for ailments like hernia, piles, gall stones etc., in smaller hospitals across the country, which run on lesser capacity than bigger hospitals in metros.
Also Read : Stay strong as you age
Pristyn Care, which has grown nearly five times since January 2021, is a pioneer in this space. It has an ecosystem of over 80 clinics, more than 400 partner hospitals, and over 140 in-house super specialty surgeons. It operates in more than 22 cities across the country. A recent entrant, Mirascare Clinic and Centre also offers an array of treatments in advanced general, laparoscopic surgery and proctology.
"Apart from specialist care, the USP of Mirascare and such startups is ultra-modern facilities coupled with technology platforms which connect doctors, customers and hospitals," said a spokesperson for Mirascare.
Bengaluru-based health platform Practo has also unveiled more than 50 Practo Care Surgery Experience Centres at six places (Bengaluru, Mumbai, Pune, Delhi-NCR, Hyderabad and Ahmedabad), marking its foray into secondary care in India.
Across India 2,000 large sized hospitals or corporate chains, and about 20,000 small-to-medium sized hospitals already have such facilities.Unsplash
Minimally invasive surgery without extensive hospitalisation, which can easily be done by skilled surgeons outside major hospital chains in smaller/mid-sized units is poised to be a nearly $80 billion market in India.
Across India 2,000 large sized hospitals or corporate chains, and about 20,000 small-to-medium sized hospitals already have such facilities.
Healthcare startups are tapping on to this opportunity by creating a win-win situation for hospitals looking to optimise their OT capacities, patients looking at affordable surgical expenses with personalised medical attention as well as skilled individual surgeons looking for a stable number of monthly surgeries without added insurance and operations related overheads.
(Keywords : healthcare, startup, India, surgery, medical, consultations, expenditure, growth, minimally invasive, hospitalisation, patients, doctors, opportunity.)
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As the country slowly steps towards some form of normalcy amidst the pandemic, this Diwali, non-governmental organization HelpAge India working for disadvantaged elders, celebrates the festival of lights with a message of hope and togetherness through its campaign and film, 'Andhero Se Roshini Tak.
In a marathon celebration, HelpAge marks the festival across 100 old age homes across the country, bringing happiness, hope and joy to senior citizens, many of who were suffering from isolation, loneliness and a sense of abandonment during the pandemic. The campaign aims to bring them back into the fold and give them a ray of hope and support them.
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The campaign highlights the impact of the pandemic on India's elders vis a vis their health, livelihood and the pervading sense of loneliness and feeling of being forgotten by their own, as social distancing, led to social isolation for many of our elders who were left to fend for themselves.
According to a survey done by HelpAge earlier this year, 36 percent elders at home in India 'were just waiting for the phone to ring'. During the first lockdown, 65 percent of elders lost their only source of livelihood, leaving them with no resources for medicines and no one to reach out to.
The core campaign message urges the younger generation and society at large, to bring hope, light and 'Roshini' back into the lives of elders. It encourages bringing elders back into the family fold and pushes for elder inclusion. A time to give back and spread the love, and reach out to those elders who have no one to call their own and support them.
campaign #AndheroSeRoshiniTak Unsplash
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"Diwali is a time synonymous with hope, positivity and togetherness. The pandemic took a heavy toll on the lives of our elderly, particularly on the disadvantaged. Identified as the most vulnerable, many faced challenges at multiple levels, from loss of livelihood to having no money, no support and were left with a deep sense of isolation and constant anxiety. For those living alone, it was even worse. We hope through this campaign #AndheroSeRoshiniTak we can sensitize people to urgently come forward and celebrate this festival in its truest sense, by sharing the light and love with those who need it most. It is our responsibility to bring light into their lives, it's time to give back." said Rohit Prasad, Chief Executive Officer, HelpAge India. (IANS/PR)
Keywords: Oldage home, homeless people, HelpAge India, Covid-19, lockdown, pandemic, Diwali
By Olivia Sarkar
Did you know that over 40-year-olds might lose up to 8 per cent of their muscular mass every decade? After the age of 70, the pace of decrease may double. Sarcopenia, or advanced muscle loss, affects roughly one-third of persons over the age of 50. Muscles are crucial for organ function, skin health, immunity and metabolism, as well as for common physical acts like picking things up, reaching for something, opening a jar or getting out of a chair. To put it another way, keeping muscle mass as you become older is critical to living a happy and healthy life. "Muscle loss is an ageing factor that is rarely discussed, and people accept its signs, such as a loss of strength and energy, as a natural part of ageing," says Ganesh Kadhe, Associate Director Medical and Scientific Affairs at Abbott Nutrition. "However, muscle fitness can often predict how we will age and remain active and independent."
Muscle loss is an ageing factor that is rarely discussed, and people accept its signs, such as a loss of strength and energy, as a natural part of ageing. | Photo by Anupam Mahapatra on Unsplash
The good news is that you may assist, prevent or delay muscle loss by taking the appropriate precautions. While muscle loss is unavoidable as we age, it does not have to be.
To stay strong as you age, start following the tips below to fuel and keep muscles fit for years to come!
1. Engage in regular exercise, including resistance training, to maintain muscles and strength.
2. Eat good source of protein from lean meats, eggs and beans; aim for 25-30 grams of protein at every meal.
3. Choose a balanced diet full of veggies, fruits, whole grains, proteins, healthy fats and key vitamins and minerals like calcium and vitamin D.
4. Consider taking other muscle health ingredients, like HMB.
5. Talk to your healthcare provider about nutrition, especially if you are ill, hospitalised or recovering from surgery, to manage illness-related muscle loss.
(Article originally published on IANSlife) (IANS/ MBI)
Keywords: strong, age, exercise, lifestyle, diet, food, veggies
By Yashna Garg
Winters are one of the most splendid times of the year. Delicious baked goods, coupled with a cup of hot chocolate, are an absolute treat. The winter season brings us closer to family and friends over festive celebrations. Nevertheless, winters are harsh and can take a toll on one's health. While being in a festive mood, it is essential not to forget to keep yourself warm and watch out for potential infections.
The holiday season sees an exchange of many gifts. To enjoy the holiday spirit thoroughly, you must stay healthy. Turmeric is a magic ingredient that can be used almost in every dish and helps you to remain healthy. It works as an antifungal, antibacterial, and antiviral that works as an immunity booster.
Here are some exclusive benefits of adding turmeric to your winter diet:
Physical Ailments: Turmeric is a natural substance found on the earth. Its healing properties include relief from common winter sinus, painful joints, indigestion, and cold and cough. For instant relief, you can add a pinch of turmeric to drinks like milk and tea. Daily consumption of turmeric can also help control blood sugar levels.
You can add a pinch of turmeric to drinks like milk and tea. | Photo by Osha Key on Unsplash
Winters: The holiday season is a joyous time, and we tend to indulge in alcohol and other unhealthy food items. What we call "holiday weight" can be unidentified health issues by the end of the season. A hint of turmeric can go a long way towards improving liver function. Turmeric is an antioxidant that benefits the body from the inside out.
To survive the harsh winters, one must consume foods rich in fats and proteins. We also consume hot beverages that may be soothing but upset the digestive system. Turmeric adds flavour to food and aids digestion. Consuming food with turmeric also gives a healthy glow to your skin, as the body gets rid of toxins.
Consuming food with turmeric also gives a healthy glow to your skin, as the body gets rid of toxins. | Photo by Taylor Kiser on Unsplash
Ancient Medicine: Turmeric has been a part of Asian food items and Ayurveda for many centuries. The healing properties of turmeric, which are especially significant during the winter, are magical. The main benefit is that it is a natural antioxidant. It helps you cleanse your body of harmful substances.
The healing properties of turmeric, which are especially significant during the winter, are magical. | Photo by Kayla Maurais on Unsplash
Flu Season: The beginning of winter marks the onset of the flu season. In most Asian households, turmeric milk is a natural medicine. Many pregnant women also seek comfort in turmeric milk in the mild flu. Turmeric helps eliminate bacterial infection and provides relief to sore throats.
Turmeric helps eliminate bacterial infection and provides relief to sore throats. | Photo by Tamanna Rumee on Unsplash
Turmeric is a household favourite throughout the year. It is not only a good condiment, but also a healer. Spicing things up with turmeric is wise since artificial flavours and chemicals are part of our food groups. The healing properties of turmeric were studied for its blood-thinning properties, reducing the risk of cancer and treating Alzheimer's.
(Article originally published on IANSlife) (IANS/ MBI)
Keywords: Turmeric, pinch, winter, diet, turmeric milk, pregnant women, turmeric benifits, turmeric tea