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Theme of Annual Conference is Privacy, Reflecting Users’ Growing Ambivalence about Social Media

Now as the conference kicks off its 10th anniversary in Toronto, Canada on July 19, the theme is privacy

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Silhouettes of mobile users are seen next to logos of social media apps Signal, Whatsapp and Telegram projected on a screen in this picture illustration. VOA

When the first International Conference on Social Media and Society was held in 2010, social media firms like Facebook, Twitter and others were seen in mostly a positive light, as a novel way of empowering and connecting people.

Now as the conference kicks off its 10th anniversary in Toronto, Canada on July 19, the theme is privacy and trust, reflecting users’ growing ambivalence about social media, said Anatoliy Gruzd, an associate professor at Ryerson University and the event’s organizer.

“People are realizing the importance of the platforms and the potential negative impact on their lives and their communities,” he said. The effects can be societal, personal and political, he said.

The conference comes as governments, nonprofits and consumers grapple with the negative effects of social media. President Donald Trump recently held a summit on social media at the White House, claiming that Twitter, Facebook and others are biased against him and conservative voices.

Conference, Privacy, Social Media
FILE – Laptops sit on a table in the empty offices of Cambridge Analytica in Washington, D.C., U.S., May 2, 2018. VOA

Now social media research, a field that didn’t exist before the mid-2000s, touches on almost every aspect of life. “We feel our work has a direct relationship to what is happening now rather than historical events,” Gruzd said.

Teens’ ambivalence about social media

Valerie Steeves, a professor at the University of Ottawa and one of the conference’s keynote speakers, said teens and young adults are more careful now about how they present themselves online compared to 10 years ago. The event’s keynote talks will be livestreamed on YouTube.

“In 2000, teens were going online because it was the cool place to be,” she said. “Now they have to be on, it’s infrastructure they have to use.”

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And teens are ambivalent about being there. “They are very careful about how they post,” she said. Among their concerns — their data being “grabbed by a corporation,” she said. In a recent study of 5,500 children ages 11 to 17 in Canada, 95 percent said they didn’t think marketers should be able see the content they post online.

Trust in social media firms has eroded in recent years. That could be in part from publicized incidents, such as Facebook’s Cambridge Analytica scandal, in which Facebook allowed an outside researcher to have access to user data that was then used in political campaigns.

As a result of that scandal, the Federal Trade Commission this past week reportedly voted to approve a $5 billion settlement with Facebook that could end an investigation into its privacy practices.

Still, the power and reach of social media can bring people together around a shared interest like no other form of communication. One paper at the conference looks at how women discussing sexual abuse and harassment in China use code words on social media to circumvent censors.

Conference, Privacy, Social Media
When the first International Conference on Social Media and Society was held in 2010, social media firms like Facebook, Twitter and others were seen in mostly a positive light. VOA

Fake news and social media

In another paper, researchers examine the dynamics of polarization in the 2018 Brazilian presidential campaign. They found that fake news and misinformation didn’t really spread widely but stayed within polarized online communities, being passed around whether it was true or not, Gruzd said.

“We think fake news affects the whole society, but it may stay in pockets,” he said. “That doesn’t make it any less dangerous. It can make views more extreme and then turn into offline actions.”

Also Read- YouTube Fined in Millions Over Kids’ Data Privacy Breach

Trust, privacy, ambivalence and the promise of connection — social media will continue to be fodder for researchers as society grapples with its power. (VOA)

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Twitter India Unveils Special Tricolor India Gate Emoji To Celebrate 71st Republic Day

This is the fifth year Twitter has supported Republic Day in India with a custom emoji

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The social media platform Twitter also supports Independence Day, Diwali, Republic Day, Gandhi Jayanti among other key milestones and events, with innovative emojis that are designed keeping Indian culture and sentiment in mind, it said. Pixabay

 Twitter India on Friday launched a specially designed emoji of the India Gate lit up in the tricolour to celebrate India’s 71st Republic Day.

According to Twitter India, President Ram Nath Kovind will be tweeting with this emoji on January 25 during his address to the nation, as citizens across the country take to Twitter to participate in a public conversation.

“We believe that the 2020 Republic Day emoji will resonate with Indians across languages, cultures and time zones, giving them yet another reason, and way to celebrate and participate in public conversation,” Mahima Kaul, Director, Public Policy, India and South Asia, Twitter India, said in a statement.

The emoji will be live until January 30 and will be available in English as well as ten Indian languages, including Hindi, Tamil, Telugu, Kannada, Malayalam, Marathi, Bengali, Gujarati, Urdu and Gurmukhi.

Twitter
Twitter India on Friday launched a specially designed emoji of the India Gate lit up in the tricolour to celebrate India’s 71st Republic Day. IANS

This is the fifth year Twitter has supported Republic Day in India with a custom emoji.

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The social media platform also supports Independence Day, Diwali, Republic Day, Gandhi Jayanti among other key milestones and events, with innovative emojis that are designed keeping Indian culture and sentiment in mind, it said. (IANS)