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This New YouTube Feature Aims to Stop Unauthorised Content Re-uploads

"YouTube Partner Programme" lets creators with 4,000 watch hours in the previous 12 months and over a 1,000 subscribers, monetise their content on YouTube

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The content-sharing platform is also adding a tool, thus, allowing creators to add or remove non-skippable advertisements in bulk. Pixabay
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Google-owned YouTube is introducing a feature called “Copyright Match Tool” designed for YouTube creators who have problems with unauthorised re-uploads of their content.

With the new feature, after a new video is uploaded, YouTube would run a scan to see if there is any other video that resembles the uploaded video very much or is the same and if there is a “match”, it would appear on the “matches” tab, YouTube wrote in a blog post on Thursday.

“We’ve been testing this tool with creators for nearly a year to make it safe and effective for the whole community,” the company said.

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YouTube on a smartphone. Pixabay

If in case a match of an already uploaded content is found, the original uploader would have the option of getting in touch with the other creator or request YouTube to remove the re-uploaded content.

The feature would start rolling out from next week to YouTube creators with more than one lakh subscribers.

Also Read: YouTube to Invest $25mn in Countering Fake News

“As this is a powerful feature, we will monitor usage closely and will continue to expand over the coming months with the long-term goal of making it available to every creator in the ‘YouTube Partner programme,” the blog post added.

“YouTube Partner Programme” lets creators with 4,000 watch hours in the previous 12 months and over a 1,000 subscribers, monetise their content on YouTube. (IANS)

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YouTube Gives Its Content Creators A Chance To Monetize Their Content

Earlier in January, YouTube had fixed a time limit for advertisements to 20 seconds.

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More non-skippable ads coming to YouTube. Pixabay

Google-owned YouTube is expanding the concept of non-skippable advertisements on its platform for the creators to monetise their content and earn more revenue.

The change will begin rolling out from next week and eligible creators will get a notification in their dashboard, company officials said in a video uploaded on YouTube’s Creator Insider channel, late on Friday.

Creators would also get an option to turn on non-skippable ads for already existing videos on their channels.

YouTube
The content-sharing platform is also adding a tool, thus, allowing creators to add or remove non-skippable advertisements in bulk. Pixabay

The content-sharing platform is also adding a tool, thus, allowing creators to add or remove non-skippable advertisements in bulk on multiple videos to analyse for themselves whether or not this new feature is engaging audiences and extracting revenue flow.

Also Read: Video- Social Media and Risks Associated with it

The new feature would reach all creators who are part of the “YouTube Partner Programme” who monetise their content on the platform.

Earlier in January, the company had fixed a time limit for advertisements to 20 seconds. (IANS)

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