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This New YouTube Feature Aims to Stop Unauthorised Content Re-uploads

"YouTube Partner Programme" lets creators with 4,000 watch hours in the previous 12 months and over a 1,000 subscribers, monetise their content on YouTube

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YouTube removes 7.8 mn violative videos in July-Sept. Pixabay
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Google-owned YouTube is introducing a feature called “Copyright Match Tool” designed for YouTube creators who have problems with unauthorised re-uploads of their content.

With the new feature, after a new video is uploaded, YouTube would run a scan to see if there is any other video that resembles the uploaded video very much or is the same and if there is a “match”, it would appear on the “matches” tab, YouTube wrote in a blog post on Thursday.

“We’ve been testing this tool with creators for nearly a year to make it safe and effective for the whole community,” the company said.

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YouTube on a smartphone. Pixabay

If in case a match of an already uploaded content is found, the original uploader would have the option of getting in touch with the other creator or request YouTube to remove the re-uploaded content.

The feature would start rolling out from next week to YouTube creators with more than one lakh subscribers.

Also Read: YouTube to Invest $25mn in Countering Fake News

“As this is a powerful feature, we will monitor usage closely and will continue to expand over the coming months with the long-term goal of making it available to every creator in the ‘YouTube Partner programme,” the blog post added.

“YouTube Partner Programme” lets creators with 4,000 watch hours in the previous 12 months and over a 1,000 subscribers, monetise their content on YouTube. (IANS)

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YouTube Removes 7.8 mn Violative Videos

"Over 90 per cent of the videos uploaded in September and removed for Violent Extremism or Child Safety had fewer than 10 views," the company added

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YouTube
YouTube removes 7.8 mn violative videos in July-Sept. Pixabay

Video-sharing giant YouTube has removed as many as 7.8 million videos between July and September, in its attempt to address violative content on the video platform.

According to YouTube’s latest “YouTube Community Guidelines Enforcement” report, 81 per cent of these videos were first detected by machines while out of those detected by machines, 74.5 per cent videos had never received a single view.

“When we detect a video that violates our guidelines, we remove the video and apply a strike to the channel. We terminate entire channels if they are dedicated to posting content prohibited by our Community Guidelines or contain a single egregious violation, like child sexual exploitation,” the company said in a statement on Friday.

The company has been using a mix of human reviewers and technology to battle inappropriate content on its platform and in 2017 it started applying more advanced Machine Learning (ML) technology to flag content for review by its teams.

YouTube videos can now be watched in the WhatsApp messenger itself. Pixabay
YouTube on a smartphone device. Pixabay

A majority of attempted abuse comes from bad actors trying to upload spam or adult content and over 90 per cent of the channels and over 80 per cent of the videos that were removed in September were for violating YouTube’s policies on spam or adult content.

“Looking specifically at the most egregious but low-volume areas like violent extremism and child safety, our significant investment in fighting this type of content is having an impact.

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“Over 90 per cent of the videos uploaded in September and removed for Violent Extremism or Child Safety had fewer than 10 views,” the company added. (IANS)