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Times Internet owned music streaming service ‘Gaana’ has updated its Android app interface to support 9 Indian Languages

Gaana is a division of Times Internet

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Gaana app Logo, YouTube

December 13, 2016: Music streaming services in India are significantly increasing since the past few years. A new streaming service launches every now and then. Only a few stand out from the crowd. One of them is Gaana. It is one of the largest streaming apps of India. Now, it is available in 9 Indian languages, other than English.

Earlier, the streaming service had the option to change the language preference through a filter but the interface was available only in English. With the new update, users can change their preferred language by selecting the preferred language options present in the settings menu.

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The languages include Hindi, Punjabi, Tamil, Marathi, Bhojpuri, Telugu, Bengali, Malayalam and Kannada. The new feature is available only for Android, but the iOS will be available soon.

Chief Operator Officer at Gaana, Prashan Agarwal said to medianama.com, “Gaana’s mission has always been to bring the best music experience to all of India. Gaana reaches over 25 million consumers but is now finally usable for hundreds of millions of Indians who can’t read English. This is one of the multiple initiatives by us to provide value to all Indians across India and the world.”

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Recently, The Economic Times highlighted the increasing importance of the application of regional languages in India. It is estimated that by 2020, the regional content apps will be a 1$ billion industry. Regional content apps have been one of the major initiatives in the Digital India campaign.

Gaana is a division of India’s largest digital business by Times Internet. Times Internet has over 175 million users every month. They have more than 30 web and mobile digital businesses. It covers fields like news, entertainment, local partnerships, sports, classifieds, e-commerce, startup investments, and more.

Prepared by Diksha Arya of NewsGram. Twitter: @diksha_arya53

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“Music Has Become the Daily Partner for People”, Says Gaana CEO

Music has become a daily partner of people during crisis, believes Gaana CEO

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Gaana has observed a significant increase of 13 percent in music consumption during the lockdown. Pixabay

By Siddhi Jain

With self-isolation and social distancing imposed across India, music has become the daily partner for people trying to beat boredom and anxiety as they stay indoors, says Prashan Agarwal, CEO of music streaming application Gaana which has noted a significant 13 percent rise in music consumption during the lockdown.

In a recent study of listening patterns of over 150 million of its Indian users, the app has found that Indians are relying on music more than ever before in these tough times.

“The study revealed a 13 per cent rise in music consumption across India, with a notable 12 per cent spike in romantic playlist streams across all age groups and 14 percent increase in devotional playlists – even among 18-24 year olds,” Gaana said.

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There is a significant spike of 12 per cent in romantic playlist streams across all age groups. Pixabay

Besides romance and spirituality, they noted a 36 percent surge in workout playlists as people are workout at home, and a 24 percent surge in motivational or self-help podcasts as they are keeping themselves focused to power through the odds.

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“At Gaana, we are glad to be able to be the country’s go-to music app as they go about their daily chores, working out, meditation, etc and feel more hopeful about the future. It’s time for us to connect and share the simple things like a common love for music that spark joy in our daily lives,” Agarwal told IANSlife.

In terms of artist picks, Arijit Singh, Tanishk Bagchi, Neha Kakkar, Pritam and Badshah emerged as the most popular Indian artists, and Justin Beiber, Alan Walker, Billie Eilish, Selena Gomez and Ed Sheeran were the most popular global artistes. (IANS)

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Sanitization to Fight Coronavius Begins in UP

Massive sanitization drive begins in UP

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A massive sanitization drive began in major cities in Uttar Pradesh on Friday. (Representation Image). Pixabay

A massive sanitization drive began in major cities in Uttar Pradesh on Friday. This is the latest news in India.

Rajkumar Vishwakarma, DG, fire services, told reporters that sanitization was being done with sodium hypochlorite and fire personnel had been instructed to take care and not to spray the disinfectant on human beings and animals.

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The sanitization will be done using sodium hypochlorite. (Representational Image). Pixabay

Spraying will also not be done inside any building due to electrical connections.

Fire personnel have been asked to take photographs and post it on WhatsApp media groups. They have been asked to avoid calling the media personnel to the sanitisation sites to avoid risks.

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Earlier this week, about 50 migrant workers who were at a bus station in Bareilly, were sprayed with sodium hypochlorite by the sanitisation staff. Those who were sprayed, including children, complained of itching in the eyes and rashes on the body.

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Chief minister Yogi Adityanath had expressed his concern over the incident and assured action against the guilty.

District magistrate Bareilly, Nitish Kumar said that the incident happened due to ‘over-zealous’ workers. (IANS)

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People Have Faith in Modi Government to Handle COVID-19 Crisis

Over 83% trust Modi govt will handle COVID-19 crisis well

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The Narendra Modi-led central government is leaving no stone unturned in fight against the novel coronavirus pandemic. Wikimedia Commons

As the Narendra Modi-led central government is leaving no stone unturned in fight against the novel coronavirus pandemic, 83.5 per cent people from various states “trust in government” in handling the crisis.

The findings came out in the IANS-CVoter exclusive tracker on COVID-19 Wave 2 survey conducted during last seven days among 18 plus adults nationwide. The findings and projections are based on Computer-Assisted Telephone Interviewing (CATI).

Replying to a question “I think Indian government is handling the coronavirus well”, 83.5 per cent people agreed that they trust in government’s steps being taken in fight against the deadly disease, and 9.4 per cent expressed their disagreement. The survey was conducted on March 26 and 27. Of the 83.5 per cent who showed their trust in government, 66.4 per cent strongly agree with the opinion and 17.1 agree with the view.

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A similar survey on the same question done on March 17 and 18 showed that 83.6 per cent people expressed their trust in government in fight against the pandemic which so far has claimed 29 lives and over 1,000 conformed cases. A total of 13.7 per cent people expressed their disagreement.

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83.5 per cent people from various states trust the Modi government in handling the COVID-19 crisis. Wikimedia Commons

As per the tracker, the data is weighted to the known demographic profile of the states. Sometimes the table figures do not sum to 100 due to the effects of rounding, it says. “Our final data file has socio-economic profile within plus 1 per cent of the demographic profile of the state. We believe this will give the closest possible trends.”

The Tracking Pol fieldwork covers random probability samples during the last seven days from the release date and that the sample spread is across all assembly segments across all states. This survey covers all states in India and was conducted in 10 languages as part of our routine OmniBus, it says.

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“This is a thorough random probability sample; and we are ensuring a proper representative analysis by statistical weighing of the data to make it representative of the local population as per the latest census and or other available demographic benchmarks.”

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The data clarified that it strictly follows the WAPOR code of conduct (World Association of Public Opinion Research) for our ethical and transparent scientific practices and have incorporated the PCI (Press Council of India ) guidelines as our SOP (Standard Operating Procedures). (IANS)