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Tinder Introduces New Feature That Allows Women to Initiate Conversations First

The setting was first announced earlier this year and has been in testing since

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Tinder
New Tinder feature to let women initiate conversations first. (IANS)

Giving women the choice to initiate conversations with their matches according to their own will and time, Match Group-owned dating app Tinder on Tuesday introduced a new opt-in setting — “My Move” — in India.

The new feature is first rolling out to the iOS users.

“By giving our female users the ability to exclusively send the first message if and when they want to, ‘My Move’ provides women the autonomy to choose how to engage with their matches and empowers them to control their experiences,” Taru Kapoor, General Manager, Tinder India said in a statement.

Tinder
Tinder Dating App.

Up until now, the dating platform allowed both, men and women to make the first move after a mutual match and India is one of the first markets where the company is bringing the “My Move” feature.

The setting was first announced earlier this year and has been in testing since.

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A similar feature comes as a default setting in Tinder’s rival app — Bumble.

In September last year, Tinder claimed 7.5 million daily swipes in India with women being more active in using the app than men. (IANS)

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Dating App Tinder Announces To Bring Swipe Night Interactive Series in India

After massive success in the US, Tinder is set to release Swipe Night in India this March

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Tinder
Tinder's big experiment with interactive content -- called Swipe Night - was introduced late last year in the US. Pixabay

Location-based dating service giant Tinder on Tuesday announced it was bringing its Swipe Night interactive video series in India in March. It is an in-app, interactive apocalyptic adventure, according to the company.

Tinder’s big experiment with interactive content — called Swipe Night – was introduced late last year in the US.

“After massive success in the US, Tinder is set to release Swipe Night in India this March. Tinder will release its in-app, interactive apocalyptic adventure, where at key turning points, members decide what happens to them next,” the company said in a statement.

Tinder
Location-based dating service giant Tinder on Tuesday announced it was bringing its Swipe Night interactive video series in India in March. It is an in-app, interactive apocalyptic adventure, according to the company. Wikimedia Commons

According to Tinder’s parent company — Match “millions” of Tinder users tuned in to watch the show’s episodes during its run in October and it gave way to double-digit increases in both matches and messages.

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Match had confirmed in November it would launch Tinder’s new show outside the US in early 2020. (IANS)

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