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UI designers work on websites, mobile apps, games, and other tech-driven products to create a positive visual experience for their customers.

By- Sunidhi

The field of UI/UX focuses on product development and involves roles that are both creatively and technologically driven. UI (user interface) involves the usage of images, typography, colours, and other visually appealing elements to create the look and feel of a product. On the other hand, UX (user experience) deals with the technical aspects of a product, understands the users' journey, solves their problems, and works on what happens behind the screen. While hiring experts in the field, vacancies usually list UI and UX requirements under a single role and want someone to work simultaneously on both. Although there are various similarities between the two, few additional skills are needed for a UI expert to work on UX and vice-versa. As the key focus of every business is to build a customer-centric product, career opportunities for UI/UX experts are growing rapidly. Listed below are a few interesting roles in UI/UX that can help you satisfy your passion and apply your skills for product development and secure lucrative pay in 2021.


1.UI designer - UI designers work on websites, mobile apps, games, and other tech-driven products to create a positive visual experience for their customers. Putting themselves in the users' shoes, UI designers create actionable buttons, make everything easily understandable, and ensure smooth navigation through elements like space, size, colour, typography, shape, and pattern. Right from when the customer installs a mobile app or visits a website, to when they make a purchase or avail the service, UI designers guarantee that they are rightly guided through different elements and reach their ultimate goal. Knowledge of design principles, wireframing and prototypes, user research, style guides, and popular industry software can help you build a reputed position as a UI designer.

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2.UI/UX researcher - UI/UX researchers help fulfil the core objective of developing a user-friendly product through proper market and user research. They are involved in the initial stage of development wherein they study and analyse the motive behind a product, target audience and their geographics and demographics, customer preferences, purchasing trends, pricing policies, and their competitors. UI/UX researchers are involved in sketching, product prototyping, and usability testing to improve, update, or innovate their products. From costs to budgets, building relationships with clients, understanding the requirements, communicating with developers and designers, to an understanding of legal policies of developing a product, researchers need to excel in all. If you have relevant product design and development, computing science, psychology, presentation, and quantitative research skills, you can find suitable job opportunities as a UI/UX researcher.


Job The field of UI/UX focuses on product development and involves roles that are both creatively and technologically drivenUnsplash


3.UX designer - UX designers make the overall product design, finalised by UI designers and researchers, actionable. They work on product functionality through user task flows, interaction models, and design wireframes. Apart from designing the usability and functionality of the product, they are often involved in market research, design, marketing strategies, product branding and other end-to-end tasks. UX designers must have strong creativity, problem-solving, critical thinking, and technical skills such as coding, IT and programming. Attention to detail, accuracy, knowledge of industry trends relevant to the products, commercial environment, mathematical aptitude, strict adherence to cost and deadlines, are few other things that UX designers must know to manage. In-depth understanding of all these can help you make a big name across industries like banking, education, manufacturing, software development, telecommunications, public sector, and consulting firms as a UX designer.

ALSO READ: Internshala Launches Fresher Job

4.Information architect - Information architects provide a foundation for UX to build upon. Keeping the target audience and technology being used to develop the product in mind, they structure and organise complex information systems to make it easier for the users to grasp the information. They extract data through researches and usability testing and develop easily understandable communication systems. Information architects have a great understanding of information hierarchy, content flow, wireframes, and content management. They focus on answering the "why" of a product or service and manage content that is easily searchable, discoverable, understandable, and interpretable. With strong IT, software engineering, and technical content/ information management skills, you can find great career opportunities as a freelancer, full-time, or contractual information architect.

5.UI/UX writer - UI/UX writers produce user-friendly long-form or short-form content for the product. The text on a website or apps' introduction page, the greeting messages, purchase and return guidelines, subscription popups are all planned and written by UI/UX writers. Their main purpose is to create content that guides the users and helps them attain their objective of visiting an app or website. They work hand in hand with designers, hone technical, marketing and branding writing skills, have a detailed understanding of competitors' presence and content in the market, know the content easily consumable by their target audience, and design and execute content strategies. Good hold on grammar, language skills, writing techniques, content strategy, content management systems, and working knowledge of UI and UX can help secure your career as a UI/UX writing expert.

Courtesy: Internshala Trainings (training.internshala.com) - e-learning platform to learn new-age skills from Internshala


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IANS

In all the wedding excitement, it's easy to overlook the impact a wedding has on the environment.

By Prerana Agarwal Saxena

In all the wedding excitement, it's easy to overlook the impact a wedding has on the environment. While everyone is making their big fat Indian wedding dreams come true, they are also adding their carbon footprint and undue energy consumption. Modern couples are now looking for ways to have a wedding with a sustainably conscious mindset. It's become about incorporating less waste, locally sourced and seasonal food, natural materials over the use of plastic. Mindful wedding planning and decor includes the use of recycled paper and goods along with eco-friendly venue needs. Check out this quick guide to achieve a sustainably conscious wedding without compromising on luxury:

Choose locally sourced material to uplift artisans
Sustainable can be luxurious too, incorporate some native flavour into the decor and theme. With the use of locally sourced materials and local artisans coming into play, the wedding instantly becomes sustainable. Include the work of local vendors ensure minimal packaging requirements, thus saving on unnecessary plastic and lamination. It also decreases the need for transporting elements from other cities and hence lowers the carbon footprint. For instance, at one of our weddings, we made use of sand art for a setup in Jodhpur. This helped promote local work while also being environmentally friendly with zero wastage of other materials. In another instance from Rajasthan, the traditional glass-blown technique was used to build decor items while giving a cultural touch to the destination wedding.

sustainable sand art Sustainable can be luxurious too, incorporate some native flavour into the decor and theme. | Photo by Jason Coudriet on Unsplash

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Photo by Hakan Nural on Unsplash

The vaccination was administered from 7 a.m. till 7 p.m. and the compiled data was made available late at night.

The Tamil Nadu health department has administered 16,43,879 lakh doses of vaccine in the second mega vaccination camp organised by it. The state public health department in a statement on Sunday said that this has taken the total vaccination to one crore since the beginning of September till date. The vaccination was administered from 7 a.m. till 7 p.m. and the compiled data was made available late at night.

The health department officials also said that as the state has almost exhausted its quota of vaccines, there would not be any vaccines on Monday. Regular vaccination will resume after the vaccine supplies arrive from New Delhi, officials said. The state health department had expected to vaccinate 15 lakh people on Sunday in 18,824 centres spread across primary health centres, anganwadis, noon meal centres, government hospitals, schools and some auditoriums.

person in white long sleeve shirt holding gray pen The health department officials also said that as the state has almost exhausted its quota of vaccines, there would not be any vaccines on Monday. | Photo by Mat Napo on Unsplash

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IANS

Hanisha Kapoor, COO, ArchiesBeauty.com shares makeup trends experimented by these Bollywood divas throughout 2021 for inspiration.

Festivals are just around the corner and while you brainstorm about OOTDs (outfit of the day), don't forget the right makeup. Hanisha Kapoor, COO, ArchiesBeauty.com shares makeup trends experimented by these Bollywood divas throughout 2021 for inspiration. While some stuck to the classics, others mixed it up... take a look:

The Classic Red Lip
We don't see a future where classic red lips go out of fashion. The right way to achieve this celebrity look is to focus on accentuating your lips and keeping the rest of the face minimal. Give your lips a good scrub to plump them, moisturize and follow it up with a red lip liner to define the shape of your lips. Now go on with the perfect shade of red and finish your look with a slick of eyeliner, minimal concealer, and foundation.

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