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Tourism Ministry, Google Arts and Culture Bring Incredible India Campaign To VR

Google Arts and Culture, Tourism Ministry to explore Incredible India

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The new feature is expected to reach to Android and iOS devices in a week's time in all the languages supported by the Google Assistant.
The new feature is expected to reach to Android and iOS devices in a week's time in all the languages supported by the Google Assistant. Pixabay
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Google Arts and Culture has partnered with the Ministry of Tourism to unveil a 360-degree virtual reality video for the global “Incredible India” tourism campaign.

As part of the partnership, Google Arts and Culture will provide users with an immersive 360-degree view of India’s heritage, festivity, spirituality and adventure.

The video will showcase users a 360-degree view of some of the most iconic destinations in India including Qutub Minar, Amritsar’s Golden Temple, Vitthala Temples at Hampi and Goa’s easygoing vibe.

Representational image for India.
Representational Image. Wikimedia commons

“India is an iconic destination that offers unique experiences of climate, geography, culture, art, literature and food. We want to give people in India and across the world an opportunity to immerse in our country’s rich heritage,” Union Tourism Minister K.J. Alphons said in a statement on Thursday.

“Through our partnership with Google, we want to engage new and global audiences and offer them immersive content in a never-before-seen manner,” Alphons added.

The video has been created using the best of 360-degree video capture technology, including Google’s Yi Halo camera and the music is inspired by the rhythms and melodies of the regions depicted in the video.

Also Read: Google Doodle Celebrates Jnanpith Award-Winning Poet Mahadevi Varma

For Google Cardboard users the experience will be even more gratifying as they can turn the 360 video into a fully immersive Virtual Reality experience.

“Through our partnership with Ministry of Tourism for their internationally acclaimed ‘Incredible India’ campaign, we want to bring new and global audiences to India’s rich heritage and history,” said Luisella Mazza, Head of Operations at Google Arts & Culture.  IANS

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WhatsApp Makes Changes in India After Deadly Attacks

The firm said it will also remove the quick forward button placed next to media messages

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India is WhatsApp's largest market. Pixabay

WhatsApp has announced changes for its 200 million users in India following the spread of viral messages via the app that resulted in deadly mob attacks.

India’s government has threatened to take WhatsApp to court, saying “…the medium used for such propagation cannot evade responsibility and accountability.” The information technology ministry said, “If they remain mute spectators they are liable to be treated as abettors and thereafter face consequent legal action.”

Satish Bhaykre, 21, who was beaten by a mob due to a fake WhatsApp text, poses inside his house on the outskirts of Nagpur, India, June 23, 2018.
Satish Bhaykre, 21, who was beaten by a mob due to a fake WhatsApp text, poses inside his house on the outskirts of Nagpur, India, June 23, 2018. (VOA)

The Facebook-owned messaging app said it will limit Indian users’ ability to forward messages, allowing only five contacts at a time to receive them.

The firm said it will also remove the quick forward button placed next to media messages.

Also Read: Government Pressure: Whatsapp to Limit Message Forwarding In INDIA

Both moves are designed to make stop the mass forwards that have resulted in the mob attacks.

India is WhatsApp’s largest market. (VOA)