Never miss a story

Get subscribed to our newsletter

Twitter confirms third-party involvement in crypto hackings. Pixabay

Twitter has launched an “Ads Transparency Centre” which will enable users across the globe to identify who is advertising on its platform, the microblogging site said in a blog post.

The new transparency tools will let users search for and see who is buying ads, with even more detail on US federal political campaign ads that includes billing information, ad spend, impression data per tweet as well as demographic targeting data.

“Everyone around the world will have access to the Ads Transparency Centre. No login or Twitter account will be required, making it very simple for people to have clear insight and details on who is advertising on Twitter,” Bruce Falck, GM, Revenue Product and Engineering, Twitter, wrote in the blog post.

To view the ads from any advertiser, users can simply search for a specific handle and see the creative for all ad campaigns that have run within the last seven days from that handle.

However, “if an ad is reported and taken down from Twitter, it will be tombstoned in the Ads Transparency Centre within approximately 24 hours. If the account was suspended, Tweets will not be shown in the centre. The same applies to deleted users and tweets,” Falck said.

Representational image. Pixabay

Twitter will also add a visual badge and disclaimer information on any ads for US federal political campaigns. The company noted that it will launch a more specific policy for issue ads in the future, and plans to enhance the centre itself.

In addition, Twitter is examining how to adapt and internationalise both political campaigning and issue ads policies.

“We are doing our due diligence to get this right and will have more updates to come. We stay committed to iterating and improving our work in this space, and doing what’s right for our community,” Falck said.

Also Read: Twitter Goes After Spams and Trolls, Some Users to Lose Followers

The company had, last month, announced guidelines for political advertisements on its platform, asking advertisers who wish to target the US with political campaigning ads to file for certification and adhere to fresh rules.

Facebook has also laid down new transparency initiatives, which allow users to see the active ads a Page is running and flag suspicious ones.

As part of the new initiatives, the social networking giant said users will be able to see the ads a Page is running across Facebook, Instagram, Messenger and its partner network, even if those ads are not targeted at them. (IANS)


Photo by Unsplash

Smart living is also about smart breathing.

By Himanshu Agarwal

While smart homes are typically about connected and automated devices and appliances, making it a super convenient and comfortable living experience for residents, there is one connection that we often seem to miss when we speak of smart homes -- the inextricable connection with the indoor home environment.

After all, smart living is also about smart breathing. Unless we breathe clean and pure air even within our homes, smart living remains an incomplete aspiration. Therefore, as we pivot big time to a modern lifestyle with nearly 24/7 gadgets, utilities, and network dependency within our homes, a sense of balance with respect to the indoor ambiance must also be attained. And this balance necessarily means breathing pristine, unadulterated pure air even at homes.

Don't forget we breathe 24/7 even when living in smart homes

Of course, in this time and age when we are actively using some smart device or the other within the premises of our smart homes most of the time, the point that we are also breathing 24/7 need not be as labored. However, the question is: whether the quality of the air that we are breathing indoors is commensurate with the aspiration for this so-called quality of life and experience of living in high-class homes. In other words, even as we think we are living the 'high life' using all the fancy gadgets and increasing convenience in life, unless we breathe the right air, the desire and dream of quality living will not find true meaning.

Keep Reading Show less
Photo by Thomas Bradley on Unsplash

Palazzo pants on display

By - Jhon Richardson

People all around the world love shopping. When people go shopping for Anti social socil club hoodie they want to find the perfect pieces that fit them, look good on them, and are in season. People also know there are things you should watch for when shopping but tend to make some common mistakes during the evaluation process.

Keep reading... Show less