Friday December 6, 2019
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Twitter Bans All Kinds of Political Ads From its Platform

Experts said the onus is now on Facebook which has become a platform for spreading misleading and fake political ads

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Twitter is a social media app that encourages short tweets and brief conversations. Pixabay

Putting pressure on Facebook to follow suit, Twitter has officially banned all kinds of political ads from its platform, weeks after CEO Jack Dorsey announced that the micro-blogging site would no longer allow those ads.

No political content will be promoted from candidates, parties, governments or officials, public accounts committees (PACs) and certain political non-profit groups.

“Twitter globally prohibits the promotion of political content. We have made this decision based on our belief that political message reach should be earned, not bought,” the micro-blogging platform said on Friday.

It defines political content as content that references a candidate, political party, elected or appointed government official, election, referendum, ballot measure, legislation, regulation, directive or judicial outcome.

“Ads that contain references to political content, including appeals for votes, solicitations of financial support, and advocacy for or against any of the above-listed types of political content, are prohibited under this policy,” said Twitter.

On October 31, Dorsey tweeted: “While internet advertising is incredibly powerful and very effective for commercial advertisers, that power brings significant risks to politics.”

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A man reads tweets on his phone in front of a displayed Twitter logo. VOA

News of the ban divided America’s political camps for the 2020 election. Brad Parscale, manager of President Donald Trump’s re-election campaign, said the ban was “yet another attempt by the left to silence Trump and conservatives”.

Twitter said it also does not allow ads of any type by candidates, political parties, or elected or appointed government officials.

“News publishers who meet our exemption criteria may run ads that reference political content and/or prohibited advertisers under our political content policy, but may not include advocacy for or against those topics or advertisers,” it elaborated.

Dorsey had explained his position in a thread of tweets.

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“We’ve made the decision to stop all political advertising on Twitter globally. We believe political message reach should be earned, not bought. Why? A few reasons…” he tweeted.

Internet political ads, he said, presented “entirely new challenges to civic discourse”. These challenges included “machine learning-based optimization of messaging”, “micro-targeting, unchecked misleading information, and deep fakes”.

Experts said the onus is now on Facebook which has become a platform for spreading misleading and fake political ads. (IANS)

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Twitter Launches Privacy Centre to Spread Info About its Privacy

Twitter launches Privacy Centre to host data protection information

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Twitter has launched a Privacy Centre which will serve as a central place to spread information about its data protection related initiatives. Pixabay

Twitter has launched a Privacy Centre which will serve as a central place to disseminate information about its privacy and data protection related initiatives, announcements, new privacy products and communication about security incidents.

“We believe companies should be accountable to the people that trust them with their personal information, and responsible not only to protect that information but to explain how they do it,” Data Protection Officer Damien Kieran and Kayvon Beykpour, Product Lead at Twitter wrote in a blog post on Monday.

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Twitter Privacy Center will provide more clarity around what twitter is doing to protect the information people share online. Pixabay

“That’s why we’re launching the Twitter Privacy Center to provide more clarity around what we’re doing to protect the information people share with us,” they wrote.

Twitter said it is continuing to invest in its “Data Management Organisation” so that it can always account for the data it has, how it is used, and when it is shared.

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“To make sure everyone at Twitter is accountable, privacy and data protection is the heart of our 2020 company-wide priority to build products that earn the trust of people who use them,” Kieran and Beykpour wrote.

“Privacy by design is a priority with every product we build,” they added. (IANS)