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Micro-blogging Site Twitter to Expand its Political Ads Policy in India

Twitter policy on political ad transparency to begin in India from March 11

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TWitter
The logo for Twitter is displayed above a trading post on the floor of the New York Stock Exchange. vOA

Twitter on Monday announced to expand its political ads policy and transparency approach to include India, all European Union member states and Australia that will be operational from March 11.

Facing the heat in India over the presence of political bias on its platform, Twitter said that from March 11, only certified advertisers will be allowed to run political campaign ads on its service in India.

“Political advertisers must apply now for certification and go through every step of the process,” the micro-blogging platform said in a blog post.

“This is part of our overall commitment to protect the health of the public conversation on our service and to provide meaningful context around all political entities who use our advertising products,” Twitter added.

The company said it would continue to build the operational and tooling support to expand its political advertising policies to other key markets throughout 2019.

Twitter, India, Smartphone
Twitter on a smartphone device. Pixabay

Finding itself in the midst of a controversy for not sending its CEO to appear before a parliamentary panel earlier this month, the microblogging site has said that it is “working hard” to expand its team and resources to help tackle the spread of misinformation on its platform.

Twitter was earlier accused by the government of being “slow” in removing “objectionable content” from its platform.

Also Read- Huawei May Start 5G Trial Within a Month of Indian Government’s Nod

The Parliamentary Committee on Information Technology (IT) wants to question the Twitter CEO over measures taken to ensure the safety and security of the users and allegations that the social media site is discriminating against “nationalist” posts on its platform.

The committee has summoned Twitter CEO Jack Dorsey to appear before it on February 25 but a confirmation is yet to come from the company. (IANS)

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Twitter Rolling out an Updated Desktop Version of its App

However, the comments the post has been gathering suggest the public is not happy

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FILE - A man reads tweets on his phone in front of a displayed Twitter logo. VOA

In a bid to make navigation faster, easier and website more personalized, micro-blogging site Twitter is rolling out an updated desktop version.

The updated Twitter website brings more of What’s Happening along with easy access to other features like Bookmarks, Lists and Profile, the company wrote in a blog-post on Monday.

The new version comes with an expanded Direct Messages section and the ability to let users switch between accounts faster and directly from the side navigation. It comes with new dark themes — Dim and Lights Out.

As part of the redesign, while the Home, Explore, Notification and Messages options have been shifted to the left of the desktop, the trending section has been moved to the right of the screen.

“Woah, what’s this? A shiny new Twitter.com for desktop? Yup. IT’S HERE,” making the announcement, the company tweeted from its official handle.

Blogging, Twitter, Global
A whole new Twitter is coming. Pixabay

However, the comments the post has been gathering suggest the public is not happy.

“Do not fix what’s not broken,” a user wrote.

“This is such a bad design that no one wants. I really don’t know what the design team was thinking, because this update is not suitable for desktop usage at all. You’ve designed it to function like a mobile app with obnoxiously big buttons + sections, but this ain’t a mobile,” another user replied.

Also Read: Schools in Germany Ban Use of Microsoft Office 365 Over Data Privacy

“#NewTwitter in a word, hideous. Please listen to those of us who actually USE @twitter rather than your ivory tower engineers. Just because you can design it does not mean you should. Among ugliest interfaces ever. Don’t need live counters. Profile page is now artless. #Clueless,” a person said. (IANS)