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Twitter Still Remains a Hotbed For Accounts Spreading Fake News: Study

Sixty-five percent of fake and conspiracy news links during the election period went to just the 10 largest sites, a statistic unchanged six months later

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Twitter
Twitter India celebrates rising women achievers. Pixabay

Twitter still remains a hotbed for accounts spreading fake news, suggests a new study that looked into how fake and conspiracy news flourished on the microblogging site both before and after the 2016 US presidential election.

More than 80 per cent of the Twitter accounts linked to spread of disinformation during the 2016 election are still active, said the study by the Knight Foundation on Thursday.

These accounts continue to publish more than a million tweets in a typical day, the study said.

Using tools and mapping methods from Graphika, a social media intelligence firm, the researchers studied more than 10 million tweets from 700,000 Twitter accounts that linked to more than 600 fake and conspiracy news outlets.

Twitter, along with other social media platforms including Facebook came under intense scrutiny of policymakers in the US for their failure to stop the spread of misinformation on their platforms during the 2016 election.

The microblogging site since then has stepped up its efforts to curb the spread of divisive messages and fake news on its platform.

Twitter
Twitter on a smartphone device. Pixabay

To further protect the integrity of elections, Twitter earlier this week announced that it will now delete fake accounts engaged in a variety of emergent, malicious behaviours.

As platform manipulation tactics continue to evolve, the micro-blogging platform said it is expanding rules to better reflect how it identifies fake accounts and what types of inauthentic activity violate its guidelines before the US mid-term elections in November.

As part of the new rules, accounts that deliberately mimic or are intended to replace accounts were previously suspended for violating rules may be identified as fake accounts, Twitter said.

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The Knight Foundation study found more than 6.6 million tweets linking to fake and conspiracy news publishers in the month before the 2016 election.

Yet disinformation continues to be a substantial problem postelection, with 4.0 million tweets linking to fake and conspiracy news publishers found in a 30-day period from mid-March to mid-April 2017, the study said.

Twitter CEO
Twitter on a smartphone device. VOA

Sixty-five percent of fake and conspiracy news links during the election period went to just the 10 largest sites, a statistic unchanged six months later.

“Machine Learning models estimate that 33 percent of the 100 most-followed accounts in our postelection map — and 63 percent of a random sample of all accounts — are “bots,” or automated accounts,” the study said.

“Because roughly 15 per cent of accounts in the postelection map have since been suspended, the true proportion of automated accounts may have exceeded 70 per cent,” it added. (IANS)

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Google to Test More Variations for Desktop Search Results

Google announces on Twitter to test more desktop Search design after backlash

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Google
After facing backlash from its users, Google announced on Twitter that it will test more variations to the desktop search results. Pixabay

After facing backlash from its users, Google announced on Twitter that it will test more variations and changes to the desktop search results.

Last week, Google introduced a new design for desktop Search that adds site afavicons’ to every result which did not go well with users.

A ‘favicon’, also known as a shortcut icon, website icon, tab icon, URL icon, or bookmark icon, is a file containing one or more small icons, associated with a particular website or web page.

In a tweet, Google said it has heard the feedback from users.

Google
Google introduced a new design for desktop Search that adds site afavicons’ to every result which did not go well with users. Pixabay

“Last week we updated the look of Search on desktop to mirror what’s been on mobile for months. We’ve heard your feedback about the update. We always want to make Search better, so we’re going to experiment with new placements for favicons,” the tech company tweeted late Friday.

“Our experimenting will begin today. Over the coming weeks, while we test, some might not see favicons while some might see them in different placements as we look to bring a modern look to desktop Search,” Google added.

Not just SEOs and SEMs but a wider set of searchers and Google users criticized the desktop Search changes.

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“Our early tests of the design for desktop were positive. But we appreciate the feedback, the trust people place in Google, and we’re dedicated to improving the experience,” said Google.

“Web publishers have also told us they like having their brand iconography on the search results page. We are experimenting with a change to the current desktop favicons, and will continue to iterate on the design over time,” it added. (IANS)