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Twitter Unveils The Most Tweeted Hashtags of 2019 in India

The hashtag (#) was born on Twitter 12 years ago. It can help categorise tweets and allow users to access all the conversations on a particular theme

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Twitter is a social media app that encourages short tweets and brief conversations. Pixabay

As the Internet celebrates the 12th birthday of the hashtag on Friday, Twitter unveiled the top hashtags that dominated conversations on the platform in the first half of 2019 in India.

With Tamil action drama film #Viswasam grabbing the top spot, the trend reflected the rise of regional entertainment on Twitter.

This was followed by conversations around politics and governance. Throughout the campaign period for the #LokSabhaElections2019, politicians and political parties used Twitter to communicate with people in the country and across the world, while citizens took to the platform to address their queries directly to contesting leaders.

As cricket fans from all over the world came to Twitter to talk about winning moments, shocking upsets, classic catches, and unique to this World Cup – the memes about the rain — #CWC19 became the top third hashtag this year.

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FILE – A man reads tweets on his phone in front of a displayed Twitter logo. VOA

Entertainment continued making trends, with the Indian Telugu-language action drama film #Maharshi grabbing the fourth spot.

With many users tweeting about updating their profile pictures, the fifth most commonly tweeted hashtag of the year was #NewProfilePic, Twitter said.

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Additionally, Twitter launched an emoji to celebrate the symbol that connects communities and unifies conversations. The specially designed emoji is a hashtag symbol stamped on a heart.

The hashtag (#) was born on Twitter 12 years ago. It can help categorise tweets and allow users to access all the conversations on a particular theme. (IANS)

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Realme, Samsung Have Lowest Return Rates Among All Smartphone Brands in India

When it comes to reliability, Realme users rank their smartphones high (90 per cent), followed by Samsung (88 per cent) and Vivo (87 per cent)

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To get ahead in the fast-changing tech industry, Samsung said it will expand investment in burgeoning tech segments to propel growth. Wikimedia Commons

Chinese handset maker Realme and South Korean major Samsung have the lowest return rates among all smartphone brands in India, a survey by CyberMedia Research (CMR) said on Thursday.

The “CMR MICI” survey that included 4,000 smartphone owners across top eight Indian cities, focused on smartphone purchase process, key smartphone specs of priority, as well as issues with post-sales service, including repairs or replacements.

“The return rates in smartphone brands provide a measure of consumer satisfaction with their current brand and, in turn, implies that the brands have been able to excel in meeting consumer expectations. Our survey findings report the lowest return rate for brands, such as Realme and Samsung, in comparison to the prevailing industry average,” Prabhu Ram, Head-Industry Intelligence Group (IIG), CMR, said in a statement.

The lowest return rates are determined by the first visit to the brand’s service centre within the first six months of purchase, for either repair or replacement, by both online as well as offline buyers.

Around three per cent of the total smartphone users visited a service centre for the first time within the first six months of their smartphone purchase, during the in-warranty period.

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Armed with a quad camera-system smartphone in every price segment along with an investment worth Rs 300 crore for its surface-mount technology (SMT) lines, Chinese handset maker Realme aims. Pixabay

When it comes to looks, design and feel, users of Vivo are most satisfied (99 per cent), followed by OPPO and Realme users (98 per cent each), and at third place, Xiaomi with 97 per cent satisfaction.

Across smartphone brands, users are excited about the design aesthetics, camera performance and build quality that phones sport across price bands.

Users indicated more satisfaction with intangible factors that they associate with their smartphones, including reliability and performance.

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“In order to win consumer mindset, smartphone brands need to invest in getting not just product design and product quality right, but they must ensure overall brand experience, and service quality right,” Ram added.

When it comes to reliability, Realme users rank their smartphones high (90 per cent), followed by Samsung (88 per cent) and Vivo (87 per cent). (IANS)