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User Spending on TikTok Reaches $10.8 mn in June

Globally, the short video-sharing app has been installed 1.27 billion times so far, according to Sensor Tower

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TikTok is fast catching up: it has been downloaded more than 240 million times in India so far, according to app analytics firm Sensor Tower. VOA

User spending on short video-sharing app TikTok reached $10.8 million last month from $1.6 million in June 2018, recording a year-over-year growth of 588 per cent, says a new report from Sensor Tower, a mobile app intelligence firm.

Spending in the app owned by Beijing-based start-up ByteDance increased 19 per cent month-over-month from $9 million in May, said the report.

While India is TikTok’s largest market, the growth in spending was driven by users in China, where gross revenue for the app has increased 271 per cent since January.

“Chinese users accounted for 69 per cent of TikTok’s in-app revenue last month, up from 30 per cent in June 2018,” Sensor Tower Founder Oliver Yeh wrote in a blog post on Monday.

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“Device Management” feature is an addition to TikTok’s existing suite of 13 safety features. Wikimedia Commons

“Last month’s record spending comes as TikTok is testing several enhancements to its user experience, some inspired by rival Instagram,” Yeh said.

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“TikTok has grossed $113 million from in-app purchased to date, not including spending on third-party Android app stores such as those in China,” he added.

Globally, the short video-sharing app has been installed 1.27 billion times so far, according to Sensor Tower. (IANS)

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Goa Government Trying to Discourage TikTok, PUBG among Students

The circular says that awareness needs to be created among parents and guardians about the social media apps in the interest of safety and security of students

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The logo of the TikTok application is seen on a screen in this picture illustration taken Feb. 21, 2019. VOA

The Goa government has taken steps to discourage the use of mobile app Tik Tok and online game PUBG among students, Chief Minister Pramod Sawant told the Goa legislative Assembly on Monday.

To a question from Conrgess MLA Ravi Naik, Sawant, in a written reply tabled during the ongoing Monsoon session, quoted a circular issued by the state Director of Education Nagaraj Honnekeri.

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Launched in 2017, the main version of the controversial game has already crossed the 100-million-download mark on Google Play Store. Wikimedia Commons

The circular says that awareness needs to be created among parents and guardians about the social media apps in the interest of safety and security of students.

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“…awareness needs to be be created among the parents, guardians and the children in not to download or use Tik Tok app and PUBG game. The app and the game create the issue of safety and security of children in the state of Goa,” the circular reads, adding that preventive measures may be of “great help in saving lives”. (IANS)