Saturday December 7, 2019

Users In Smaller Indian Cities Prefer Buying Condoms Online

Why more users in smaller Indian cities buying condoms online

Packets of condoms. Pixabay

Lack of access to condom varieties and hesitancy to purchase them from the store are some of the factors driving the growth of online sale of these products, according to data released by e-commerce player Snapdeal.

Users have also become confident and more open to buying condoms online due to the discreet shipping policy for these products on Snapdeal, the company said.

As compared to last year, there has been a 30 per cent increase in the sale of condoms driven by demand from non-metros, Snapdeal said, adding that eight out of 10 orders for condoms were from non-metros.

Condoms on Snaapdeal
This Image shows Snapdeal’s Logo. Snapdeal is an Indian e-commerce company based in New Delhi, India. Wikimedia commons

“Considering the continuing hesitation around the subject of sex and its education, people are still reluctant to purchase condoms from a store,” said a Snapdeal spokesperson.

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Over 50 per cent of the demand from non-metros was from tier-3 cities like Imphal, Moga, Aizawl, Agartala, Ernakulam, Malapuram, Shillong, Silchar, Udaipur, Hissar, Nagaon, Bardhaman, Dibrugarh, Kanpur and Ahmednagar.

“Online marketplaces have become a go-to place as it provides discreet and hassle-free purchase, which has led to increasing volumes,” the spokesperson added. (IANS)

Next Story

Snapdeal Crosses 10 Crore App Downloads on Google Play Store: Report

Snapdeal has more than five lakh registered sellers, who have more than 20 crore listings on the marketplace, the company claims


Snapdeal has crossed 10 crore app downloads on Google Play Store, registering a gain of 37 per cent over 7.3 crore downloads a year ago, according to the e-commerce player on Monday.

In October 2019, the monthly traffic to Snapdeal crossed 24 crore visits, claimed the company. It witnessed 52 per cent increase in order volumes this festive season, with 90 per cent of orders coming from non-metro users, it said.

Snapdeal’s growth is also due to deepening of its focus on value-priced merchandise.

Volumes of order from Snapdeal grew 52 per cent over last Diwali and volumes doubled in more than 120 cities across the country. Pixabay

In the last two years, Snapdeal has added over 60,000 new seller partners, who have added over five crore new listings aimed at building a deep assortment of products relevant for value-savvy buyers.

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Snapdeal has more than five lakh registered sellers, who have more than 20 crore listings on the marketplace, the company claims. (IANS)