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Vietnam Comedy Channel Hits Youtube ‘Milestone’ in The Country

The Vietnamese comedy channel FAP TV has become the first YouTube account to hit the 10 million subscribers mark in the Southeast Asian country

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Youtube, Vietnamese, Milestone, 10 million, Subscribers
YouTube promoted its brand in Ho Chi Minh City with a panel with Vietnamese users. VOA

The Vietnamese comedy channel FAP TV has become the first YouTube account to hit the 10 million subscribers mark in the Southeast Asian country of nearly 100 million people, according to an announcement on Thursday from the Asia Pacific office of Google, which owns YouTube.

Vietnam has been one of the fastest growing markets for the video site, especially after Google invested in computer servers in the country, which have sped up streaming and download times. YouTube has also invested heavily in Vietnamese language content and advertising.

But the process has come with growing pains, too, most notably in the realms of taxes and censorship. The site has blocked videos with content critical of the government. While these actions are taken following requests from the state, YouTube says it follows the same protocol around the world when it gets requests from governments to take down clips. Videos have been blocked in countries from Algeria to Germany, with reasons cited ranging from hate speech to terrorism.

In its transparency report for Vietnam Google notes that it received a request from the Vietnamese government to remove 28 YouTube videos inciting violent protests during the Vietnamese Independence Day period (Vietnam’s Independence Day is September 2).  Google says it removed 12 videos for violating YouTube Community Guidelines that prohibit publishing instructions to commit violent acts. It restricted access to 4 other videos in Vietnam. The company did not remove the remaining 12 videos.

Google also appears to be complying with a new cyber security law in Vietnam, which requires foreign companies to set up representative offices inside the country. Some have speculated that one of the factors motivating the law is to ensure that multinational companies do not evade taxes.

Vietnam has been trying to collect taxes from both Google and YouTube, as well as other foreign tech companies that make profits from Vietnamese customers while declaring their profits to tax authorities in other countries with lower tax rates like Singapore. In contrast to a bricks and mortar store that sells bicycles, which are simple to tax, foreign tech companies tend to sell intangible services, like advertising attached to YouTube videos, which are harder to tax.

Youtube, Vietnamese, Milestone, 10 million, Subscribers

YouTube passed out branded cupcakes at a promotional event in Ho Chi Minh City, Vietnam. VOA

“Aside from the matter of studying amendments to laws and regulations of tax administration, cooperation is needed between state agencies and industry,” Luu Duc Huy, head of the policy department at the Vietnamese General Department of Tax, told the government TV station, V News. “Second, cooperation is needed between the Vietnamese tax agency and other countries’ tax agencies.”

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Google has said repeatedly that it follows all laws in the countries where it operates.

It is not just Vietnam. Most countries from Thailand to France are trying to figure out how to collect taxes on YouTube and other businesses that physically operate beyond their borders but make money from citizens within the borders. As Huy noted, the solution is likely to derive from these multiple tax authorities coming together, as is now being proposed by the international Organization for Economic Cooperation and Development. (VOA)

Next Story

YouTube India to Focus on Regional Languages For Driving Creator Growth

According to the company, for the past several years, video has increasingly been a medium that inspired and fascinated Indians and also became the canvas for their imagination

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YouTube
YouTube creators have become effective storytellers, with more than 1,200 Indian creators crossing the one million subscriber milestone, while just five years ago, there were only two creators with a million subscribers on the platform. Pixabay

Google-owned YouTube, which has more than 265 million monthly active users in India, will focus on regional languages to drive the growth of creators on the platform in 2020, a top company executive has said.

According to Satya Raghavan, Director, Content Partnerships, YouTube in India, the company’s focus on Indian languages will continue and it will encourage more creators to find success on the video sharing platform in the next year.

“In the last three years we saw good growth in regional languages, especially Tamil, Telugu and Malayalam. We saw uptake for content in Tamil initially, and Telugu and Malayalam picked up later too,” Raghavan told IANS on Friday.

Other languages such as Bengali, Punjabi, Gujarati, and Marathi started to evolve on YouTube India in 2016.

These Indian languages continued expanding their verticals, from comedy to gaming to beauty, and today they have a full range of content on the popular video sharing platform.

“In the twelfth year of YouTube’s journey in India, 2019 has proven to be a coming-of-age year in more ways than one,” he noted.

This year, genres such as farming, gaming and learning, grew into categories worth mentioning on YouTube, and hit massive reach and engagement.

According to the company, across categories, women creators were seen leading from the front.

YouTube
Google-owned YouTube, which has more than 265 million monthly active users in India, will focus on regional languages to drive the growth of creators on the platform in 2020, Pixabay

While 2016 had just one woman YouTube creator with a subscriber base of over one million, this year saw that number shoot to 120 women YouTube creators with over a million followers.

Asked if women creators did particularly well in a specific genre, Raghavan replied: “They did well in almost every category.”

To further encourage the engagement of viewers and also the growth of creators and content, the company will focus on learning and gaming verticals in the next year.

“We expect to focus more on growing the learning vertical, and especially gaming which will continue to see uptake among people,” noted Raghavan.

Earlier this year, the company, at its annual flagship event Brandcast, had said: “India is now both our biggest audience and one of our fastest growing audiences in the world. YouTube today has become the first stop for users to consume content, whether they’re looking for entertainment or information.”

YouTube
Other languages such as Bengali, Punjabi, Gujarati, and Marathi started to evolve on YouTube India in 2016. Pixabay

YouTube creators have become effective storytellers, with more than 1,200 Indian creators crossing the one million subscriber milestone, while just five years ago, there were only two creators with a million subscribers on the platform.

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According to the company, for the past several years, video has increasingly been a medium that inspired and fascinated Indians and also became the canvas for their imagination. (IANS)