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Western Digital Introducing Customized Data Storage for Indians

During the pandemic, Western Digital is offering its customers innovative solutions for data storage

As work from home triggered the need for storing and managing data effectively especially for those who are not on Cloud, storage solutions major Western Digital said on Friday that it is continuously introducing customized and purpose-built solutions based on the latest technology for consumers and enterprises in India.

The current environment has spiked the need for different kinds of personalized gadgets across user segments.

“From students to professionals, everyone is relying on technology. Amid all this, data is defining our identity. This massive churn has created a strong need for storing and managing our content effectively,” Khalid Wani, Director, Sales, Western Digital, told IANS.

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“The hurried implementation of digital learning has further proliferated storage solutions to help store the exponential amount of data that we are creating daily — from heavy assignments, videos, and presentations to make learning more seamless,” Wani added.

Tapping into the need for speed and reliability, Western Digital this week introduced the new WD brand ‘My Passport SSD in capacities up to 2TB.

The new SSD delivers accelerated read speeds of up to 1050MB per second and write speeds of up to 1000MB per second.

Data Storage
The 500GB storage device costs Rs 8,999 the 1TB one is available for Rs 15,999 and 2TB variant costs Rs 28,999. Pinterest

The My Passport SSD is backed by a five-year limited warranty and is available in the 500GB, 1TB, and 2TB capacities at Amazon till October 30 and will reach retail stores from November 13.

The 500GB storage device costs Rs 8,999 the 1TB one is available for Rs 15,999 and 2TB variant costs Rs 28,999.

Want to read more in Hindi? Checkout: भारत के गलत मानचित्र को लेकर सरकार ने ट्विटर को दी चेतावनी

During the Amazon ‘Great India Festival’ till November 13, the WD My Passport SSD (500GB) is available for Rs 6,999, the 1TB variant costs 12,999, and the 2TB one comes for Rs 24,999.

“The new palm-sized drive allows home and business users to save, access, and protect the content that matters. The drive helps secure content and keep productivity flowing with password enabled 256-bit AES hardware encryption,” Wani said.

The stylish, durable metal design is both shock and vibration resistant and offers drop-resistant up to 6.5 feet.

Also Read: Indian Firms Witness Increase in Cyber Threats During WFH

“We have a powerful play across segments for storage- from consumers to enterprises. Our broad product portfolio is speared across categories; from external HDD and SSD derives to internal drives across technologies,” the Western Digital executive said. (IANS)

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