Tuesday January 16, 2018
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Will Facebook accounts be linked to Aadhaar card?

The social media giant did not ask participants in the test to provide their Aadhaar number

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Facebook is not collecting Aadhaar card data Picture credits: Wikimedia commons
Facebook is not collecting Aadhaar card data: Wikimedia commons
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After some reports suggested that Facebook was asking new users in India to enter their names as mentioned in their Aadhaar Card when they sign up for an account, the social media giant clarified that it is not collecting Aadhaar data.

From where the rumor emerged

Facebook said it ran a small test to help new users understand how to sign up to the social network with their real name and connect with their friends and family.

“Some have interpreted this test as a request for people’s Aadhaar information… This is not correct,” the company said in a statement.

“The test, which has now finished, merely includes additional language on the account sign-up page to explain that using their Aadhaar name will help family and friends recognise them,” the statement said.

At the point of account sign-up, users who were part of the test saw language that said, “using the name on your Aadhaar card makes it easier for friends to recognise you.”

The social media giant did not ask participants in the test to provide their Aadhaar number.

Facebook conducted tests just when the Government was linking Aadhaar to the digital world Wikimedia commons
Facebook conducted tests just when the Government was linking Aadhaar to the digital world Wikimedia commons

The test ran with a small number of users in India and Facebook said it currently has no plans to roll out this test further.

“We are not collecting Aadhaar data and do not require people to enter their Aadhaar name when they sign up to Facebook,” the company stressed.

Facebook has over 217 million monthly active users in India and 212 million of them are active on smartphones. It has 2.1 billion monthly active users globally. Facebook-owned WhatsApp has over 200 million monthly active users in India.

The Facebook test came at a time when the government is asking citizens to link Aadhaar details with their digital lives.

The government recently extended till March 31, 2018, the deadline for linking Aadhaar with bank accounts, PAN, mobile numbers and several other schemes. (IANS)

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Facebook might lose $23 billion

This planned change sparked fears people will spend less time on the site, leading to its share stock suddenly dropping.

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Facebook shares fell down by 4% after Mark Zuckerberg announced a change in News Feed feature.
Facebook shares fell down by 4% after Mark Zuckerberg announced a change in News Feed feature.
  • Facebook recently was on the verge of losing $23 billion after they decided to make some changes in the News Feed feature.
  • The change was announced in order to make the time spent on the social networking site more meaningful.
  • However, the change leads to a 4% fall in the share of the Facebook.

Facebook was on course to lose 17 billion pounds ($23 billion) of its value after it announced it was making changes to its News Feed feature that will allow users to see more updates from family and friends than posts from businesses, brands and media.

Facebook share fell 4 percent within hours after Facebook CEO Mark Zuckerberg announced the changes to make the social network more meaningful, The Sun reported.

This change was supposed to make Facebook more meaningful. Pixabay
This change was supposed to make Facebook more meaningful. Pixabay

This could also result in lining them up for its worst financial position in more than three months — and Zuckerberg losing $3.3 billion of his own personal net worth.

“One of our big focus areas for 2018 is making sure the time we all spend on Facebook is time well spent. We built Facebook to help people stay connected and bring us closer together with the people that matter to us,” Zuckerberg posted on Facebook late on Thursday.

The CEO said that Facebook has got a feedback from the community that public content — posts from businesses, brands and media — is crowding out the personal moments that lead us to connect more with each other.

The change will show more posts by family and friends instead of brands and businesses, Pixabay
The change will show more posts by family and friends instead of brands and businesses, Pixabay

“We’re making a major change to how we build Facebook. I’m changing the goal I give our product teams from focusing on helping you find relevant content to help you have more meaningful social interactions,” he said.

“As we roll this out, you will see less public content like posts from businesses, brands, and media. And the public content you see more will be held to the same standard — it should encourage meaningful interactions between people,” Zuckerberg added.

This planned change sparked fears people will spend less time on the site, leading to its share stock suddenly dropping.

Zuckerberg admitted that the new changes might not pay off at first, but believes it is important users have more meaningful social interactions, The Sun said. IANS

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