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Plastic pollution is one of the most pressing environmental issues and consumers are increasingly critical of the packaging of products that they buy.
Each year, eight million tons of plastic end up in the oceans, killing one million marine birds and threatening hundreds of marine life species.
By phasing out plastic used for consumer product packaging, the lighting major Signify will avoid the use of over 2,500 tons of plastics per year.
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“This is equal to 125 million PET bottles which, placed in a row, would stretch more than 8,000 kilometers (5,000 miles), roughly the distance from Troms in the north of Norway, to Gibraltar at the southern tip of the Iberian peninsula, and back. On top of that, our new packaging is smaller, reducing carbon emissions from transport and the materials we use by 6,000 tons per year – equivalent to the amount of CO2 that 270,000 fully grown trees can absorb in a year.
“Plastic waste has a very negative impact on our planet and its biodiversity and we decided that we must take a leading role and start using plastic-free alternatives. It is the right thing to do and meets the increasing expectations of our customers,” said Eric Rondolat, CEO of Signify. He added that he looks forward to the moment when they can announce going fully plastic-free in their packaging.
On average, the packaging policy requires all packaging to contain more than 80 percent recycled paper and virgin materials must be from certified renewable sources. In cases where paper-based materials aren’t applicable, Signify looks into other non-plastic alternatives. It has already started the phase-out of plastic by removing commonly used plastic inserts from Philips Hue bulb packaging. It has also selected paper foam to package the recently launched Philips Hue Play HDMI Sync Box.
As per the company, replacing blister packs with paper-based box packaging will be sequenced across their product portfolio and different regions, starting with LED bulbs in Europe in the third quarter of 2020, and the rest of the world following 2021 beginning.
Signify said that it already started replacing the plastic blister packaging for its LED lamps with paper-based materials in the Pacific, where the switch was received very positively and resulted in an increase in sales.
Also Read: Sustainable Travel Plans Post Pandemic
“When we replaced our packaging in the Pacific region, customers said that it was more appealing and environmentally friendly. I call upon other companies to join us in making the switch and will gladly share our lessons learned,” Rondolat added.
“Phasing out plastics is a further way we are driving sustainability in our business and another milestone alongside our Brighter Lives, Better World sustainability program. We are on track to achieve carbon neutrality globally this year and already achieved carbon neutrality in 15 of our 19 markets. We were recognized in 2019 by being named Industry Leader in the Dow Jones Sustainability Index for the third year in a row.” (IANS)
Along with the undeniable natural beauty, the Kashmir valley has developed a reputation for adventurous activities like trekking, hiking, and river rafting. Kashmir has maintained its charm, allowing us to time-travel into beautiful destinations which make one forget about the stress and worries of life. The hikes in Kashmir offer adventurers to go on a self-discovery trip through nature's lap over the mountains while taking in the breathtaking scenery that surrounds them on their journey. In addition to the hikes, there are many thrilling adventure activities, like rock climbing, rope climbing, etc. Trekking across the region of mountains and lakes will allow you to experience living in the "Paradise on Earth," and you wouldn't want to return to your regular life after that.
The following are some of the finest hiking destinations in Kashmir:
#1: Kashmir Great Lakes Trek: You will be transported to a heavenly and unseen aspect of Kashmir on the Kashmir Great Lakes Trek. In addition to three high-altitude passes and five river valley crossings, this is the only trip in the Himalayas that includes seven alpine lakes, each of which is a stunning shade of green, blue, or turquoise. The extravagance is limitless and breathtakingly stunning every day: infinite blue sky, a larger-than-life backdrop of the Rocky Mountains, colourful meadows overflowing with wildflowers, river crossings are just a few examples of what you will encounter during the trek.
You will be transported to a heavenly and unseen aspect of Kashmir on the Kashmir Great Lakes Trek. | Photo by prayer flags on Unsplash
#2: Sonamarg-Vishansar-Bandipora Trek: The Sonamarg-Vishansar-Bandipora trek is a one-of-a-kind experience that provides a glimpse into Kashmir's undiscovered regions. Sonamarg, famously known as the Meadows of Gold, is the starting point for this fascinating journey that is the perfect experience for anyone looking to get away from the frantic tourist rush. This trek is a fascinating journey that allows nature enthusiasts to bask in the splendour of nature's grandeur. The trek goes over many high mountain passes, some as high as 4000 metres in elevation. The hiking route, in addition to providing breathtaking views of the magnificent Vishansar Lake, provides visitors with the chance to see more than 50 alpine lakes.
Sonamarg, famously known as the Meadows of Gold, is the starting point for this fascinating journey. | Photo by YASER NABI MIR on Unsplash
ALSO READ: Top 10 Beautiful Sights To VIsit In Kashmir
#3: Tral-Narastan-Marsar Trek: The Tral-Narastan-Marsar trek is filled with a range of exciting experiences from beginning to end. The hiking trail passes past a waving saffron field, beautiful meadows, and several streams. The path also crosses the Dachigam National Park, where there is an opportunity to see various animal species. Trekkers may take in spectacular views of the high mountains running parallel to them as they cut and pass through Narastan, a Hindu pilgrimage place.
The Tral-Narastan-Marsar trek is filled with a range of exciting experiences from beginning to end. | Wikimedia Commons
#4: Chhatargul-Mahlish-Gangabal: The journey, which passes through beautiful locations such as Chattargul, Mahlish, Kolsar, and Trunkul, provides a peek into an utterly uninhabited wilderness of Kashmir. There are lakes and meadows adorned with flowers along the route as one trek into the alpine wilderness. Trekkers can also enjoy fishing in the crystal clear lakes, camping, or just seeing towering snow-capped mountains while on their journey.
There are lakes and meadows adorned with flowers along the route as one treks into the alpine wilderness. | Wikimedia Commons
#5: Kolahoi Base Camp Trek: The Kolahoi Base Camp trek in Kashmir has been famous since the early 1900s and has been a goal for many seasoned hikers from across the world. While Srinagar serves as the beginning point for the trip, it is in Aru Valley that the actual hiking begins. The Kolahoi Base Camp Trek is a gentle adventure that is ideal for novices and families with children. The breathtaking sight of the peaks rising into the sky on the horizon of the Pirpanjal and Karakoram ranges is certainly worth capturing. It is considered to be one of the most popular treks in the Kashmir valley.
The Kolahoi Base Camp Trek is a gentle adventure that is ideal for novices and families with children. | Wikimedia Commons
Kashmir's natural splendour, with its beautiful valleys and towering mountains, is really unlike anywhere. Trekking through various valleys and peaks while taking in the scenic beauty is something that always calms the heart and provides us with memories that we will remember for a lifetime.
Keywords: Kashmir, Lakes, Alpine, Hiking, Trekking, Treks, Sonamarg, Gangabal, Kolahoi, Chhatargul, Mahlish, Tral, Narastan, Marsar
Art Installation at Cubbon Park Image source: wikimedia commons
Keywords: Cubbon Park, Mark Cubbon, British Colonialism, Cultural hub, Garden City