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Xiaomi Uploads Apple Ad ‘Memoji’ to Promote its New Feature ‘Mimoji’

This isn't the first time that the Chinese company released a product eerily similar to something that Apple had previously created

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xiaomi, memoji, mimoji
Xiaomi uses Apple 'Memoji' ads to promote 'Mimoji'. Wikimedia Commons

Chinese tech giant Xiaomi uploaded an Apple ad to its own website to promote its new feature ‘Mimoji’, which is similar to Apple’s ‘Memoji’.

The company embedded an Apple advertisement on its product page for the new Xiaomi Mi CC9 handset, which has a built-in ‘Mimoji’ feature, on e-commerce sites JD.com and Suning.

On both sites, above the ‘Mimoji’ name, there is an Apple Music ‘Memoji’ ad that features an AR version of musical artist Khalid singing a song, news portal PhoneArena reported late on Friday.

apple, memoji, mimoji
This isn’t the first time that the Chinese company released a product eerily similar to something that Apple had previously created. Pixabay

According to Xiaomi’s public relations general manager, Xu Jieyun, this was all an accident. The company staff “uploaded the wrong content” to the sites, he said on Weibo, news portal MacRumors reported.

ALSO READ: Apple Plans to Launch 5G Enabled iPad with Foldable Display

This isn’t the first time that the Chinese company released a product eerily similar to something that Apple had previously created.

In 2018, Xiaomi launched the equivalent of Apple’s Animojis on the Mi 8 smartphone – a device that strongly resembled the iPhone X. Earlier in 2019, it released a device that looked and functioned like Apple AirPods. (IANS)

Next Story

Xiaomi Launches Mi Superbass Wireless Headphones in India

Priced at Rs 1,799, they are now available for purchase on Amazon India and the company's official online store

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Xiaomi, Mi, Wireless Headphones
The headphones come in two color options -- black-gold and black-red. Pixabay

Chinese tech giant Xiaomi has launched the Mi superbass wireless headphones in India on Monday.

The headphones come in two color options — black-gold and black-red. Priced at Rs 1,799, they are now available for purchase on Amazon India and the company’s official online store.

It comes with pressure-less ear muffs which are crafted with soundproof PU material. The company also adds that the soft and cushiony ear muffs reduce strain on the ears.

Xiaomi, Mi, Wireless Headphones
Chinese tech giant Xiaomi has launched the Mi superbass wireless headphones in India on Monday. Pixabay

These on-ear Bluetooth headphones have 40mm dynamic driver and they rely on Bluetooth 5.0 to connect to different devices. In addition, a 3.5mm AUX cable also comes with the retail box.

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The headphones have a massive 4000mAh battery. Company claims that they can last to up to 20 hours once they are fully charged. One can completely charge these earphones in two hours. (IANS)