Chinese tech giant Xiaomi uploaded an Apple ad to its own website to promote its new feature ‘Mimoji’, which is similar to Apple’s ‘Memoji’.
The company embedded an Apple advertisement on its product page for the new Xiaomi Mi CC9 handset, which has a built-in ‘Mimoji’ feature, on e-commerce sites JD.com and Suning.
On both sites, above the ‘Mimoji’ name, there is an Apple Music ‘Memoji’ ad that features an AR version of musical artist Khalid singing a song, news portal PhoneArena reported late on Friday.
According to Xiaomi’s public relations general manager, Xu Jieyun, this was all an accident. The company staff “uploaded the wrong content” to the sites, he said on Weibo, news portal MacRumors reported.
This isn’t the first time that the Chinese company released a product eerily similar to something that Apple had previously created.
In 2018, Xiaomi launched the equivalent of Apple’s Animojis on the Mi 8 smartphone – a device that strongly resembled the iPhone X. Earlier in 2019, it released a device that looked and functioned like Apple AirPods. (IANS)
Chinese smartphone manufacturer Xiaomi has reaffirmed that it will participate at the Mobile World Congress (MWC) 2020 and will also stick to its original schedule.
“With the continuing spread of the novel coronavirus (2019-nCoV) pneumonia, we would like to inform our fans, media friends, partners and users that the health and safety of everyone is a top priority for all of us at Xiaomi. Also, we will attend Mobile World Congress Barcelona 2020 as planned, and launch our latest smartphones as well as a range of smart hardware,” the company
The company also detailed list of precautions it will take to ensure the safety of its employees and the visitors to its booth.
“We will make sure that all employees travelling from China show no symptoms and will have been out of China for at least 14 calendar days before their arrival in Barcelona for our launch event and MWC. We will make sure all senior executives of the company scheduled to take part in any kind of activities and meetings will have been out of China for at least 14 calendar days prior to our launch event and MWC,” the company added.
Recently, Facebook along with Cisco have joined the growing list of companies — including LG electronics, Ericsson, Nvidia, Sony, Amazon, now Intel, Vivo, and NTT Docomo deciding not to attend the mobile trade show citing concerns related to the 2019-nCoV.
Additionally, MWC’s organiser GSMA has also issued sweeping safeguards over growing concerns of deadly coronavirus.
The GSMA has completely banned visitors from the China’s Hubei province, whose capital Wuhan is the epicentre of the epidemic that has so far claimed 1,113 lives.
According to GSMA CEO John Hoffman, all travellers from the province will not be permitted access to the event.