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Xiaomi Witnesses Sale of Over 53 Lakh Devices During the Festive Season Sale

Last year, Xiaomi sold over 25 lakh smartphones during the same period and witnessed over 50 per cent growth YoY

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The highest demand among people was for of smartphones, followed by Mi ecosystem devices, accessories and Mi TVs. Wikimedia Commons

Chinese handset maker Xiaomi on Saturday announced that it has achieved a record-breaking sale of over 53 lakh devices during the festive season sale period in India.

“This festive season has been astounding for Xiaomi and we are thrilled that over 5.3 million people decided to celebrate along with us. Every year, we try to make it more joyous for our consumers by offering newer products and attractive offers,” Raghu Reddy, Head of Categories and Online Sales, Xiaomi India, said in a statement.

The company also sold over 38 lakh smartphones in India during the same period, with the Redmi Note 7 becoming the best-selling smartphone series on Flipkart. Xiaomi was also the best-selling smartphone brand on Amazon.

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Xiaomi also refreshes ‘Mi TV’ series in India. (Wikimedia Commons)

This translates to 535 devices sold per second in the same period.

Xiaomi device comprises smartphones, Mi TVs, Mi Band(s), Mi power banks, Mi earphones and other Mi Ecosystem devices and accessory products that were sold across mi.com and partner platforms.

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Last year, Xiaomi sold over 25 lakh smartphones during the same period and witnessed over 50 per cent growth YoY. (IANS)

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Xiaomi to Unveil Mi Notebook on June 11 in India

The launch event is all set to kick off at 12 noon IST

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Xiaomi is all set to launch exclusive Mi Notebook in India on June 11 via an online event. Wikimedia Commons

Xiaomi on Monday said it is going to unveil an India exclusive Mi Notebook on June 11 via an online event.

The launch event will kick off at 12 noon IST and will be streamed across Xiaomi’s social media platforms and Mi.com as well.

In a tweet, Manu Jain, Vice President, Xiaomi and Managing Director, Xiaomi India, confirmed that upcoming Mi Notebook model is exclusively made for the Indian consumers.

Xiaomi’s Mi last week announced that it will enter the Indian laptop market in June.

“We are ready to introduce the next big category in India with the Mi Notebook series. We will broadly have two series under Mi Notebook that we are going to launch. It will be a minimalistic design, a power-packed device with latest technology to fulfill the requirements of our Indian users,” Raghu Reddy, Chief Business Officer, Xiaomi India, told IANS in an interaction.

He also said the company also intends to introduce more products under the Mi brand, like Internet of Things (IoT) products and Smart TVs.

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Xiaomi RedmiBook 13 features a 13.3-inch Full HD (1920 x 1080 pixels) resolution anti-glare display. (Representational Image). Pixabay

According to a recent report, Mi’s first Notebook will be a rebranded version of RedmiBook 13 which launched in China in December last year.

Xiaomi RedmiBook 13 features a 13.3-inch Full HD (1920 x 1080 pixels) resolution anti-glare display with narrow 4.65mm bezels on three sides.

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The display offers 178-degree wide-viewing angle with 250 nits maximum brightness. It is 16.3 mm thin and weighs around 1.23 kilogrammes.

The laptop comes in two sets of configuration options– with 10th gen Intel Core i5-10510U processor and 10th gen Intel Core i7-10510U chipset

The RedmiBook 13 comes fitted with a chiclet keyboard with a 1.3 mm keystroke travel along with Microsoft PTP supported trackpad. (IANS)

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36% Consumers Would Like Devices to Offer Guidance on Environment: Report

36% consumers want guidance on environment from devices

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36% consumers would prefer being guided on environment by devices. Pixabay

While nearly half of consumers worldwide see technological innovation as critical to tackling future environmental challenges, about 36 per cent would like their devices to offer guidance on leading a more environmentally conscious life, an Ericsson report said on Wednesday.

Interestingly, consumers who think technology will be crucial in solving future environmental challenges express almost twice the interest in various ICT solutions to help them live more environmentally consciously, compared to others, said the report “Consumers, sustainability and ICT”.

“ICT tools and services can play a significant part in assisting consumer’s daily efforts to reduce their personal environmental impact,” Zeynep Ahmet Vidal, Senior Researcher at Ericsson Consumer & IndustryLab and author of the report, said in a statement.

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Consumers who think technology will be crucial in solving future environmental challenges express almost twice the interest in various ICT solutions. Pixabay

The consumers do perceive ICT as helpful as an aid in their daily life, be it for environmental, health, cost or convenience-related reasons.

“But ICT also has the potential to enable future innovation in climate action, and here the service providers have a unique opportunity and position to provide novel solutions that can aid consumers in making more sustainable choices in daily life,” Vidal said.

The findings of Ericsson’s latest ConsumerLab report is based on a quantitative study of 12,000 Internet users from across the world.

The countries involved in the study include India, the US, Brazil, the UK, Germany, Spain, Russia, South Africa, the Kingdom of Saudi Arabia, Malaysia, China and Australia. The sample consists of 1,000 respondents from each country.

The report uncovers the current consumer mindset of leading environmentally sustainable lifestyles.

In the last two decades alone, concern about air and water pollution has risen from concerning one in five consumers, to almost one in two, the research showed.

While consideration for climate change and global warming has also risen from 13 per cent of consumers to 50 per cent.

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Global warming has also risen from 13 per cent of consumers to 50 per cent. Pixabay

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The study also includes consumers’ thoughts on where ultimate responsibility lies in mitigating environmental impact.

Globally, 8 in 10 consumers consider governments as being responsible for environmental protection.

While approximately 70 per cent consider that citizens should also be responsible, 5 in 10 expect companies and brands to uphold their share of the responsibility, said the report. (IANS)

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Xiaomi To Unveil New Smartphone “Mi Note 10 Lite” During Global Online Launch Event

The device may be powered by an octa-core Snapdragon 730G chipset and will be made available in two RAM+ROM variants- 6GB + 128GB and 8GB + 256GB ROM

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The Xiaomi device may be powered by an octa-core Snapdragon 730G chipset and will be made available in two RAM+ROM variants- 6GB + 128GB and 8GB + 256GB ROM. Wikimedia Commons

Chinese smartphone manufacturer Xiaomi is likely to launch a new phone called Mi Note 10 Lite along with Redmi Note 9 series during a global online launch event on April 30.

According to a GSMArena report, Note 10 Lite will be a stripped-down variant of the Mi Note 10 which was first introduced to the world back in November.

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The smartphone is expected to sport 6.47-inch FHD+ AMOLED display with an in-display fingerprint sensor, along with 16MP front camera, a penta-lens rear camera setup with a 64MP primary sensor, two 8MP sensors (telephoto and wide-angle lens), a 5MP macro sensor and a 2MP depth sensor.

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Chinese smartphone manufacturer Xiaomi is likely to launch a new phone called Mi Note 10 Lite along with Redmi Note 9 series during a global online launch event on April 30. Wikimedia Commons

The device may be powered by an octa-core Snapdragon 730G chipset and will be made available in two RAM+ROM variants- 6GB + 128GB and 8GB + 256GB ROM.

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The phone is to be backed by a massive 5,260mAh battery cell with support for 30W fast charging technology and run on the latest MIUI 12 with all the new features. (IANS)